This is a guest post by Adrienne Dancer of .
You might wonder why have an Etsy shop if we already have our own main e-commerce site. The reason is that Etsy has been a great way for us to reach out to customers all over the world in a very cost-effective way. Etsy is growing in popularity and a major competitor with eBay–and I prefer the design and product focus that Etsy offers compared to eBay. (I see eBay like a big yard sale, whereas Etsy has more of a boutique shop feel.) Plus, Etsy's fee structure and features are much more business-friendly compared to eBay if you are selling fixed-priced items and not interested in auction-style pricing.
Continue reading Getting Social to Sell Successfully on Etsy
We make fast decisions on whether to engage or not with a website based on whatever we can make out in regard to the website in the very first moments. The responsibility for making a good first impression lies with designers, developers and site owners. Given the opportunity of pursuing a visitor which is really small, most designs don’t really fulfill the criteria of a perfect website that would satisfy every visitor’s interests. However, most websites do not exist just to impress visitors. Most websites exist to be efficient and sell. Whether it is to get visitors to subscribe to the blog feed, or to download a trial, every website ultimately exists to make a sale of some kind.
Continue reading 5 Ways to Increase Shop Conversion Rates
According to multiple rumors, Amazon has begun telling online merchants that the company has plans to shut down the Amazon Webstore, which is a platform where small and midsize retailers create and run their own online shop.
Continue reading How Shopify and Bigcommerce killed Amazon Webstore
Multi-vendor online shops, aka marketplaces, are gold mines when done right. The big dogs are Etsy and eBay, but you can find popular niche multi-vendor sites such as ThemeForest. The idea behind multi-vendor sites is to allow people, or companies, to create profiles and post their products for sale.
When customers come to your multi-vendor site they can pick one item from John Q web designer and another from Company XYZ and it is all processed through the same shopping cart. The multi-vendor payment processing system divides the payments behind the two vendors and everyone goes home happy. This ecosystem of people creating and selling in one place helps the customer find a more diverse set of products, and you, the site owner can make some big bucks through fees.
Continue reading The Best Ecommerce Platforms & Shopping Carts for Multi-vendor Ecommerce Marketplaces
This started as a smaller round-up, but there were so many insightful and talented people to feature that it ended up this way. From ecommerce to digital marketing, from conversion to the latest SEO hacks, these people know their stuff. Bookmark their blogs and some of their most popular articles listed, follow them on Twitter (you can find us here), learn from the best.
Continue reading 50 Ecommerce Experts You Must Follow in 2018 & Their Best Advice Yet
Every ecommerce store owner will tell you that finding the right theme that fits the needs of your store can be very difficult, there are a lot of things that you need to take into consideration, you also need to figure out which platform you will use. In this roundup, I have found some amazing ecommerce restaurant themes.
Continue reading Top 4 Mouthwatering Ecommerce Restaurant Themes
Since continuous improvements of mobile phone and tablet technologies, the challenges facing the designer of an ecommerce website are ever-changing. While technological progress in this domain is popular with the consumer and constantly provides business-owners with new opportunities for reaching customers in ever more varied scenarios and locations, it most definitely creates some hassles for designers and developers. There are several basic principles that must be taken in consideration when designing for mobile, and in this article we will discuss and go through them.
Continue reading Mobile Ecommerce: Website Design & Planning
While ecommerce is a highly profitable industry, it is not easy to sell products online. There is tremendous competition out there and your website must really be very good, in order to be successful.
The primary goal of your ecommerce website is to attract maximum number of customers and increase conversion rates, but this does not happen if your site is committing mistakes that are driving online shoppers crazy.
Continue reading 10 Ecommerce Mistakes that Drive Online Shoppers Crazy