Best Email Marketing Tools for WooCommerce (2023)

Articles Ecommerce Marketing Email Marketing Marketing

Email marketing tools give today’s WooCommerce store owners an opportunity to nurture potential leads over time. While marketing technology has certainly evolved over the years, email continues to be the best way of interacting with customers long-term.

With the right email marketing solutions, you can connect with your target audience, send updates about their purchase, and even deliver more relevant messages based on each customer’s behavior on your store. Used correctly, your marketing strategy can improve customer lifetime value, and pave the way for better loyalty among your clients.

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Best ActiveCampaign Alternatives (2023) – Top Solutions Reviewed

Articles Email Marketing Email Marketing Services Reviews

The best ActiveCampaign alternatives offer business owners another route for email marketing and automation, when ActiveCampaign doesn’t cut it.

Notably, ActiveCampaign is widely regarded as one of the best tools for email marketing, with a huge audience full of happy customers. The solution offers everything from A/B testing to simple, scalable campaigns. However, like any business software, ActiveCampaign won’t appeal to everyone.

Whether you consider ActiveCampaign to be expensive or think it just doesn’t have the exact selection of features you’re looking for, you’re in the right place. Today, we’re going to be looking at some of the major market contenders to ActiveCampaign and discussing what makes them so effective for today’s business owners.

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Best AWeber Alternatives (2023): Which are The Best Solutions

Articles Email Marketing Email Marketing Services Reviews

AWeber is one of the most popular and reliable email marketing tools on the web. Offering useful insights into email marketing reports, a host of professional email newsletter templates and more, AWeber has plenty of advantages to it. The AWeber solution even comes with tools like A/B testing to help you get the most out of your campaigns, autoresponders, and subscriber segmentation.

But, what if you still don’t think AWeber is the right tool for you? The reality is that though AWeber is a good pick for a lot of businesses, it won’t be the top choice for everyone. Fortunately, there are plenty of AWeber alternatives out there to take its place.

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Omnisend Review (2023): What to Expect from Omnisend

Articles Email Marketing Email Marketing Services Reviews

Connecting with customers is one of the most important things you can do as a business. The more you reach out to your customers, the more likely it is that you’ll build a successful relationship which leads to future opportunities.

Tools like Omnisend, a marketing automation platform marketing service, simplify the art of connecting with clients, by allowing you to reach them on a specific schedule.

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Sender Email Marketing Review (2024) – Key Features, Pros and Cons

Articles Email Marketing Email Marketing Services Reviews

Today, we’re looking at Sender email marketing. More specifically, we’re examining its features, pricing, customer service, and more to help you decide whether Sender is the right tool for you.

That means if you’re a start-up, small business, or sole trader looking for simple email marketing, Sender could be the solution for you. It’s user-friendly, covers all critical features, and comes with an incredibly generous free plan.

For more advanced email marketers, Sender's a difficult recommendation. It lacks many sophisticated features that email pros would likely want from an email marketing platform. For example, there's no A/B testing, and tools like segmentation are severely limited. 

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SMS Marketing vs Email Marketing – What is the Difference?

Articles Email Marketing Email Marketing Services Reviews Marketing

It can be very tricky when deciding which marketing avenues are the best for your ecommerce business. There are so many different ways to do it and let's be honest, there are pros and cons to everything.

In this article, we'll explore two marketing strategies that have a very positive impact on ecommerce retailers. Email marketing may already be familiar to you and you be using it, but we'll also explore the lesser-used tactic of SMS marketing.

We'll first explore what they are, give you the advantages and disadvantages of both and explore whether these two marketing pillars can work in tandem. For good measure, we'll also highlight some good examples so you can replicate them for your ecommerce business.

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Aweber vs Mailchimp (2023): Which is Better for Email Marketing

Ecommerce Reviews Ecommerce Selling Advice Email Marketing

AWeber and Mailchimp are the leading giants in the world of email marketing.

AWeber vs Mailchimp which is which?

While you can’t go wrong with either, it is likely that one email service provider will serve your needs better.

This is why it is crucial to be clear about your goals before you get started. After all, you will be using the service for a long time. Therefore, you have to dig deeper beyond the similarities of their features.

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