If you've tried to promote or sell your products on your Instagram account, you know that it's not exactly the easiest platform to work with.
Although tons of brands make big bucks on Instagram, it requires a little creativity to prompt your customers to click through a link and actually make a purchase.
Continue reading “Everything You Need to Know About Instagram Shopping”
Black Friday has quickly turned into one of the busiest shopping days of the entire year, while Cyber Monday has even surpassed Black Friday in sales.
In this article we have cover some amazing marketing tips that pit Black Friday vs Cyber Monday ecommerce marketing against each other. It may seem like you should take the same approach with both, but that couldn't be further from the truth.
Continue reading “Black Friday vs Cyber Monday: Essential Marketing Guide”
Online companies rise and fall depending on the quality of search engine optimization.
Let's say you start an online store. The idea rocks, your employees handle customer service like pros, and most of your shipments arrive ahead of schedule. Sounds like a pretty solid start, right?
The only problem lies in the SEO. This hypothetical company has failed to complete research on what it takes to beat out the competition on Google. Therefore, a far less competent company, with sub-par support and a mediocre product beats your company out.
Continue reading “The Battle of Titans: SEMrush vs Ahrefs vs SpyFu vs Majestic vs Moz”
The age of affordable mobile apps is upon us. You can find dozens of builders online that help you construct a simple small business app without spending thousands of dollars on a developer. It works by providing pre-built templates and simple builders that anyone can manage.
The only problem is that some of the builders can get pricey the more downloads you have, and I've yet to find a solution to truly integrates with an ecommerce store.
However, that may have changed recently, since we were introduced to a company called Plobal Apps.
If systems like PayPal or Stripe are restricting your ability to expand, or if you're just starting to search for a new payment processor, it's prudent to keep your eyes on rates and reports.
A PayPal report is nothing more than a glorified spreadsheet, and you're bound to run into some hidden fees with other payment processors along the way.
Luckily, BlueSnap has some solutions to these problems.
Continue reading “Bluesnap Review: Everything You Need to Know”
Divi is our WordPress theme of choice when it comes to WooCommerce, and the new Divi 3.0 introduces a complete new “visual builder” (also referred to as a “front-end editor”) that has been re-built from the ground up using React, a modern JavaScript library for user interfaces. This new builder allows users to edit their WordPress pages on the front-end of their website using simple and beautiful visual controls. When you activate the builder, you see your page exactly as it would appear on the front-end of your website.
Its not an easy job searching for the right help desk software.
Some of them are priced too high, while others are burdened with lower pricing but watered down features. Since customer support is such a huge part of ecommerce it's essential to find the proper tool for your company.
Continue reading “LiveAgent Review (2023): Everything You Need to Know”
There's no reason live chat shouldn't be simple.
It's all about connecting with your customers and giving them the best solution in a reasonable amount of time.
That said, many live chat extensions for online stores give you a far too intimidating interface with tools that are overkill for such a rudimentary support medium.
Pure Chat has a different approach.
