Quick answer: If you want full control and already have a dev team (or you're technical), go with Snipcart. If you want to get selling fast with everything built-in, go Shopify.
After 10+ years building ecommerce stores for everything from indie merch shops to high-growth DTC brands, Iโve tested just about every platform out there.
Today, Iโm putting Shopify and Snipcart head-to-head. These two tools cater to very different types of sellers โ but most folks donโt realise the tradeoffs until theyโre knee-deep in dev work or stuck paying for apps they didnโt budget for.
Letโs fix that.