Anyone who isn’t a complete newcomer to the world of ecommerce has likely heard of Shopify. After all, it's one of the internet's top contenders when it comes to complete ecommerce solutions. Some may even say it's ruled the market for quite some time now.
However, with the rise of all-in-one turnkey platforms like Shift4Shop, we may have stumbled across a viable competitor for the ecommerce giant.
Both Shift4Shop and Shopify boast a wide range of ecommerce features, providing merchants everything they need to start selling online and grow their businesses. From extensive product options, marketing and SEO tools, customer management features, and much more besides, both Shift4Shop and Shopify have lots to offer.
Continue reading Shift4Shop vs Shopify (July 2021): The Battle of The Ecommerce Platforms
Connecting with customers is one of the most important things you can do as a business. The more you reach out to your customers, the more likely it is that you’ll build a successful relationship which leads to future opportunities. Tools like Omnisend, a marketing automation platform marketing service, simplify the art of connecting with clients, by allowing you to reach them on a specific schedule.
Omnisend offers a free plan with up to 15,000 emails, and paid plans starting at $16 per month. There’s also a lot of positive feedback on the internet about Omnisend’s performance. The product works well with a range of stores and makes it easy to turn clients into repeat customers.
Continue reading Omnisend Review (July 2021): What to Expect from Omnisend
If you are on the lookout for the best accounting software for ecommerce stores, you should know that there’s no “one size fits all” solution. With so many different accounting software solutions on the market, it can be a bit confusing to select the right one. For instance, a small business may not want to choose an expensive solution for sending invoices, as it could severely impair their profit margins.
Ecommerce business owners need to evaluate the pros and cons very carefully when selecting any accounting software solution. Of course, you will want basic features such as invoicing, inventory management, credit card charging facility, sales tax incorporation, and essential bookkeeping solutions.
Continue reading Best Accounting Software for Ecommerce in 2021
Direct-to-consumer (D2C) marketing is quickly becoming the choice route for CPG (Consumer Packaged Goods) brands and manufacturers to gain entry into the market directly rather than via a middleman structure.
This is no surprise as the advantages of going direct to the end-user are numerous, some of which include; breaking the barrier between the consumer and producer, which provides the manufacturer with greater control over its marketing, sales tactics, reputation, and branding.
It also helps the manufacturer to directly engage with its target audience thereby learning from them and improving its products and services.
Top brands like office supplies manufacturer Quill have already taken the huge step into direct-to-consumer marketing and it is predicted that a lot more producers will forward their steps in 2021 and beyond.
Continue reading Direct to Consumer Marketing: The Complete Guide
Wix and GoDaddy are two of the industry's biggest hitters for web hosting and website building. But which is better? This Wix vs GoDaddy review plans to answer that very question.
We're taking their: core features, design flexibility, search engine optimization, and customer support under the microscope to help you get a feel for which (if either) platform's better suited to your needs.
But first, it’s essential to set the stage. Both providers claim to offer cheap, fast, and easy website building solutions without any technical know-how. So, let's take a quick look at who these companies are…
Continue reading Wix vs GoDaddy (July 2021): The Battle of The User-Friendly Website Builders
Few entrepreneurs will tell you they have too much time on their hands as far as their business is concerned. While most entrepreneurs want to focus their energies on boosting their profits, many are bogged down with administrative tasks, including tax filing and other office work.
A recent study by Starling Bank found that the average small business spends 15 hours or 19% a week on finance-related admin. In contrast, a report by accounting solution Sage found that SMEs spent 71 days a year on administrative tasks such as accounting, paperwork, and recruiting.
One quick and straightforward solution is to outsource those tasks. So, we’re looking at one such online outsourcing platform that can help relieve the pressure: Osome.
There's lots to cover, so let's dive straight into this Osome review.
Continue reading A Quick Osome Review: Everything You Need to Know
Running your own store is easier than ever when you’re using a service like Wix. The Wix store building solution makes it quick and simple to set up the kind of store you want, with a range of excellent features like AI, professional templates, and more.
However, once you’ve built an amazing website with Wix, you still need to find the products you’re going to sell, store them somewhere, and make sure you can ship them quickly to your target audience. Wix dropshipping solutions could make it simpler for you to get the right results without spending a fortune.
Continue reading The Best Wix Dropshipping Companies (July 2021)
When it comes to pop-ups, opinions are easily divided. Consumers often view them as an intrusion into their reading experience. But with the right approach, well-designed pop-ups with non-intrusive timing are a handy marketing tool to have in your arsenal for driving conversions.
Pop-ups work wonders for increasing subscriptions. Sometimes by as much as 86% and sales by as much as 162%!
In other words, if you're not capitalizing on pop-up marketing, you might be losing out on extra cash.
Getsitecontrol is a solution here to remedy that. This app enables you to easily create high-converting pop-ups for Shopify, WordPress, and Squarespace.
So, in this review, we’re taking a look at everything this platform has to offer.
Let’s get started!
Continue reading A Complete Getsitecontrol Review