Category: Marketing

TikTok Marketing for Ecommerce Store Owners

Joe Warnimont
Articles Creator Economy Marketing Social Media

TikTok has gained a tremendous amount of notoriety around the globe for the social app's features for quick video sharing, vibrant conversations, and popular games, challenges, and tactics used to entertain users. The app is native to China, but it now boasts over 1 billion monthly active users from all over the world. That means just over 20% of the entire internet community uses TikTok. That's an incredible collection of potential buyers for any online store, and it's why so many brands are using TikTok marketing tactics to sell products.

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Which is the Best Influencer Marketing Platform for Your Business?

Bogdan Rancea
Articles Creator Economy Influencer Marketing Marketing

Are you dreaming of becoming a social media influencer and unsure of where to begin? Or maybe you're already a social media superstar looking for new and innovative ways to increase your influence? Alternatively, you may be a company considering hiring influencers for the first time and looking to learn more about influencer marketing platforms.

Well, either way, you've come to the right place! Here we're exploring the big wide world of influencer marketing platforms! So let’s jump right in! #influencer #worlddomination

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What is Wix Velo? Everything you Need to Know

Rebekah Carter
Articles Marketing

Wix Velo, or “Velo by Wix” as it’s sometimes referred to, is a full-stack development platform created by the company known for being one of the most straightforward site-building tools around. Wix Velo helps developers to create more intelligent, efficient solutions with easy building, management, and deployment.

While Wix is best known for providing one of the simplest tools for code-free website building around, it also has a range of other features to offer depending on your specific needs. Wix Velo integrates into your Wix ecosystem to help you build more advanced websites. This means you can create and manage databases with ease, build dynamic pages, and even host user-generated content.

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SMS Marketing vs Email Marketing – What is the Difference?

Richard Protheroe
Articles Email Marketing Email Marketing Services Reviews Marketing

It can be very tricky when deciding which marketing avenues are the best for your ecommerce business. There are so many different ways to do it and let's be honest, there are pros and cons to everything.

In this article, we'll explore two marketing strategies that have a very positive impact on ecommerce retailers. Email marketing may already be familiar to you and you be using it, but we'll also explore the lesser-used tactic of SMS marketing.

We'll first explore what they are, give you the advantages and disadvantages of both and explore whether these two marketing pillars can work in tandem. For good measure, we'll also highlight some good examples so you can replicate them for your ecommerce business.

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