Okay, let’s get to the point: Zero click marketing is here and it’s big for eCommerce businesses.
If you’re still using old school tactics to drive traffic to your site, you’re missing the bigger picture. Over 65% of searches on Google end without anyone clicking on anything.
So why does this matter? Well, Rand Fishkin, founder of SparkToro, breaks it all down perfectly in this insightful video.
Continue reading “Zero Click Marketing and What It Means for Your eCommerce Business”
Whether you are a current ecommerce store owner or a budding online seller looking to make a start, you should hopefully be aware of the value that email marketing can bring your business.
The process of choosing the right email marketing software for your company however could leave you with a headache. There are plenty of options available and this has made the market quite saturated.
Continue reading “Constant Contact Email Marketing Review (2023) – Everything You Need to Know”
The best POS systems will enable your business to accept payments quickly from customers in your brick-and-mortar store. There are many different solutions available and we have put together the 7 best.
We have looked at the pros and cons of each, what features they offer that set them apart and what sort of business suits each software.
At the end of the article, we pick a winner, a highly commended and runner-up. Are there any we haven't mentioned? Leave it in the comments below.
Zoho CRM was founded in 1996, over time they have created a management tool that covers the complete customer journey. This includes sales & marketing, customer support, and an integrated inventory management system.
As part of the sales & marketing element of their tool, they offer an online form builder.
Zoho is a huge company that supports over 60 million customers worldwide including Netflix, Amazon, and Facebook. In this review, we'll be looking at Zoho Forms, their features, pros and cons, and what its users think of them.
Continue reading “Zoho Forms Review (2023) – Everything You Need to Know”
Amazon sells over 12 million products, so ensuring your product can be found can be quite a daunting task.
When you consider that there are 1.6 million active sellers and on average 355,000 new sellers join Amazon every year, the idea of being found amongst these looks near impossible.
However, with the right keyword research, an understanding of which product fields are most important and a plan to continuously improve your keywords can put you ahead of the rest.
Continue reading “A Comprehensive Guide to Keyword Research for Amazon in 2023”
Semrush recently monitored their database of 20 billion queries to identify which keywords face the lowest amount of competition in the Google search engine.
The idea behind this was so that they could identify which phrases are currently being underutilized, to help companies find some gems when building out their keyword research.
Additional to this they also looked at the flipside of high competition keywords. To see how people were behaving on search engines and what the common phrases were.
Continue reading “Google Keywords with Highest and Lowest Competition for Ecommerce”
The term "web hosting" can sound complicated and it can scare people looking to make their way into ecommerce. However, in 2021 web hosting isn't complicated.
Picking between hosting companies should be one of the first things you do as a retailer, right up there with choosing your platform or deciding on your store's name.
If you are set on WordPress and you've found yourself asking any of these questions. Then our guide to the 10 Best WordPress Hosting services can help you out.
There are tons of resources and tips out there to help you make the most of one of the most popular ecommerce platforms on the market in Shopify. This blog has touched on tips and resources for ecommerce users before. Maybe you remember this list of general tips for ecommerce websites that we put together a while back.
In this article, we are going to list the top 10 resources and offer a whole range of Shopify tips. The article will focus mainly on beginners and will give you a great entry point to the ecommerce world.
Each point will highlight some key takeaways from the articles as well as a link to the resource so you can do some further reading.
If you still need convincing as to why Shopify is a great option for your ecommerce store, then check out our thorough review of the Shopify platform.
Continue reading "10 Must Read Shopify Tips & Resources. (Mainly) For Beginners"
