Category: Social Media

How to Sell on Instagram in 2023: Your Quick Guide

Rosie Greaves
Articles Ecommerce Social Media

If you’re an eCommerce seller that wants to boost their sales, you’re in the right place. Here we're exploring one such strategy: Instagram. 

Did you know that as many as 90% of Instagram users follow a business account? Hopefully, this stat alone demonstrates Instagram's potential to boost your brand's visibility. Also, the world's your oyster, as there are 94 countries you can sell to via Instagram. 

Interested? Good, because I’ve compiled this simple guide on how to sell on Instagram. Stick with me as we explore the benefits of selling on Instagram, how to create a business account, how to set up an Instagram shop, and much more. 

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Discover the Best Link in Bio Tools in 2024

Sergio Costa (PhD)
Articles Ecommerce Ecommerce Resources Social Media

Once upon a time, we used to hand out resumes. No longer. Now, we find people via their social media accounts. And when they say “link in bio,” that’s how we find out more about their bio, their portfolio, their work, and their availability. You might even say that today’s link in bio is like the modern-day version of a business card.

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The Ultimate TikTok Statistics for 2023

Rebekah Carter
Articles Social Media Statistics

TikTok statistics offer an interesting insight into the meteoric rise of the platform.

TikTok has quickly emerged as one of the most popular apps of all time in the social media space. Almost without warning, this social sensation captured the hearts and minds of a generation, by allowing them to share videos quickly and easily with their peers.

Though the channel has experienced some controversy throughout the years, being banned in various countries, and threatened with banning elsewhere, this hasn’t stopped its growth. Today, the channel stands as perhaps the most effective way of interacting with Gen Z, which may be why it’s captured the attention of so many brands, as well as consumers.

Today, we’re going to be looking at some of the most impressive TikTok statistics, to highlight how this phenomenal app has grown in recent years.

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TikTok Marketing for Ecommerce Store Owners

Joe Warnimont
Articles Creator Economy Marketing Social Media

TikTok has gained a tremendous amount of notoriety around the globe for the social app's features for quick video sharing, vibrant conversations, and popular games, challenges, and tactics used to entertain users. The app is native to China, but it now boasts over 1 billion monthly active users from all over the world. That means just over 20% of the entire internet community uses TikTok. That's an incredible collection of potential buyers for any online store, and it's why so many brands are using TikTok marketing tactics to sell products.

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What to Know About Facebook Ads and Sponsored Stories

Bogdan Rancea
Articles Social Media

In this article, we'll explore the intricacies of Facebook Ads and Sponsored Stories, offering you the knowledge to effectively engage your target audience and amplify your brand's message on one of the most influential social platforms.

Facebook offers various options to drive more traffic to your Facebook page, and consequently, to your website.

Two options that are common and many small businesses to large corporations use are Facebook ads and sponsored stories. Both are viable and inexpensive options if you are looking to drive traffic to your ecommerce store.

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