A few days ago I've stumbled upon this simple but amazingly effective overview of the Ecommerce process by Nathan Ingram. Take a look and let me know what you think
Seeing as how the market is so large, we wanted to find out which free WordPress ecommerce plugins stand out. The conclusion is in: We believe WooCommerce serves as the best free WordPress ecommerce plugin. Throughout our research, over the past two weeks we narrowed the field down to eight, with Easy Digital Downloads (EDD) and Ecwid ranked right behind WooCommerce. We like WooCommerce for its superior integration tools and beautiful potential layouts. EDD has better tools for digital goods, while Ecwid looks to be the simplest for beginners.