Customer Lifetime Value (CLV) is a critical metric in ecommerce that tells you how much revenue a single customer is likely to generate over the course of their relationship with your business. It helps you move beyond short-term gains and think long-term about profitability.
Continue reading “What Is Customer Lifetime Value (CLV) and How Can You Increase It?”
With so many ecommerce platforms out there, finding one that actually works in the Netherlands can be a bit of a minefield.
From mandatory support for iDEAL payments to local shipping integrations and language options, not all platforms are built with Dutch businesses in mind.
After testing the leading ecommerce platforms used in the Netherlands, I’ve narrowed it down to my top six recommendations.
These options are ranked based on pricing, features, ease of use, local integrations, and how well they support Dutch sellers.
Whether you're just starting out or looking to scale across the EU, there's a platform here for you.
Continue reading “Best Ecommerce Platforms in the Netherlands (2026 Guide)”
It doesn't matter whether you run a website with ecommerce functionality, or a simple business website with some of your services and contact information listed on there.
The whole goal of a website is to use the platform for converting regular folks into paying customers.
Continue reading “How to Drastically Improve Sales With the Help of Blogging”
“An ecommerce website builder? Why do I need one?” Well, they are simply all the rage these days for anyone who wants to launch their own online shop and do so all by themselves!
But this brings up many questions and potential problems in terms of selecting the right ecommerce website builder for your specific needs.
Today, we discuss them all to help you decide!
Continue reading “7 Best Ecommerce Website Builders (2024): The Best Tools Compared”
Shopify and WooCommerce are two of the most popular ecommerce platforms available — but which one is right for your online store?
After thoroughly testing both platforms across setup, pricing, features, and ease of use, I found Shopify to be the better overall choice for businesses that want a streamlined, scalable ecommerce solution.
However, WooCommerce offers unbeatable flexibility if you already use WordPress or want full control over your store.
Below, I’ll walk you through how both platforms perform in key areas like pricing, SEO, design, and payment processing — and help you decide which one suits your goals.
Continue reading “Shopify vs WooCommerce 2025: Which Ecommerce Platform Wins?”
Want to use Pinterest to drive your ecommerce sales? In this post you’ll find out why Pinterest and ecommerce is a winning combination and get practical tips to get the most out of it.
Continue reading “How to Use Pinterest for Ecommerce – Sell More in 2024”
Shift4Shop offers a compelling pitch to online sellers in the US: get a fully featured ecommerce platform with no monthly fee, as long as you use Shift4’s built-in payment processor.
But does this free model come with hidden trade-offs? And how does it compare with better-known platforms like Shopify or BigCommerce?
In this review, I’ll walk you through the pricing, features, and functionality of Shift4Shop based on real-world testing and independent research.
If you’re considering building an online store, this guide will help you decide whether Shift4Shop is the right fit for your business.
Matt DeLong established the company in 2001. However it wasn’t fully launched as CoreCommerce until 2008. They offer an ecommerce shopping cart software that is completely web-based and easily allows you to launch an online store.
Noteworthy clients include among others, Tendergrass Farms, Spark Living and The Poster List. Since their launch the company has powered more than 13,000 stores. While that might seem like a lot it is actually only 1/10 of other major competitors such as Shopify. We still feel the company is worth considering and here’s why.
Continue reading “The Ultimate CoreCommerce Ecommerce Review”
