SendinBlue Review: Is This Email Marketing Service Worth It?

SendinBlue Review

As an ecommerce store owner – current or future – you probably don't need to be told about the value of email marketing which happens to be one of the most beneficial online marketing methods.

SendinBlue is one of the popular email marketing services that you may choose for marketing your online store, and they came up as a great alternative for MailChimp (see the comparison here) and even for Aweber (comparison here). I have included my review of this service in this article below but before going into that, I wish to briefly touch upon another important matter as it relates to online marketing.

While this is not something exactly revolutionary or unknown, many online marketers fail to realise the full significance and value of analytics as it relates to their online business. From this perspective, I suggest that you check out one of my recent posts: 7 Must Have Ecommerce Analytics Tools.

Moving on now, here is my detailed review of the SendinBlue email marketing service:

Features

SendinBlue features review

Free Plan – a free plan is offered that allows you to send up to 9000 emails per month.

Click here to register for the free plan.

Contact Manager – full-featured contact management functionality it provided by this app

List Segmentation – this useful email marketing feature is offered

Template Selection – a standard feature of most email marketing apps that SendinBlue lacks

Template Editor – an essential feature that is available

Image Hosting – a minor yet useful feature that is supported by the app

Social Media Marketing – a highly beneficial marketing method that SendinBlue provides support for

Autoresponder – a critical component of email marketing that is included

Surveys – a useful marketing feature for which no direct support is available

RSS Feed Integration – one more feature that is not supported

Google Analytics Integration – another useful feature that is supported

A/B Split Testing – an advanced marketing feature that is not available with the app

Trigger-based Messaging – is supported by the app

Spam Score Checking – a critical email marketing feature that the app supports

Reporting/Stats – a variety of reports can be generated

Price Range

Based on the numbers of emails you send in a month, the plans start from a low $7.37/mo. (40,000 emails) and move higher based on your email volumes.

Try-Shopify

SendinBlue pricingSendinBlue pricing

A pay-as-you-go plan is also offered where you can purchase fixed numbers of email credits and use them against your campaigns, starting from $27 for 5000 credits and moving higher based on the credits you purchase.

Other Noteworthy Features

You would do well to give a close look to this app in case your ecommerce store is hosted with Prestashop, Magento or WooCommerce platforms, as it has plug-ins for these platforms that you can use to easily and directly integrate email marketing with your store. SendinBlue's ability to send transactional emails (order and dispatch confirmations etc.) is another feature that is not supported my many email marketing apps. One quite rare feature is the ability to send transactional SMS messages directly via your store.  (You will have to pay extra for this feature but it can still be a very useful feature especially when directly integrated with your store operations.)

Conclusion

As an email marketing service, SendinBlue comes in with some major drawbacks on the one hand and equally major advantages on the other. Lack of ready-made templates and lack of support for useful features like surveys, polls, A/B split testing and RSS feed integration are big negatives. At the same time, ready plug-ins for some of the popular ecommerce platforms and the ability to send transactional email and SMS messages are big positives.

What I can say to conclude is that if you need any of the positives and can live with the negatives, SendinBlue can be a worthwhile email marketing service for you. You can also read my MailChimp review to see if that better fits your needs.

You can start your free trial by clicking here.

SendInBlue Rating: 4.2 - Review by

Catalin Zorzini

I'm a web design blogger and started this project after spending a few weeks struggling to find out which is the best ecommerce platform for myself. Check out my current top 10 ecommerce site builders.

89 Responses

  1. This is the WORST e-mail marketing service on the panet. I personally HATE it!!! DO NOT EVER try it out, you just waste your precious time! I sucked so much of my time with it, I could never ever see a more stupid platform. Really bad editing features – not possible to insert an image – nor bg-colouring the text. This is so basic, you can’t live without. Bad templates. You can not copy things, you have to set everything again and again it won’t save. I changed my sender name and it kept coming back ALWAYS from everywhere, no matter that I deleted it even from the core setting. It’s just a piece of shit. No support, slow website, crappy code. And the worst: sign-up form integration with your website is like some beginners code. Ten times longer than the longest I’ve ever seen. Beware, your code to copy will be longer than your whole website! LOL. Idiots. Sign-up form can not be integrated to the style of your website – you have to code it manually. Mission impossible if you are not an IT guy. Forget is, not worth a penny!

  2. Awful Awful Awful stay far far far away. After TWO WEEKS of not being able to integrate their form that is advertised as just pasting the code these guys have the gal to act righteous and tell me I have no right to be angry and “belittle them”. Hey how about getting your software working and then customers won’t be angry for the bait and switch. I love how they were more concerned about making sure I don’t speak strongly to them than ACTUALLY FIXING THE ISSUE. DO NOT DO BUSINESS WITH THESE GUYS IF YOU CARE AT ALL ABOUT GETTING IT TO ACTUALLY WORK! And FYI it randomly blocks legit emails…it blocked my test email LOL as a HARD BOUNCE…what? Yeah great way to lose valid email accounts.

  3. I have applied the for the account it took more than 48 hours to response the most slow and unorganised website . Sendgrid is much better . 0 rating to your service . Do not recommend.

  4. I recently started using SendinBlue both for personal accounts and client accounts. The features are great, but the support is definitely lacking.

    Also, the deliverability one of my clients is experiencing is horrific, and the stats are WAY off.

    To see that 25% of emails were delivered is very concerning. Then to see that 50% were opened (more than were apparently delivered) is even more worrying… if we can’t rely on the stats, what else is there?

    At this stage, I’m glad I only dipped a toe, and held onto my ActiveCampaign account. I may have to make my way back to AC, and apologize to my subscribers for asking them to re-opt into a different service

    1. Hi Michael,
      I’m sorry to hear that you had such a poor experience with the SendinBlue team. Our goal is to support our clients in a manner that is respectful and helpful in meeting your needs. If our team didn’t meet this standard, we would truly like to understand your situation — both so that we can seek to make it right for you, as well as to provide corrective training for our team.
      If you’d like to talk, please reach out to me personally at contact@sendinblue.com with the subject “ATTN: Erin – Michael”.
      Thank you for reaching out.
      Kind regards,
      Erin
      SendinBlue Customer Care

  5. Today I too received the message “We noticed that your most recent campaign(s) generated results that are unusual for an opt-in database.”
    I’m not buying a dedicated IP.
    If Sendinblue support doesn’t fix the issue, I’ll definitely be cancelling their service.

    I’ve been using the same database I’ve been using with Mailchimp, but with Sendinblue I’m noticing several unsubscribes on each message I’m sending. Nothing this happened before with Mailchimp.
    I’m feeling that Sendinblue keeps checking on open rates and click rates, and whomever drop below their “acceptable limits” are automatically blocked and invited to buy their dedicated IP. This looks like an up-sell tactic which I hate.
    Will look for alternatives.

    1. Hi Filipe,
      Thanks for the feedback. My name is Eric, and I manage the Customer Care team in our US office. I understand how frustrating service disruptions are, and I want you to know that suspending an account is a step we never take lightly. We do it only when the performance of the account in question reaches a point where it affects ISPs’ (such as Gmail, Hotmail, and Yahoo) attitude toward emails sent from our platform. While I definitely appreciate that a dedicated IP looks like an up-sell, I see it as more of a compromise — we can’t continue to send email that is harming our ability to deliver email on our shared IP range, but at the same time, we want to give users an option other than simply terminating their account. We definitely understand if it isn’t for you, though.
      I’d love to have a more in-depth discussion with you on this. If you’d like to talk, just reach out to me at contact@sendinblue.com, with the subject “ATTN: Eric – Filipe”.

      Best regards,
      Eric
      SendinBlue Customer Care

    2. I have the same problem. Account suspended and invited to buy a dedicated IP due to unusual stats (1,54% unsubscription rate) and some bounces. So what? We’re not reintroducing who opted out, bouncing mails are automatically put on blacklist so they’ll never be sent again.. We’re not going for a dedicated IP, we’ll look for another service. But before I’ll write this also to Erin at the mail address below – hoping it will not bounce 🙂

  6. I’ve only used sendinblue and I only used it for one or two campaigns before getting an email goading me into buying a dedicated IP. Here’s an excerpt:

    “We noticed that your most recent campaign(s) generated results that are unusual for an opt-in database.

    Unfortunately, one (or several) of the metrics below were much less positive than what SendinBlue users typically experience:

    – Opening rate
    – Unsubscription rate
    – Spam traps
    – Hard bounces rate
    – Number of complaints”

    All of the email addresses are individuals that opted in, but they make it sound like I’m spamming people… Can someone suggest another service that has a free plan that actually lets you send emails? Preferably one with a WordPress plugin…

  7. Wish I read this thread before I sign up with them.
    I received such letter from SendinBlue. Interesting way to say politely that we dont need you.
    “Hello Rolands,
    Thank you for contacting us about your account, and for taking time to give
    SendinBlue a try.
    Each new account is reviewed by our team before campaigns can be sent out. We do
    this to ensure new users comply with our terms of service, and are in a position to
    be successful using SendinBlue. After reviewing your account and the nature of your
    content, unfortunately we will not be able to validate your account.
    We apologize for the inconvenience and want to let you know that this is not a
    judgement on your business. Rather, we’ve tried working with similar clients in the
    past and have found that you will experience unsatisfactory results.”

    I have financial portal and forum about stocks, investments, forex, etc. All forum users when sign up agrees that from time to time receives some news and also offers from brokerage companies. So where exactly is the problem? I honestly did not understand.

    1. Hi Roland,

      My name is Erin and I manage SendinBlue’s US office in Seattle. While it is, unfortunately, necessary for our team to disqualify some accounts, we do not take this step lightly. When this occurs, our goal is to always be as helpful as possible, including sharing more information about the cause and giving recommendations that may help you be successful with another provider.

      As a service provider, SendinBlue is responsible for ensuring that our platform’s ability to deliver emails remains stable and reliable for our users. We must also establish policies that encourage our users to follow applicable legal regulations and best practices. One way that we perform both responsibilities is by regulating the content that may be sent from SendinBlue.

      Our terms and conditions mention several industries and content types that are always disqualified from using our service and notes others that may be allowed on a case-by-case basis. Nearly all email service providers (including SendinBlue) limit the content and industries that may be served by their platforms, however, the specific limitations do vary between platforms.

      Content relating to forex and stock trading methods is a content category which is always disqualified from SendinBlue’s platform. During the account review process, our customer care team is responsible for checking the content category and reaching out to you personally, if there is a conflict with our terms of service.

      I’m sorry that I’m replying to your comment so long after it was posted, but I did want to provide the information you were seeking. I hope it’s helpful, and that you were able to find a great solution for your needs.

      If we may answer any additional questions, please don’t hesitate to reach out to me at contact@sendinblue.com, with the subject “ATTN: Erin – Roland”.

      Kind regards,

      Erin

  8. I’ve been using sendinblue for a large global corporation as well as for some side projects. I can honestly say the customer service at sendinblue is an absolute joke. They make you feel small and insignificant in an attempt to have you just leave them alone. Not only have i wasted money on a dedicated IP with these guy’s, When i email to ask them, they pretend I’m asking about something else and keep responding with generic answers about ‘warming up my IP’. Today’s email from Tasya was the final straw and its made me look around to see who has had the same issues, and it looks like i’m not alone!

    1. Hi there,
      Thank you for reaching out to Erin our team, as well as commenting, to make us aware of your situation. We are truly sorry for the poor experience you had with our team. This is a serious departure from the experience we strive to provide to our clients, and we would like to look further into your situation in an effort to help make it right and ensure it is not repeated in the future.
      As you mentioned that you made purchases that could not be used, your account may also be eligible for a refund.
      If you would open to helping us locate your account, we can look into these issues together. To respect the privacy of your contact information, would you send me a message at contact@sendinblue.com “Attn: Adrien”? Please include the email address associated with your SendinBlue account and a link to this post for reference, and I would be happy to assist you personally.
      Thank you again for the opportunity to assist you!
      Best regards,
      Adrien
      SendinBlue

  9. I’ve just moved to SendinBlue from Mailchimp. So far, it SUCKS.

    The customer service is CRAP – especially if you’re in Australia – no one attends the support desk when it’s day time here, so if you’re stuck on a Friday… you’re screwed.

    The account verification thing is just ridiculous, given I’ve been with Mailchimp for YEARS. I have no idea how long I’ll be waiting for them to verify my account.

    Here are just a few of the issues I’ve had:

    After importing my list (no problems), creating a newsletter (clunky interface compared to Mailchimp) and then sending test emails to myself, my test emails ended up in SPAM, saying that my website’s URL (which I have had since August 2010) is unverified.

    Then, when I checked the MX records I now have errors and blacklists – and this is for a site that has over 38K FB fans and we are a recognized leading brand in our niche!

    When I then set up a ticket, it took them 7 hours to respond, and the response was so vague, I have no idea what the guy was trying to say. I have since responded to the ticket, begging for step-by-step instructions, but as I’m in Australia, it’s Saturday here, and their support seems to only care about the US or Europe, I don’t expect I’ll hear anything for days – probably Tuesday my time.

    So, I have a product launch coming up, and I can’t send an email to my list.

    At this stage, I would NEVER recommend SendinBlue to anyone. Never.

    1. Hi Amanda,
      Thank you for taking the time to try SendinBlue and share your experience with us.
      Our goal is always to provide responsive, helpful support to our customers and connect you with the right resources to make your startup process easy. I’m very sorry to hear that we were unable to assist a timeframe that met your needs. Your time is valuable and we want to make the best use of our time together.
      SendinBlue customer care teams are based in several locations around the world, in North America (Seattle, WA), Europe (Paris) and Asia (India), so that we can be available to our users throughout their days. The SendinBlue Help Center (http://help.sendinblue.com) also contains resources that we use to help our customers through the entire startup process.
      Since your experience was such a departure from our goals for customer care, I would like to look into this personally to see where we can improve to ensure your experience isn’t repeated.
      If you could email contact@sendinblue.com Attn: Adrien, please a link to this post and confirm the email address associated with your SendinBlue account. I will look into your situation to see if there is anything else we can do to help make things right for you, in addition to improving our process.
      Thanks again for taking the time to try SendinBlue, and for giving us the opportunity to improve.
      Kind regards,
      Adrien
      SendinBlue

  10. This is my first attempt at email marketing. I have a couple of test subscribers which I have permission from and the content is a DIY newsletter.

    I tried Mailchimp, but the account was blocked without reason and they never replied to my questions. I then decided to try SendInBlue. The first test email sent fine and then the account blocked and I was told the account was being declined because of a “problematic sending history elsewhere”. To date I have been unable to send a campaign from either Mailchimp or SendInBlue.

    I tried SendInBlue because they said they gave support to users, but their reason for not validating my account does not help me in resolving the situation. I am now stuck and running out of time. I only wish they would tell me what I need to do. Has my domain been used by spammers? Am I blacklisted?

    I am new to all this and just need to start by sending 300 people 1 email per week. I am so frustrated. Can anyone please help.

    1. Hi Jade,

      Thank you for taking time to share your experience with us. We read every piece of feedback, and do everything in our power to improve based on what’s shared with us and offer more assistance whenever possible.

      I’m so sorry to hear that you were unable to receive enough information to help you make a successful transition in your email marketing. Even when SendinBlue isn’t the right fit, our goal is to be respectful and helpful to our customers. It sounds like we fell short of this goal, and I would certainly like to help make the situation right by providing that information now.

      To be respectful of your privacy, I’m happy to share this information via email rather than in a public reply. If you would like more information, please contact me via email at contact@sendinblue.com with Attn: Erin in the subject line. Please include a link to this post and I would be happy to assist you further.

      Thanks again for taking time to try SendinBlue, and for sharing feedback so that we have the opportunity to improve.

      Kind regards,
      Erin
      General Manager, U.S.
      SendinBlue

  11. I found Sendinblue very easy to work with. I have just sent my first campaign and am delighted to see metrics that are clear and will help me make decisions about who are my genuine subscribers.

  12. I tried to set up an author newsletter at Sendinblue. It took me two months to design the newsletter and gather my subscribers. When I was finally ready to send the newsletter, I was told my account had to be validated. Fine, I thought, it’s a simple author newsletter and there won’t be any problems. A few hours later, I received an e-mail that stated only this:
    “Hello,
    Thanks for contacting us about your account and for taking the time to give SendinBlue a try.
    Each account is reviewed by our new accounts team before campaigns can be sent out. We do this to ensure new accounts comply with our terms of service, and that new users are in a position to be successful using SendinBlue. After reviewing your account, unfortunately we will not be able to validate your account.
    We apologize for the inconvenience. Thank you for trying our service and we wish you the best.
    Please let us know if you have any questions.”

    You bet I had questions….which have never been answered. No response received to my e-mail after almost a week. I also attempted to contact “Erin”, since she has responded to the complaints above. Nothing.

    Two months of work wasted. At least I didn’t spend any money with this awful company.

    1. Hi Lisa,
      Thank you for taking time to share your experience — I’m so sorry to hear about this. I can certainly understand your frustration.

      SendinBlue’s account validation process combines automated analysis with a human review of each account by a real, live member of our team. We do this to help limit the potential for spam or abusive messages to be sent from SendinBlue. We understand that the extra step isn’t always ideal, and we do our best to limit delays in getting valid accounts up and running (usually the same day). While this system isn’t perfect and we’re always working on ways to improve it, it is very effective at limiting abuse.

      Unfortunately, like any process that involves real people, there is a capacity for honest mistakes. After reviewing your situation carefully, I believe this is what happened with your account. I’m truly sorry for the disappointment you experienced and the loss of your time. As a growing business ourselves, we understand how important it is for things to simply work properly. We can’t apologize enough.

      I’m also sorry that you’ve sent in questions to our customer care team that were unanswered — this is certainly not the level of service we try to provide to our users. We have teams located in three continents (North America, Europe and Asia) to enable us to provide very responsive service to SendinBlue users. It’s very rare that multiple messages would go unanswered, so I did take a look into this for you as well. ??Unfortunately, the only message we have on file for your account (lisamorton.com) is that where your account was not validated. I’m sorry to say that we haven’t received any other messages from your account email address, directed to contact@sendinblue.com or to my personal email address.

      So that we’ll have the best opportunity to connect, I’ll send a message directly to the email address previously associated with your account in the hopes that we can work towards a resolution for you.

      Thank you again for bringing this situation to our attention. We’re always working to improve and your feedback is invaluable.

      Kind regards,
      Erin

      General Manager, US
      SendinBlue

  13. Tried Mailchimp and now Sendinblue to compare within the last 2 days. Mailchimp was horrible because they prevent you from uploading any emails, and block you because you are supposedly a “spammer” by default. Since I send from China where emails change quickly, the bounce rate is easily 20% disqualifies me as a “serious” user.
    Sendinblue was up to now easier to user, verification of campaign and account was done very quickly, email upload absolutely flawless. The editing platform is similar in use as Mailchimp, offering templates and so on, easy to use.
    What is questionable is that sendinblue tells you that you have 9,000 sends per month in the trial account. So assuming you do a small test campaign of 1,000… you learn only later that you are limited to 300/day – it would take you 3 days to send these out. I understand that a free account should perhaps have limited use, but this was not a pleasant suprise to me!
    Stats and everything are great.

  14. I switched to sendinblue and everything works great. First newsletter was delayed 2 hours because of their internal check, That’s good while I do not want to send my newsletter from a spam contaminated server . Good pricing, had 2 times contact with support and had an answer in 15 minutes

    1. Hi Maurice,

      Thanks for taking a moment to share your experience with SendinBlue! I’m so glad that it’s been a good fit for your needs.

      If you run into any questions, or would like to share additional feedback with us, please don’t hesitate to contact our customer care team. You can reach us anytime at contact@sendinblue.com — we’ll be glad to help!

      Thanks for using SendinBlue!

      Best,
      Erin
      SendinBlue

    1. Hi Jamie,

      My name is Erin and I’m the General Manager for SendinBlue the in US. It clear that you experienced challenges using your account, and I’d like to offer assistance.

      Please feel free to email me directly at contact [at] sendinblue [dot] com and I would be happy to help, as well as hear any feedback that you would like to share. Please include “Attn: Erin” in the subject line and include a link to this post, so we can best assist you. We appreciate honest feedback and would like to use it as an opportunity to improve our service.

      Kind regards,
      Erin
      SendinBlue

  15. So let me say this first. I looked WAY before I jumped from the reviews and other sites. IOW, I had a pretty strong good idea that there were a LOT of customer service problems. Still, somehow, I managed to convince myself that it would be different for me. Couldn’t have been more wrong….

    TERRIBLE customer service. Call the toll free number and 100 out of 100 times it goes to a voicemail that “will get right back with you” and never does. Same exact e-mail address list I have used with GoDaddy for the past year won’t pass their internal analysis – so I need to upgrade and buy a dedicated IP – blah blah blah….

    Took days for this to resolve. What a miserable experience. Add me too to the long list of unhappy customers.

    1. Hi Michael,
      My name is Erin and I’m the General Manager for SendinBlue the in US. I’m very sorry to hear that you had a poor experience with our customer care team and service.

      I would like to better understand your experience, and see if there is anything we can do to help make this situation right for you. Even if you are no longer using your SendinBlue account, I would be happy to hear your feedback, so that we can improve.
      Please feel free to email me at contact@sendinblue.com attn: Erin and include the link to this post. I’ll be happy to assist you!

      Kind regards,
      Erin

  16. I’m so disappointed with Sendinblue. When Mandrill & Mailchimp raised their prices, I looked for a new solution for transactional emails–I send thousands per month. Sendinblue was cheap and easy to set up. But since then I have had more deliverability problems than I have EVER had, and Sendinblue basically tells me, “too bad”. For example, a user with a icloud.com email address (I think) wasn’t receiving emails. Sendinblue told me it was a problem from Apple and that they can’t help if no one with a icloud.com email address gets my emails, and they don’t know if it will be fixed. That is unacceptable. I basically have to live with the fact that icloud.com users (and others) can’t get my emails. Once again today, one of my users complains they aren’t receiving emails and I check, and I see they are bouncing, and Sendinblue basically tells ME to research if anyone else is bouncing (something they could easily see themselves) and once again basically says “It’s not our problem”. I’m so disappointed. I would not recommend Sendinblue at this time.

    1. Hi Kelly,

      My name is Erin and I’m the General Manager for SendinBlue the in US. I’m so sorry to learn about the poor experience you’ve had – both with deliverability and our inability to provide sufficient help.

      I’d like to better understand your experience, and to see if there’s anything we can do to help make it right for you! Even if you are no longer using your SendinBlue account, I would be happy to hear your feedback, so that we can improve our service. Please feel free to email me directly at erin [at] sendinblue [dot] com and I would be happy to assist you.

      Kind regards,
      Erin

  17. Sendinblue is bad – just wanted to give my experiences here – I signed up for an account and sent a smaller mailing to a 6k double optin list – all clean, permission based subscribers (I purchased a 750k sending limit per month package). After one mailing on their dashboard it showed i’d sent 120k emails though! And a deliverability rate of 3% – not good. I emailed their customer support to tell them about the stats issue and got no reply whatsoever. I then awoke the next morning to an automated email from Sendinblue saying my domain was put on a spamhaus blacklist!! This is a completely new domain and IP with no sending reputation whatsoever and because of sendinblue’s stupidity and system errors I got put on a blacklist. I checked with senderscore as well to see what the issue was – it showed that due to poor mailing infrastructure, my sender score was put at 2 (out of 100)!!! Basically because of sendinblues poor infrastructure, my email deliverability was basically non existent. Im currently seeking a refund and will see what happens…

    1. Hi Kads,

      Thank you for taking time to share your experience with SendinBlue. My name is Erin and I’m the General Manager for SendinBlue the in US. I’m so sorry to hear that you had a poor experience with our service.

      If you haven’t received the information and refund that you requested from our team, I would like to help make this right for you. I would also like to better understand your experience and hear any other feedback that you would like to share, so that we can improve our service. Please feel free to email me directly at erin [at] sendinblue [dot] com and I would be happy to assist you.

      Kind regards,
      Erin
      General Manager, US
      SendinBlue

  18. Send In Blue DOES SUCK. The validation account issue is real. I did comply with all policies and they still did not approve my account. I sell a dietary supplement. No porn, no graphic content. My Customers opt-in for a newsletter and customers get coupons. Thats it. simple. They still cannot give me a reason:

    He’re the response i got: Our system has detected elements that won’t allow us to validate your acount. It can be from the content of your message or your database or the reputation from previous sendings or other reasons. We have no particular detail.
    Regards,
    SendinBlue Customer Service”

    So what “elements”?? i have no clue. So im stuck. I even offered to pay and nothing. Thanks SendInBullshit!!!

    1. Hi Tony,
      Thank you for letting us know about your experience. I’m so sorry that the validation process caused frustration for you. Our team reviews all new accounts before campaigns can be sent out, and we do this to ensure they comply with our terms of service, and that new users are in a position to be successful using SendinBlue.
      In cases like yours, our team was not able to validate your account because we have tried working with similar clients in the past and have found that you will likely experience unsatisfactory results.
      Our goal in this process truly is to reduce inconveniences caused, and appreciate that you took the time to try our service.

      Kind regards,
      Erin
      The SendinBlue Team

    1. Hi Mike,
      My name is Erin and I’m the General Manager for SendinBlue the in US. I’m very sorry to hear that you had a poor experience with our customer care team.

      I would like to better understand your experience, so that we can improve our service and see if there is anything we can do to help make this situation right for you. Please feel free to email me directly at erin [at] sendinblue [dot] com and I would be happy to assist you.

      Kind regards,
      Erin

  19. I agree that Sendinblue is abysimal.

    The actual features are easy to use and Sendinblue would be great – except it all falls apart with the “angry” French support and the odd control issue they have over just about everything in your content. They got an endless need to grant you their blessed “approval”. Over and over again.

    Sendinblue could be a fantastic company. Instead the French owners have turned it into the Email Marketing provider of choice for North Korea and Iran. You are controlled from the second you sign-up to the moment you just give up and leave them from sheer exhaustion, and return to MailChimp.

    In Sendinblue everything except your money is either restricted, need approval or is forbidden. The Iranian regime would love this company. I discovered that even deleting contacts was forbidden, surprise, surprise. I want to delete blocked contacts to keep my lists fresh and clean. It’s too confusing to keep outdated or unwanted content on the account. You’re not allowed to do that. You’re also not allowed to have opt-outs. Wooo… very suspicious. People sign up for emails and can change their mind. That’s what the opt-out button is for. But Sendinblue treat opt-out’s as some form of crime and start blocking you. There’s a lot of things they want to control and ban in your account. Why do I need a company to control everything I do when I PAY for a SERVICE?

    If Sendinblue could emerge from the French dark ages and enter the real world it would be a great marketing platform. I love the easy-to-use features, the fact that they have sms and VPN options, the easy upscaling of services between pay-as-you-go or subscription, the large subscriptions offered. Hand the company over to US ownership and it would improve instantly and start to overtake ConstantContact and MailChimp.

    They need to chill out. A lot.

    Focus on service.

    1. Hi John,
      My name is Erin and I’m the General Manager for SendinBlue the in US. Thank you for letting us know about your experience. I’m so sorry that the validation process caused frustration for you.

      Our team talks with every new SendinBlue user to confirm that their contacts are 100% opt-in and have given their approval to receive messages. While this may seem like a process, it’s essential to protect our users and ensure they understand the applicable regulations around email and SMS communications. It’s also our way of ensuring SendinBlue users are setup to be as successful as possible in their marketing efforts, while helping limit unwanted messages from being sent out from our service.

      Like most large-scale email marketing platforms, SendinBlue also monitors active accounts for signs of potential abuse and sends to non opt-in contacts (spam). If abuse is suspected, it’s our responsibility as an email marketing provider to look into it before allowing the account to continue sending.

      I want to reassure you that our US operations are growing significantly, and we are actively listening to feedback like yours. We are working hard to incorporate this feedback, and reduce delays for our users while continuing to provide a safe and secure platform.

      We will continue to improve, and hope to be of service to you in the future. If there is anything else we can do to assist you, please let us know. You can reach me anytime by emailing contact@sendinblue.com with “attn: Erin” in the subject line.

      Kind regards,
      Erin

  20. Very bad experience with SendingBlue. We’re just a small workshop who opened an Prestashop online shop and tried to create an account on SendingBlue. We had only 22 contacts because it’s our first online store. They didn’t want to activate our account probably because we’re small and we chose the freeplan for testing.

    1. Hi George,
      I’m sorry to hear that you had a poor experience getting your SendinBlue account setup! Many SendinBlue users are new and small businesses who are just getting started with email marketing. We only ask that the contacts you upload and contact with our platform have all agreed to receive marketing emails from your business. This is for two reasons:
      1. Opt-in contacts are the most responsive, and emailing them will provide you with the best results.
      2. This also ensures that your campaigns comply with applicable anti-spam laws.
      Whenever we decline an account, we also explain the reason that led to this. Could you please send us an email at contact@sendinblue.com so we can check your account and figure out together what happened?
      We would be happy to assist you.

      Kind regards,
      Erin
      The SendinBlue Team

  21. Hi, I am currently being ”verified” as well. I just got from them the following ”Also, in order to get the API key checked we would request you to share your website login details for the verification purposes.”
    Did you guys provide them with the log in for your website? I don’t think I am comfortable with that.

    1. Hi Lena,
      My name is Erin and I’m the General Manager for SendinBlue the in US. I’m sorry to hear that you experienced these challenges in having your SendinBlue account validated. I would like to better understand your experience – both so that we can improve future experiences and see how we can help right now.
      Our team typically requests website credentials only in cases where we are attempting to troubleshoot an integration issue that cannot be solved by any other means, such as:
      – viewing the public data for your website
      – reviewing screenshots provided of your settings
      Please feel free to email me at contact@sendinblue.com attn: Erin and include the link to this post, and I would be happy to assist you!

      Kind regards,
      Erin

  22. Worst company of email service ,Take more then 3 day-s to activate my account ,what is the point of using them if I can-t send my email-s when I want to ..Don-t use them ,worst ever

    1. Hi Peter,
      I’m sorry to hear that you experienced a delay in the validation of your account. The SendinBlue team talks with every new user to confirm that their contacts are 100% opt-in and have given their approval to receive messages. While this may seem like a process, it’s essential to protect our users and ensure they understand the applicable regulations around email and SMS communications. It also ensures SendinBlue users are setup for marketing success, and also helps limit unwanted messages from being sent out from our service.

      If you have any questions or concerns about the process, we’d be happy to talk with you. You can reach us at contact@sendinblue.com. Thanks!

      Kind regards,
      Erin
      The SendinBlue Team

  23. In one word for them is “Pathetic”. They run a verification, then approved my campaign and after a couple of days it again went on hold for the same verification reasons.. How many times do they need to run a verification?? Can someone please refer some better place for the same where there is no tab on the subscriber count but the number of mails to be sent. TIA.

    1. Hi Jack,

      Thank you for letting us know about your experience. I’m so sorry that the validation process caused frustration for you.

      Our team talks with every new SendinBlue user to confirm that their contacts are 100% opt-in and have given their approval to receive messages. While this may seem like a process, it’s essential to protect our users and ensure they understand the applicable regulations around email and SMS communications. It’s also our way of ensuring SendinBlue users are setup to be as successful as possible in their marketing efforts, while also helping limit unwanted messages from being sent out from our service.

      Like most email marketing platforms, SendinBlue also monitors active accounts for signs of potential abuse and sends to non opt-in contacts (spam).

      If you have any questions or concerns about the process, we’d be happy to talk with you about your account. You can reach us at contact@sendinblue.com, or by phone at 1-844-338-5050 (M-F, 8 am – 5 pm PST). Thanks!

      Best,
      The SendinBlue Team

  24. Sendinblue is the classic example of modern day internet fraud. We have singup to sendinblue Micro Plan and paid for the same. We paid on 02/02/2016 and sent a campaign to 14,000 optin subscribers. after few hours we got a email that the account is suspended without any reason and refund will not be processed. We tried contacting sendinblue via email but we have not got any satisfactory response. After few days they send a response that the open rate is not satisfactory as per them.

    Earlier we where using sendgrid and we never faced any problem.

    But when we asked that, whey they have not told this thing earlier they again don’t have answer.

    Don’t go ahead with them, they are irresponsible, cheaters & fraud.

    1. Hi Imraan,
      I’m sorry to hear that you had a poor experience with SendinBlue.
      We are required to discontinue service for accounts that are reported as sending spam or otherwise abusive campaigns. This is necessary for SendinBlue to comply with legal regulations regarding email marketing.
      In some cases, we are able to offer a full or partial refund for unused email credits. It seems that we were able to refund your unused credits, however please let me know if there is anything else that our team can assist you with.
      Please email us at contact@sendinblue.com attn: Erin and include the link to this post. We’ll be happy to assist you.

      Kind regards,
      Erin
      General Manager, US
      SendinBlue

  25. My experience with SendInBlue has been mostly very good. They provide a cheap plan with a good amount of tools and emails.

    My only ‘problem’ so far is that they are very strict in order to keep their servers’ reputation high (this way mails coming from SendInBlue are not categorized as SPAM). For this reason they check you account and don’t activate it immediately (something that I missed in the registration form), also some times they review your new contacts before sending an email (that was let know to me by 1 of the 50 notification I had in the platform, so I did no see it). But besides that my experience has been great.

  26. I used to work with send in blue. They are ok, but now i work with activetrail, and they are fantastic.
    Also, i used this tool that checks if campaign has damaged the IP reputation, couldn’t understand how exactly to use it..

  27. I started a band and we quickly reached the typical cap of 2000 users that most email marketing companies have for their cost effective packages. Send In Blue was the first I found that wouldn’t charge me $50+ a month so I could email my fans. I had a special situation where I only send one email a month and this makes it perfect for me and others in the same boat. I also love how easy it is to use.

  28. Overall, we are fairly happy with the service SendinBlue has provided us. Initially, we ran into some issues, the biggest being having our account blocked and required to buy their own “IP” unblock it. This was extremely frustrating as we were already paying for their service and own our own IPs, which I’m still not sure why we can’t use our own, other than they’re looking to get more money out of people. There were fairly quick to response to our emails/tickets throughout this process. Once we purchased their IP, they reactivated out account and everything has gone smoothly since. We are able to effectively build dynamic emails and send them to our customer base. The metrics and reporting is very helping and a huge reason we stuck with SendinBlue despite the initial hoops we had to jump through. We are also able to tie our results in with our Google Analytics and eCommerce tracking which is very useful! Overall, I would recommend SendinBlue, just be prepared to be require to purchase your own IP and possibly do that up front to avoid the hassle of account deactivation down the road.

  29. I had buy a SIVER Package (60,000 emails per month), in price list said “NO DAILY QUOTA”.

    I had develop and app to connect with sendinblue and start sending, it come out with “40 emails per hour limit, if you would like to send more you have to buy dedicated IP”.

    I calculated all email I can send monthly is 30x24x40 = 28,800 emails per month.

    So I strongly NOT recommend anyone use Sendinblue service at all.

    1. Hi Adam,

      Thank you for sharing your experience with us. We’re very sorry for both the inaccuracy on our pricing page and the frustration you experienced as a result. This was certainly an error on our part in the way the plans were described.

      Since you’ve brought this to our attention, we’ve updated our website to be more clear and help others avoid a similar experience.

      We would also like the opportunity to help make the situation right for you. If you could email us at contact@sendinblue.com with the subject, Attn: Erin and include the link to this post, we can explore any additional options for your account or ensure that you receive an appropriate refund if you’ve already discontinued using SendinBlue.

      Thank you again for bringing this to our attention!

      Best regards,
      The SendinBlue Team

      1. This hasn’t changed on your website at all. I signed up for the Micro package thinking I could send 40K a month and just as Adam stated, the max I could send is 28,800 with your 40/Hour limit. It says to contact support to get it increased, but as of this posting I have not heard anything back. So really the micro package is 28,800 emails/month not 40,000. False advertising.

        1. Hi John,
          Thanks for your message. At the time of my comment, the SendinBlue pricing page (https://sendinblue.com/pricing) includes an FAQ dedicated to this topic, which helps explain transactional bandwidth:

          “Can I use my monthly plan for transactional email only?
          Yes, you can! To help new transactional (SMTP) senders build a positive reputation over time, we apply an hourly sending bandwidth for accounts using our shared IPs. You’ll start with the capacity to send 40 emails per hour, and your bandwidth will be adjusted automatically based on your engagement metrics. (Bandwidth limits do not affect senders using a dedicated IP.)”

          I hope this information is helpful, however please let us know if we can offer any additional information or assistance.

          Kind regards,
          Erin
          SendinBlue

  30. What can I say? We were a major UK film distribution company with a problem that required a very large email shot that was time sensitive to be sent out to the BAFTA judges for consideration – yet we had no previous history with Sendinblue and, due to the fact that the lst was submitted on the 23rd December, and intiially refused as not verifed, Mike from Senditblue worked until late on xmas eve to facilitate us and allow us to send the email. I cannot express our amazement that in this faceless digital age a company like Sendinblue will try their hardest to listen to the client and facilitate their needs – even when it is way past closing time for xmas… Thankyou Sendinblue – we will use you again

    1. So you too had a lot of problems. It’s not good enough that they had to stress you out on time-sensitive materials. You were just lucky they ended up helping you out.

      1. Hi John,
        My name is Erin and I’m the General Manager for SendinBlue the in US. It sounds like you had some challenges using your account, and I’d like to offer assistance.

        Please feel free to email me directly at erin [at] sendinblue [dot] com and I would be happy to help, as well as hear any feedback that you would like to share. We appreciate honest feedback and would like to use it as an opportunity to improve our service.

        Kind regards,
        Erin

  31. Affordable. Bad service. Long time to resolve anything. Blocking account. Have to buy only their IP. Do not use them. Look for others.

  32. With all the negative comments, I have to give my opinion. We use Sendinblue for all our mailings for a year now, and we never had any problems.

    The editor is awesome responsive. New features are frequently added and support is listening ideas. Finally, the service works well. However, it lacks some options (no multi users, some problems ergonomic no A / B testing even if it is possible with a little trick). For much less than its main competitor, Sendinblue allows us to send thousands of emails each month, and it works very well once your account is validated (we did not had any problems at this step). It may not be suitable for small structures, for low volumes I would suggest MailChimp.

    (a true happy customer).

    1. Hi Florian,

      Thanks so much for sharing about your great experience with SendinBlue! We’re happy to let you know that we have some great improvements in store for this year and think you’ll be really pleased with the coming updates – both to the editor and the platform as a whole.

      We love feedback and hope you’ll continue to share your thoughts with us. Please write us anytime at contact@sendinblue.com!

      Best regards,
      The SendinBlue Team

  33. I can’t say anything bad about their service or verification process since I haven’t had any problems. However, although it’s unfortunate, French companies have a really bad customer service in general and simply don’t care customer satisfaction that makes me sad.

    Let me explain my problem. I’ve purchased 120K email package and after I used ~60K emails, my account page showed that I’ve got ~60K left “until end of the month”. I was planning to send another newsletter before end of the month then renew my subscription. But all of a sudden I’ve got a notice from Paypal that I’ve been charged for the service on 25th and my email credits were 120K again. In other words, ~60K emails were wasted. When I contacted with customer service, they basically said this is month subscription and it’s usual that you’ll get charged for new month. Then I told them (I had to figure it out by myself) if “until end of month” is related to billing cycle. In other words, I’ve made my last payment on 25th and it’s the “end of month”. I tried to explain them it must be shown on My Account page, otherwise it’s impossible to follow billing cycle. But they simply didn’t care. I really don’t understand French companies anymore. They offer very good and affordable services but customer service is always careless and don’t care customer satisfaction.

    Long story short, my ~60K emails have gone for nothing. In fact, they’ve implied that I had to know what’s going on with my account. I tried to give them constructive feedback to improve their system by showing billing cycle date instead of showing “until end of month” message on My account page but obviously it was an unnecessary effort. Apparently I’ll go back to my old but gold mailing service (I don’t want to give brand name)

    1. Hi Mertafor,

      Thank you for sharing your experience with us. We appreciate your feedback and have made an immediate update to user dashboards to clarify that plan credits are available until the end of a user’s current billing cycle. We’re also in the process of giving the entire platform a friendly redesign and the new look will also include each user’s billing date. We are always willing to incorporate user feedback to provide the best experience possible.

      If you’re open to staying with us, we’d love to help make the situation right for you. Please email us at contact@sendinblue.com attn: Erin and include the link to this post. We’ll be happy to resolve this for you!

      Best,
      The SendinBlue Team

  34. DO NOT USE THIS COMPANY. They are horrible and will most likely take your money without telling you whats going on. Paid for supscription, 5 days later my account was not credited. After following up twice, they got back to me and started asking me questions such as “Why do you want to use our service?”. After telling them that I don’t need to answer any personal questions, I have already paid, they just refunded me with no explanation. Poor customer service.

    1. Hi Gerrard,

      Thank you for letting us know about your experience. I’m so sorry that the validation process caused frustration for you!

      Our team talks with every new SendinBlue user to confirm that their contacts are 100% opt-in and have given their approval to receive messages. While this may seem like a process, it’s essential to protect our users and ensure they understand the applicable regulations around email and SMS communications. It’s also our way of ensuring SendinBlue users are setup to be as successful as possible in their marketing efforts, while also helping limit unwanted messages from being sent out from our service.

      If you have any questions or concerns about the process, we’d be happy to talk with you. You can reach us at contact@sendinblue.com. Thanks!

      Best,
      The SendinBlue Team

  35. Very bad experience with their account verification. They block my account without any reason, just after i purchase the subscription. I was not able to use the service at all.

    1. Hello Miroslav,

      We are sorry to hear you didn’t have a pleasant experience with our platform. Whenever we block an account we also explain the reason that led to this. Could you please send us an email at contact@sendinblue.com so we can check your account and figure out together what happened and why the account was suspended?

      Kind regards,
      the SendinBlue Team

        1. Hi Imraan,
          I’m sorry to hear that you had a poor experience with SendinBlue.
          We are required to discontinue service for accounts that are reported as sending spam or otherwise abusive campaigns. This is necessary for SendinBlue to comply with legal regulations regarding email marketing.
          In some cases, we are able to offer a full or partial refund for unused email credits. It seems that we were able to refund your unused credits, however please let me know if there is anything else that our team can assist you with.
          Please email us at contact@sendinblue.com attn: Erin and include the link to this post. We’ll be happy to assist you.

          Kind regards,
          Erin
          General Manager, US
          SendinBlue

  36. sendinblu sucks. First of all, they never tell you that they have to “verify” your account until you have schedule a campaign and need to send it off. Then they hold it and it gets completely thrown off the schedule by many days and delayed.

    It took me a week just to get a simple verification and I had to answer pointless questions as to how many emails I planned to send (what business of theirs is it and how would one know if you’re on a trial anyways), where I got the emails from and if I can prove it like some silly interrogation (why is any of this their business anyways? I’m the one managing my own account and have to put my business name on it.) Overall I find the French customer support dreadful and nonsensical.

    1. Hello,

      Timothy, we are sorry you have experienced a delay in the validation of your account. It is vital for us to check the new accounts & campaigns and validate them one by one, in order to maintain a high quality of service.

      The reason we ask a few questions for the validation is to be sure that the contacts of our clients are 100% opt-in and have given their approval to receive emails. If you need further information on the process please contact us at contact@sendinblue.com and we’ll be glad to help you out.

      Best regards,
      the SendinBlue Team

      1. I have just created a campaign and i have a paid account. Why am i now asked to verify my emails. This is absolute rubbish.

        Carlos

        1. Hi Carlos,
          Thank you for letting us know about your experience. I’m so sorry that the validation process caused frustration for you!

          Our team talks with every new SendinBlue user to confirm that their contacts are 100% opt-in and have given their approval to receive messages. While this may seem like a process, it’s essential to protect our users and ensure they understand the applicable regulations around email and SMS communications. It’s also our way of ensuring SendinBlue users are setup to be as successful as possible in their marketing efforts, while also helping limit unwanted messages from being sent out from our service. For more information, please check out this post in our Help Center: https://help.sendinblue.com/hc/en-us/articles/209408165.

          Thankfully, it looks like your account is now active and your first campaign was successful! If you have any additional questions or concerns about the process, or would like tips for improving your next campaign, we’d be happy to talk with you. You can reach us at contact@sendinblue.com anytime. Our US customer care phone support is also available at 1-844-744-2639, Monday-Friday from 8 am – 5 pm PST.

          Kind regards,
          Erin
          General Manager, US
          SendinBlue

    2. The same for me. The support is terrible. Do not use Sendinblue. Pay more to have more and best quality services.

      1. Agreed. Just asked for a refund. They don’t really do list migration from other services well, and even though I have a list that I’ve cultivated since 2011 through my website, they still acted like my opt-in (from mailchimp) wasn’t good enough. They tried to up-sell me on a $145 dedicated IP without even using the process. Complete waste of time. I was no satisfied.

        1. Hi Troy,
          My name is Erin and I’m the General Manager for SendinBlue the in US. I’m very sorry to hear that you had a poor experience while trying to switch to SendinBlue.

          I would like to better understand your experience, so that we can improve our service and see if there is anything we can do to help make this situation right for you. Please feel free to email me directly at erin [at] sendinblue [dot] com and I would be happy to assist you.

          Kind regards,
          Erin

        2. Same with me. The team in India tried to up-sell us the dedicated server for no valid reason. Utterly dissatisfied and never going back!

      2. I totally agree, please don’t use Sendinblue, it’s not good as they don’t tell you about the account validation in the beginning and don’t confirm about the payment refund after negative validation of your account. please go for some good alternative, I am sure you will find one.

        Don’t don’t don’t try Sendinblue, Thanks.

        1. Hi Ken,
          My name is Erin and I’m the General Manager for SendinBlue the in US. I’m very sorry to hear that you had a poor experience with our service.

          It is our policy to offer a refund to users who have paid for our service, but are unable to use it if their account is declined. Based on your comment, it sounds like you had difficulty receiving a refund in this case. Please feel free to email me directly at erin [at] sendinblue [dot] com and I would be happy to assist you.

          Kind regards,
          Erin

      3. Hi Geraldo,
        My name is Erin and I’m the General Manager for SendinBlue the in US. I’m very sorry to hear that you had a poor experience with our customer care team.

        I would like to better understand your experience, so that we can improve our service and see if there is anything we can do to help make this situation right for you. Please feel free to email me directly at erin [at] sendinblue [dot] com and I would be happy to assist you.

        Kind regards,
        Erin

    3. Yes, I agree sending blue sucks they block your account without any reason. they ask you to buy dedicated ip. again they will block you.
      their activation process really sucks. they will activate.. again they will block without reason.. they will take more than 24 hours to reply a single ticket.

      They will trying to compare with mailchimp… price factor etc. if you cant send your campaign what the point ? !!

      1. Hi Sharat,
        My name is Erin and I’m the General Manager for SendinBlue the in US. I’m very sorry to hear that you had a poor experience getting started with your SendinBlue account.

        I would like to better understand your experience, so that we can improve our service and see if there is anything we can do to help make this situation right for you. Please feel free to email me directly at erin [at] sendinblue [dot] com and I would be happy to assist you.

        Kind regards,
        Erin

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