How to Create a Shop Identity on The Cheap

ecommerce identity

One of the questions often asked by new online store owners is, how can I get my store up and running without spending a huge amount of money on it. Even though you are very interested in starting your own store, you simply might not have the funds that some huge corporations have. In this roundup, I will look at different ways of creating a shop identity without having to spend the equivalent of a Hollywood movie budget. Continue reading

10 Top Resources for Ecommerce Customer Acquisition and Retention

customer acquisition ecommerce

There’s a much talked about Harvard Business School report these days that states plainly that increasing customer retention rates by 5% increases profits by 25%-95%. Now, something tells me that everyone wants to create a business that manages to grow a dedicated following. That’s why today I put together a collection of ecommerce customer acquisition resources that you might find useful. You can add this collection of ecommerce podcasts too. More steps in the right direction, so to say.

Continue reading

10 Must Read Shopify Tips & Resources. (Mainly) For Beginners.

SHOPIFY tips

There are tons of resources & tips out there to help you make the most of this pretty amazing ecommerce tool that is Shopify. And they are updated on a daily basis. I talked about this before. Maybe you remember this list of tips for ecommerce websites that I put together a few weeks ago. Today I’ll go through some more resources. Small steps in search of more useful online guides and articles to help newbies, as well as the well-versed ecommercers. Check out today’s harvest:

Continue reading