Category: Articles

Salesforce CRM Review: The Complete Guide for 2023

Rebekah Carter 4
Articles Ecommerce Resources

When it comes to conversations about CRM software, there's one name that will always push to the front of the pack, and that's Salesforce CRM.

Probably the best-known customer relationship manager tool in the world today, Salesforce has a 20% market share in the current industry, making it the go-to solution for millions of businesses worldwide. The sheer number of third-party integrations, add-on options, and robust features that come packaged into the Salesforce solution means that it's one of the most unbeatable tools on the market. Not only that, but Salesforce is incredibly easy to use too, with a speedy powerful, and easy-to-customize UI.

Many of the companies that turn to Salesforce for their marketing solutions use it because they've outgrown their more lightweight or simplistic CRM software. While there are plenty of alternative options out there, few offer the same comprehensive functionality that comes with Salesforce. After all, for years, the software has been one of the most reliable strategies for comprehensive customer management, sales, and marketing.

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Critical Insights About Display Advertising

Davis Porter
Articles

What’s the first thing that comes to mind when you hear the words “Google” and “Marketing”?

Well, I bet that’s a no-brainer since we’re all crazy about SEO. It’s pretty evident that ecommerce relies greatly on SEO. And SEO, come to think of it, is now a thing thanks to the exceedingly-growing levels of competition between ecommerce websites.

Fair enough. But, here’s the thing. Google is not entirely about SEO. While organic marketing has proven to be extremely crucial to your online store’s overall ranking, it’s just one part of the overall traffic generation equation.

Let’s face it. Today’s competitive ecommerce environment requires a much more holistic approach if you intend to maintain a persistent flow of leads. So, have you ever considered supplementing your organic framework with Google’s paid marketing tactics?

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Zettle Review (2023): The Ultimate Guide

EP Editorial Team 4.5
Articles EPOS Reviews

In the ecommerce industry, where money changes hands, payment processing is one thing which needs precision. Oh, isn't this the truth of the matter? And does Zettle live up to the retailers' expectations? It's the most probable question you'd expect from any merchant who wants to give it a shot.

In light of that, one might want to confirm whether Zettle is up to the task. And there's absolutely nothing wrong with that. After all, it's in the best practice to let things speak for themselves. And it's only possible if we have a run on it to know if it actually deserves the green light.

Besides, the ultimate goal for any retailer is to work with a safe payment method. What seems to make the grass greener on Zettle is its elaborate ecommerce platform.

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ShopKeep Review 2026: An Intuitive POS System

Bogdan Rancea 4
Articles EPOS Reviews

Shopkeep used to be one of the top point-of-sale (POS) systems for small and mid-sized retailers in the States.

But after getting snapped up by Lightspeed back in 2020, the original platform got the axe and users were basically forced to migrate over to Lightspeed Retail.

So, why are people still searching for a “Shopkeep Review”? Honestly, it all comes down to the fact that many former Shopkeep users are still trying to figure out what's changed, and whether Lightspeed is still a good fit for their business – or if it even still exists as a decent option.

In this review, I'm going to give you the lowdown on what Shopkeep was all about, how it compares to Lightspeed today, the kind of business it best suits, and how it stacks up against the competition in 2026.

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Drip Ecommerce Markting Review 2024

Rebekah Carter 4
Articles Ecommerce Reviews Marketing

Thinking of using a tool like Drip Ecommerce CRM? This review will delve into Drip's features, benefits, and potential drawbacks, providing an in-depth look at how this tool can enhance your marketing efforts. Whether you're a small business or a large enterprise, understanding Drip's capabilities is crucial for driving growth and maximizing sales. Keep reading to discover how Drip can transform your eCommerce marketing strategy and help you achieve your business goals.

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HubSpot Pricing (2023): The Ultimate Guide to HubSpot’s Products and Pricing Plans

Rebekah Carter 5
Articles

Confused about HubSpot pricing?

You're not the only one.

HubSpot is one of the most popular CRM and marketing solutions available today.

An innovator when it comes to inbound promotion, HubSpot has been around for more than a decade, and it seems as though they're continually introducing new ways to delight their clients.

While there are many things to love about HubSpot, including their state-of-the-art lead management tools and analytics, people often get confused when it comes to figuring out the pricing.

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AdRoll Review: Advertising and Re-targeting at its Finest

Joe Warnimont 4.5
Articles

You can never have too much traffic coming to your online store, and there are plenty of ways to go about boosting your business. You might utilize email marketing or get on social media sites like Facebook and Instagram. Abandoned cart emails are quite popular, especially considering it gives you a second chance to reach out to potential customers and offer a promotion. AdRoll is a company that provides several opportunities for you to expand your business, so that's why we're going through an AdRoll review today.

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Weebly Review: My Verdict for 2025

Larry 5
Articles

Weebly is a simple, beginner-friendly ecommerce website builder designed for small businesses and side hustlers. With built-in Square integration, drag-and-drop editing, and essential ecommerce tools, it’s a fast and low-cost way to get your store online — especially if you’re selling a small number of products.

Our research team tested 12 website builders in-depth, and while Weebly doesn’t top the list, I can confidently say it’s one of the easiest platforms for beginners to launch an online store.

In this review, I’ll walk you through Weebly’s pricing, ecommerce features, and limitations — so you can decide if it’s the right fit for your business.

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