The world of SEO is one of the more frustrating parts of running an online business. You can read up on the common SEO tips, and those are more than likely going to give you a competitive advantage over other companies in the market.
You'll also find all sorts of cool SEO tools that do everything from SEO evaluation to image alt tag creation.
Your first step with an online store should be to focus on the basics of SEO. That includes image alt tags, keyword use, blogging and complete product page optimization.
This way you can at least get on the same playing field as the competition.
But what about going above and beyond? Are there some more unique SEO tips you can follow to strengthen your online business?
Continue reading 7 Unique SEO Tips for Online Businesses
All sorts of criminal activity happens in the ecommerce world. You have fraud, which stems from people trying to take advantage of your company by completing unwarranted chargebacks, claiming a product wasn't delivered when it was and utilizing fraudulent payment techniques. Fraud also ties in with identity theft, where you might think that you have a sale, but it's actually someone who has stolen the credit card information of another person.
Continue reading How to Protect Your Online Store Against Fraud
Ryan Stewart of Webris is an all around cool guy. He’s been featured on some of the biggest marketing publications like Moz and Ahrefs, and his post on why he stopped selling SEO services was one of the most popular articles on the Moz blog last year.
Then I came across a case study of an Ecommerce store that he put together. I was blown away.
Continue reading Viral Traffic Growth Using Content: How Ryan Stewart Grew LacesOut and Drove Over a Million Visitors in a Year
If you've ever tried to sell products on both Amazon and eBay, you already know how frustrating it can be to manage two dashboards, keep everything syncing and control the automated processes offered by both companies.
Well, we've come across a tool called SellerCloud, and it's making an effort to completely revolutionize the way multi-channel selling is done. Let's take a look to see if it's worth your money.
Continue reading SellerCloud Review – Sell on Multiple Channels Without the Per Channel Fee
If I told you a single ecommerce ratings app has shown to boost conversions by an average of 32%, would it grab your attention?
Well that's what the folks behind the Antenna Shopify app are claiming, and it seems like the numbers don't lie.
Continue reading Antenna Shopify App – Mobile First Ratings – The Ratings of the Future?
Whether a customer contacts you through email, phone, chat or a support ticket, they want a fast response. At that moment in time that's the only thing they desire.
Therefore, a speedy response time should always be your primary objective when establishing a support system. After that the customer is going to judge you on the quality of support. This ties into how knowledgeable you sound, if you resolve their problem on the first try and if you're accommodating to any problems they have encountered on your site.
Continue reading Using Social Media for Customer Service
Sometimes you stumble upon an ecommerce platform that looks too good to be true.
I would argue that PinnacleCart is one of those situations, since it has an onslaught of built-in features, and the integrations cater to some niche companies.
However, this one is all true, seeing as how the support is strong, we like the themes, and dropshippers can get up and running fast.
Continue reading Pinnaclecart.com Review: Doba, Quickbooks and Facebook Integrations Drive it Home
If you've ever played Cards Against Humanity, at some point you had to have to figure out that the Chicago creators are not exactly your regular business people. They've shared their story with numerous publications, developed one of the most popular, and raunchiest, party games in the world, and most of the creators still hold their regular day jobs, even after selling millions of copies of the game.
Continue reading Blackbox.cool Review: Cards Against Humanity Creators Make Shipping Affordable