Direct-to-consumer (D2C) marketing is quickly becoming the choice route for CPG (Consumer Packaged Goods) brands and manufacturers to gain entry into the market directly rather than via a middleman structure.
This is no surprise as the advantages of going direct to the end-user are numerous, some of which include; breaking the barrier between the consumer and producer, which provides the manufacturer with greater control over its marketing, sales tactics, reputation, and branding.
It also helps the manufacturer to directly engage with its target audience thereby learning from them and improving its products and services.
Top brands like office supplies manufacturer Quill have already taken the huge step into direct-to-consumer marketing and it is predicted that a lot more producers will forward their steps in 2021 and beyond.
Continue reading Direct to Consumer Marketing: The Complete Guide
Running your own store is easier than ever when you’re using a service like Wix. The Wix store building solution makes it quick and simple to set up the kind of store you want, with a range of excellent features like AI, professional templates, and more.
However, once you’ve built an amazing website with Wix, you still need to find the products you’re going to sell, store them somewhere, and make sure you can ship them quickly to your target audience. Wix dropshipping solutions could make it simpler for you to get the right results without spending a fortune.
Continue reading The Best Wix Dropshipping Companies (July 2021)
With a strong collection of order management features for all restaurants, Square has expanded upon that featureset by offering all the features you need for your restaurant website with Square Online
. In this article, we talk talk about what's offered with Square Online for restaurants (features like an online ordering menu, on-demand delivery, and self-serve orders), explain how to launch a menu and receive orders, and also go into details about managing those orders, looking at analytics, and figuring out if one of the premium plans for restaurants is right for your business.
Continue reading How to Set Up an Online Ordering Page for Restaurants With Square Online (July 2021)
Most B2B companies still choose to trade offline – currently, the offline B2B industry generates a massive $6.7TN annually. However, for smaller offline B2B businesses, moving to the online world is no small feat. The marketplace changes, customer needs shift, and technology evolves; in short, things online move fast.
This where SouqBox may come in handy…
SouqBox aims to support the online setup for B2B businesses with minimal risk and tech know-how. According to SouqBox, they can help get most websites up and running in as little as just 20 minutes and are suitable for most B2B businesses, whatever the industry. So whether you work in telecommunications, automotive parts, or lab equipment, the platform is designed with B2B in mind.
Continue reading SouqBox Review – Everything You Need to Know
You've seen (or maybe heard about) the entrepreneurs on Shark Tank. Half of them walk in front of the sharks talking about the hundreds of thousands, or even millions of dollars they have spent on their startup, only to be in a situation where they need more money from the billionaire investors to keep their dreams alive.
Continue reading The Cheapest Possible Way to Launch an Ecommerce Store (July 2021)
There are tons of resources and tips out there to help you make the most of one of the most popular ecommerce platforms on the market in Shopify
. This blog has touched on tips and resources for ecommerce users before. Maybe you remember this list of 293 general tips for ecommerce websites that
we put together a while back.
In this article, we are going to list the top 10 resources and offer a whole range of Shopify tips. The article will focus mainly on beginners and will give you a great entry point to the ecommerce world.
Each point will highlight some key takeaways from the articles as well as a link to the resource so you can do some further reading.
If you still need convincing as to why Shopify is a great option for your ecommerce store, then check out our thorough review of the Shopify platform.
Continue reading 10 Must Read Shopify Tips & Resources. (Mainly) For Beginners
Handling customer contact information is tough enough without having to jump back and forth between your ecommerce platform and a useful customer relationship management
tool (CRM). Does your online business even use a CRM? Are you wondering what the benefits are to see if a CRM is worth the investment? Do you want to know what the best CRM software
is to integrate with Shopify
Continue reading The Best CRMs that Integrate with Shopify (July 2021): A Comparison of the Best Ecommerce CRM Solutions