Customer Lifetime Value (CLV) is a critical metric in ecommerce that tells you how much revenue a single customer is likely to generate over the course of their relationship with your business. It helps you move beyond short-term gains and think long-term about profitability.
Continue reading “What Is Customer Lifetime Value (CLV) and How Can You Increase It?”
Let's face it. Even thinking about a privacy policy, return policy or terms of service page sounds dull. However, it's requir
ed for you to protect yourself, your customers and the overall environment on your ecommerce store. These policies take a long time to write up, and they are far from cheap if you go to a lawyer. However, we don't recommend writing these up alone.
Otherwise, you could end with some loopholes in your return policy or privacy policy, making a sticky situation for you and your customer. Luckily, quite a few options are available online for finding a free privacy policy, along with various templates for things like return policies and terms of service.
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In today’s LearningCart review, I’m diving behind the scenes of a comprehensive ecommerce solution, designed specifically for online educators. LearningCart isn’t just a course building platform, or an ecommerce solution that allows you to sell training products.
It’s an all-in-one solution that combines learning management and content management software, with identity verification tools, payment processing, and even user authentication.
The platform has evolved significantly since I first reviewed it last year, and now boats more than 1 million users (with absolutely no instances of fraud or security issues).
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The IMCreator website builder makes me stop and think. They claim that it's not your average drag and drop designer, so that's enough for me to dive in and figure out why it's so unique.
IMCreator delivers what it calls “Stripes,” but from the looks of it these are just creative names for templates.
However, the pricing is amazing for IMCreator, and the features seem to be the same, if not better, than options like Weebly and WIX.
In the expansive realm of enterprise ecommerce, custom development emerges as a pivotal strategy. Tailoring solutions to unique business needs not only enhances user experience but also drives competitive advantage, making it crucial for businesses aiming to thrive in the digital marketplace. Here's why bespoke solutions matter.
Choosing the right ecommerce platform is a complex decision that generates many concerns, such as cost, time-to-market, usability, reliability and customization.
No software solution — whether off-the-shelf or custom-developed Software-as-a-Service platform — provides everything your business needs. Off-the-shelf platforms maybe have custom modules that allow for the necessary customization, but you are beholden to the developer to maintain and update those modules going forward and to create new ones as needs arise.
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In this Shopify Plus review, we'll explore how the offering provides enterprise-grade selling capabilities without the headaches, timeframes, or hefty price tags of traditional enterprise applications.
It's time to kill the myth that Shopify is only suitable for small or medium-sized businesses.
I’m sure you’ve heard that Shopify is for “mom and pop shops” and while that’s not wrong — it’s half of the story. It’s true that Shopify is known as the best platform on which to create and manage an ecommerce store, but it’s not just for small or medium-sized businesses (read our full Shopify review).
Multi-vendor online shops, aka marketplaces, are gold mines when done right. The big dogs are Etsy and eBay, but you can find popular niche multi-vendor sites such as ThemeForest.
The idea behind multi-vendor sites is to allow people, or companies, to create profiles and post their products for sale.
When customers come to your multi-vendor site they can pick one item from John Q web designer and another from Company XYZ and it is all processed through the same shopping cart.
Continue reading “6 Best Multi Vendor Ecommerce Marketplace Platforms in 2024”
Shopify and WooCommerce are two of the most popular ecommerce platforms available — but which one is right for your online store?
After thoroughly testing both platforms across setup, pricing, features, and ease of use, I found Shopify to be the better overall choice for businesses that want a streamlined, scalable ecommerce solution.
However, WooCommerce offers unbeatable flexibility if you already use WordPress or want full control over your store.
Below, I’ll walk you through how both platforms perform in key areas like pricing, SEO, design, and payment processing — and help you decide which one suits your goals.
Continue reading “Shopify vs WooCommerce 2025: Which Ecommerce Platform Wins?”
