According to BloomReach, search engines help 34% of individuals start their online shopping experience, and 71% of people shopping feel that a better deal awaits them online rather than in stores.
But with the sheer number of online retailers, users are spoilt for choice. Just the usual generic SEO ‘knowledge’ just won’t cut it. Today, I’m going to show you all that needs to be done to get your store ranking for your target keywords.
Continue reading The Ultimate Ecommerce SEO Guide
There are certain times in life when you need a web page to do something more than just sit there being a web page. You need it to earn its keep. One way to do that is to put it to work for you, so you won't have to hand code every update or page mod. The easiest way to learn how to do something like this is by actually doing it, so in the rest of this article, I'm going to show you one way of implementing a system that will build new web pages for you at the touch of a button.
Continue reading Automated Web Page Creation with PHP
To achieve success as a retailer in today’s world, you need to sell online. E-commerce has become standard practice. This is especially so in the world’s biggest economies. In 2014 alone, 8.2% of retail in Asia Pacific, 6.7% in Western Europe, and 6.3% in North America was done online. These figures are expected to rise to 18%, 10%, and 9% respectively by 2018. But even in lesser developed economies, e-commerce is becoming increasingly accessible and intuitive. Approximately $2 trillion dollars is spent in online sales a year. If you want to grow as a business, you need to start selling online.
Continue reading E-commerce has Gone Global; Here’s How to Beat the Challenges and Boost Sales
The Xsellco team has been on our radar for quite some time now, as you can see based on our review of the Xsellco Fusion system a while back.
It turns out that Xsellco has recently updated its user user experience and added quite a few new features, so we wanted to take a look at how things have improved over at Xsellco and show you a few screenshots of the clean new interface that customers are raving about.
Continue reading Xsellco Fusion Review: A Revamped UX With Plenty of Cool Features
In the world of online payment systems, the two mighty behemoths are PayPal vs Skrill. Everyone else is a dwarf by comparison, and dwell around the fringes of online payments, and yes that even includes the likes of Payoneer and Authorize.Net (and BitCoin isn't even on the radar for the vast majority of merchants right now).
Continue reading PayPal vs Skrill (and why you probably need both)
Would you be interested in a solution that's been shown to increase ecommerce conversion rates by 74% on average?
What about a solution that increases average session duration by 340%?
It sounds pretty impressive, and it all comes from companies that have worked with a visual commerce platform called Goodvidio.
Since 96% of consumers find videos helpful when making purchasing decisions, one thing is clear: ecommerce sites must have product videos. But how do you get them?
Continue reading Goodvidio Review: Visual Commerce Solution for Product Videos That Increases Conversion up to 74%
Many commercial websites are too product-oriented. There's nothing really wrong with that up to a point. You want to make sure that people understand what you are selling and why they should want it. Unfortunately that's where many site owners get things wrong. They display the product but neglect to provide sufficient detail about why the consumers would want it. This is perhaps based on the assumption that their product is so great that it needs no explanation.
Continue reading Selling Online: Why your site is more important than your product
The week is coming to an end, and that means it is time for me to have a look at some of the things that has happened in this past week. A lot of really good articles have been posted around the web throughout this past week, and I have made a roundup of some of the best articles.
Continue reading Must Read Articles from The Week of April 28 2016