One of the most important trends in ecommerce is to empower the consumer more and more. Naturally, empowering people will win their loyalty and social media is the perfect venue for consumers to connect with vendors and complete transactions.
Continue reading “Top Tips on How to Benefit From Social Media”
So you have an e-Commerce site or are building one, and you're wondering “What can I do to increase my conversion rates?” Well, then this post is for you!
Here is a list of e-Commerce sites offering the most inspirational checkouts; the websites in this list have got their checkouts absolutely right and will give you a clear idea of how you can go about designing a checkout page that will increase conversions by turning visitors into customers:
Continue reading “12 Ecommerce Sites with the Most Inspirational Checkouts”
Want to use Pinterest to drive your ecommerce sales? In this post you’ll find out why Pinterest and ecommerce is a winning combination and get practical tips to get the most out of it.
Continue reading “How to Use Pinterest for Ecommerce – Sell More in 2024”
Shopify (platform reviewed here) launched a brand new free fully responsive theme aimed at stores with large inventories.
Features include prominent navigation, multiple homepage collections, sidebar filtering, and easy integration with the Product Reviews app (which is free as well). So I decided to write this quick Shopify Supply theme review:
We've talked about choosing the right template, improving conversions, and a dozen other topics, but not too much about the… much talked about pricing. There are strategies on how to choose the right price for your product that you should know about if you plan to succeed (or survive) in any competitive marketplace.
Today I've picked 3 best practices (out of a rather impressive collection) about how to set your prices.
Continue reading “How to Choose The Right Price for Your Product (3 Best Practices)”
There are a lot of tips and tricks out there on how to turn your online shop to a sales machine, but today I'll focus on ecommerce user experience features that are an absolute must-have. No excuses!
Continue reading “Must-Have Ecommerce User Experience Features”
Your web design, in many cases, is the determining factor for a lot of customers – whether to buy from you or not. A broken web page will usually scare people off, the credibility and trust disappears and people are worried that you might process the orders with the same types of faults as your designed pages.
Continue reading “How to Choose the Right Template for Your Online Store”
If you're running an ecommerce store, the best SSL certificate for ecommerce isn’t just a tech checkbox — it’s a sales tool. Without one, your site shows up as “Not Secure,” your customers bounce, and Google quietly pushes you down the rankings.
But here’s the thing: not all SSL certificates are built the same. Some offer nothing more than basic encryption. Others display your business name in the browser and come with liability protection in case things go sideways.
The right one depends on what you’re selling, how big your store is, and how serious you are about trust.
This guide breaks it all down: what SSL actually does, how to choose the right type, and which providers give you real value without the markup.
Continue reading “Best SSL Certificate for Ecommerce – How to Choose What Actually Works”
