While ecommerce is a highly profitable industry, it is not easy to sell products online. There is tremendous competition out there and your website must really be very good, in order to be successful.
The primary goal of your ecommerce website is to attract maximum number of customers and increase conversion rates, but this does not happen if your site is committing mistakes that are driving online shoppers crazy.
Continue reading “10 Ecommerce Mistakes that Drive Online Shoppers Crazy”
I’ve spent years designing and optimising ecommerce stores. If there’s one thing I’ve learned, it’s this — the checkout experience makes or breaks your revenue.
You can have the best product in the world. But if your checkout sucks, you're losing money every day.
Here’s everything I’ve seen work (and fail), tested across multiple platforms, with real users and actual revenue on the line.
Continue reading “Ecommerce Checkout Best Practices: What Actually Gets People to Buy”
Profit comes from existing customers. I’ll say it again. Profit comes from existing customers. Sure, you need to build this customer base, but we all know the struggles of maturing your company after you establish a solid customer base. If you look at the numbers, a 5 percent increase in customer retention can increase your profitability by 75 percent.
Continue reading “32 Tips for Maximizing Profit from Your Existing Customers”
As a developer of apps, games etc., your primary skill set, but naturally, would be programming and software development. This is what you do the best and this is what you should be able to focus your energies on the most. While this would be the ideal scenario for you, the practicalities of life, however, could be substantially different, as you have probably experienced for yourself, to your disadvantage.
The unfortunate fact that most developers have to live with is having to spend large amounts of time and efforts on tasks and activities like setting up payment gateways, licensing systems, trial setups, analytics etc. – all sucking up your time, away from areas of your core competencies.
If this is where you are at, you might find a good friend in Paddle – a service that lets you easily setup checkout and provides several other useful tools for your web site where you sell apps and games.
Continue reading “Paddle Review – Sell Apps, Games and Software Online the Easy Way”
When you are considering the largest ecommerce sites in the world by their monthly visitors, you would be quick to think that Amazon or eBay would top the chart, however as you can see in the chart below, the biggest ecommerce company in the world isn't located in the U.S. but is Taobao in China with more than 600 million monthly visitors.
Continue reading “10 Largest Ecommerce Sites Globally are Located Mainly in China and U.S.”
Shopify is the heavy hitter in today's ecommerce world but at one point Yahoo! was the only reasonable option when it came to selling products online without much development experience. Therefore, it's time to match up Shopify vs. Yahoo Ecommerce and see which one comes out on top.
As the publisher of an ecommerce industry blog, I am somewhat nostalgic and emotionally charged to be reviewing the Yahoo Ecommerce ecommerce platform. Yahoo! happens to be the first company that brought an ecommerce store building platform out to the masses in a big way, back in 1998. They did this by way of acquiring a company called Viaweb that was founded in 1995 by Paul Graham, Robert Tuppen Morris, and Trevor Blackwell.
Viaweb was actually the first-ever web app that allowed users with little technical chops to create and host online storefronts.
Continue reading “Shopify vs. Yahoo Ecommerce (2023) – Ecommerce Platform Comparison”
If you have an appealing e-commerce store, but its conversion rates are at the lower end of the scale, there is a problem. What could be the reason behind its abysmal conversion rates? Frankly, there could be many reasons, and you’ll be hard-pressed to find the right one. However, commonsense says that maybe your e-store fails to provide a memorable user experience.
Continue reading “10 Sure-Fire Ecommerce Formulas to Skyrocket Your Sales”
As an entrepreneur at some stage of starting or updating an online storefront, you already know that an online payment gateway is an indispensable component of any ecommerce operation. Authorize.Net is one of the oldest, leading and trusted payment gateways today. Here is my review of this gateway.
Continue reading “Authorize.Net Reviews & Fees for Merchant Account”
