PayPal vs Skrill (and why you probably need both)

In the world of online payment systems, the two mighty behemoths are PayPal vs Skrill.  Everyone else is a dwarf by comparison, and dwell around the fringes of online payments, and yes that even includes the likes of Payoneer and Authorize.Net (and BitCoin isn't even on the radar for the vast majority of merchants right now).

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Goodvidio Review: Visual Commerce Solution for Product Videos That Increases Conversion up to 74%

Would you be interested in a solution that's been shown to increase ecommerce conversion rates by 74% on average?

What about a solution that increases average session duration by 340%?

It sounds pretty impressive, and it all comes from companies that have worked with a visual commerce platform called Goodvidio.

Since 96% of consumers find videos helpful when making purchasing decisions, one thing is clear:  ecommerce sites must have product videos. But how do you get them?

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Selling Online: Why your site is more important than your product

Many commercial websites are too product-oriented.  There's nothing really wrong with that up to a point.  You want to make sure that people understand what you are selling and why they should want it.  Unfortunately that's where many site owners get things wrong.  They display the product but neglect to provide sufficient detail about why the consumers would want it.  This is perhaps based on the assumption that their product is so great that it needs no explanation.

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Luxury branding for ecommerce: taking inspiration from the masters of high end business

There is an idea that if you want to be a success in an online business then the way to go is to head for the luxury market. The luxury market is a profitable sector, trading on its exclusivity to deliver quality products and services to a discerning few rather than the undiscerning multitude. But how do you position a luxury brand for ecommerce?

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Stupid SEO advice that people actually believe

Making a great website is a lot simpler than many people would have you believe. Getting a good search engine rank can be a little more effort, but again it's nowhere near the kind of struggle people often make it out to be.

But there's a big reason why internet SEO has become so confusing and complicated. That reason, as you've probably guessed, is money. The SEO industry is huge, and shouldn't rightfully exist. The people behind it know this fact and that's why they put in so much effort to keep it confusing.

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Ecommerce Website Builder: The Best Tools to Create a Winning Online Shop (July 2018)

ecommerce-website-builder

“An ecommerce website builder? Why do I need one?” Well, they are simply all the rage these days for anyone who wants to launch their own online shop! But this brings up many questions and potential problems in terms of selecting the right builder for your specific needs. Today, we discuss them all to help you decide.

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30+ Fantastic Business Courses for Ecommerce Entrepreneurs

Are you interested in boosting your skills for your ecommerce store? Have you thought of a cool idea that you'd like to sell, but you aren't entirely sure how to go about building and marketing your online shop? Why not consider enrolling in one of these killer business ecommerce online courses?

These classes are compiled online to guide you through the many opportunities and struggles you'll encounter as a internet professional. From courses that guide you through the intricacies of analytics to classes that are there to walk you through the complex arena of social media, we've put together a daring list of the top courses for ecommerce.

In fact, many of them are posted online for free.

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