What does ecommerce mean?
The buying and selling of produce and products by electronic means such as by mobile applications and the Internet. Ecommerce refers to both online retail as well as electronic transactions. Ecommerce has increased in popularity enormously in the last decades, and in ways, it is replacing traditional brick and mortar stores.
Ecommerce allows you to buy and sell products on a global scale, twenty-four hours a day without having the same overheads as you would in a brick and mortar store. For the best marketing mix and the best conversion rate, an Ecommerce venture will also have a physical presence, this business is known as a click and mortar store.