Customers are known to trust each other far more than they do brands. It's the reason online reviews are so popular, but even that's becoming controlled by companies with paid reviews.
Therefore, customers are always looking for ways to find credibility in the online world. There's far too much fraud, too many sites that aren't secure, and too many companies that are trying to scam customers out of their money.
What are the customers supposed to do?
Well, this poses a problem, and an opportunity, for us ecommerce professionals. The consumers don't want to trust you, therefore you're stuck trying to figure out how to become trustworthy. On the other hand, if you provide full credibility in some way, then you're already way ahead of many of your competitors.
One of the ways to show that credibility is to become a Google Trusted Store.
Continue reading How to Become a Google Trusted Store- A Step by Step Guide
There are several trends influencing the ecommerce industry as a whole, but arguably the most visible of these is accepting cryptocorruencies as a payment method, given the astronomic rise of the Bitcoin price.
When it comes to payment processors in ecommerce sites, the talk used to be about credit cards, PayPal, COD (cash on delivery), et al. But now it’s shifting towards bitcoins and digital currencies.
Digital currencies are the future of ecommerce. Bitcoin was founded in 2011, but back then it was hard to imagine that it could be put to any kind of practical use.
Local currencies couldn’t be converted to bitcoin easily and, as a result, no retailer would even think of accepting bitcoins as payment. But things started changing gradually, particularly over the past 3 years.
Continue reading Everything You Need to Know About Bitcoin and Blockchain in Ecommerce
Our previous generation didn’t have it so easy. Now almost anyone can become an entrepreneur without breaking their bank balance to generate capital.
There are a number of online platforms, such as Shopify and WooCommerce, and tools based on these platforms that can help you choose and identify products to sell. They’ll help to sell them as well!
Continue reading The Art of Upselling and How You Can Use It to Boost Revenues Using SendOwl
There’s nothing more satisfying than getting your ecommerce business set up and generating your first sale. Once the sales and revenue keep coming, you begin to think of yourself as an entrepreneur.
Setting up an ecommerce store isn’t as hard as it probably was earlier. With platforms such as Shopify, WooCommerce, BigCommerce, and others, you are given all the technical support you need to get your ecommerce store up and ready.
You can also hunt for ideas on stuff to sell and select products you like or are more suited to your ecommerce intentions and resources. But for the sales and revenue to keep coming in, you need efficient delivery of the merchandise to your customers. That’s where you build trust and goodwill.
And I’ll be frank: it’s not easy to choose carriers.
Continue reading UPS vs. USPS: Which Is Better for Your Ecommerce Store?
Ever thought about selling shower curtains with your original design printed on them?
How about coffee mugs with inside office jokes? Or statement phone cases?
These custom products are sold all over the internet, but the good news is that there's always room for more creativity.
After all, your ideas are going to be completely unique, allowing you to make money on your best designs.
The main problems you'll encounter involve fulfilment, billing, designing, and sourcing. Luckily, Printify takes care of all of these.
Continue reading Printify Review: Easy and Quick Way to Create Products With Your Designs
Wave Apps offers several products ranging from accounting platforms to invoicing. Some of the other offerings include lending, payments, payroll, and receipts.
When you think about it, just about all of these can be implemented into an ecommerce system. For example, you can send out digital receipts, manage payments and get your payroll under control.
However, this is a Wave Accounting review, a focus on the easy and free accounting software made just for small businesses. The good part is that you can use the software for both online and brick and mortar companies. Or, it allows you to connect both online and offline sales for the ultimate bookkeeping solution. Overall, each of these products
Continue reading Wave Accounting Review: Truly Free (And Simple) Accounting Software for Small Businesses
Calling all marketing students and students of technology science! This is the Ecommerce Scholarship page, where we ask you to submit your application to potentially receive a contribution to go towards your tuition and school supplies.
Continue reading $2,000 Ecommerce Marketing and Technology Science Scholarship
If you've ever hired a developer, you may have wondered whether or not one of your own workers (or yourself for that matter,) could have done the job yourself.
In the past, it was required to find a technology expert to create email marketing campaigns, pop-up forms and marketing automation modules.
That's not the case anymore.
A wide range of tools are available for your marketing pleasure, and none of them are as sleek and easy-to-use as Wishpond. In this detailed Wishpond review, we'll discuss how you can easily run your entire ecommerce marketing program with Wishpond.
I've played around with many marketing tools in the past. Today, you're mainly going to find solutions that don't require coding.
Continue reading How to Run Your Entire Ecommerce Marketing Program with Wishpond