Articles EP Editorial Team has written:

A Comprehensive Guide to Credit Card Processing Rates and Fees

Ecommerce Selling Advice

Sure, there’s an unavoidable cost involved when you choose to accept credit and debit card payments. Why should your business have to pay to get paid? …It’s simple.

The benefits and revenue that will accumulate by doing-so will exceed the fees; there’s trend going around called, convenience and most consumers are jumping on.  Welcoming the use of credit and debit cards allow your goods and services to be available for purchase to target customers who may not utilize cash… ever.

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Top 10 Actionable Tips to Increase Your Store’s Traffic

Ecommerce Selling Advice

So today I want to dive into some out-of-the-box ways to increase your store’s traffic. Ranging from smart ads to sponsorships, these tips will give you a unique look into the business of increasing your online business. Keep reading to learn about some of these more unusual techniques, and feel free to try them out.

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How to Build a Digital Product Marketplace in 2024

Ecommerce Selling Advice

It’s not uncommon to see $16 billion quarterly revenues from Amazon, but what’s interesting is that much of this revenue is now coming from digital sales.

From eBooks to music, digital sales are a wonderful way to make money, and if you make your own digital product marketplace, similar to Amazon, you may just end up with a decent amount of online revenue coming your way.

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History of Commerce: From Cattle to Bitcoin

Ecommerce Resources

Forget about ecommerce for a moment! Imagine trading one of your prized cattle for a piece of land to raise your family in 7000 BC. That’s how it was done back then. Boy how times have changed. Now think about the first ATM in 1972, and how remarkable it was for people to walk up to a magical machine that spewed out physical cash after a few button clicks.

The history of ecommerce is truly amazing, so we compiled a story of 11,000 years in 30 seconds, by using another modern marvel: animated GIFs. Have a look below and scroll down for the full infographic.

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10 Must Have Tools for Conversion Optimization

Articles

Did you know that 73% of companies have no idea as to why their customers abandon their shopping carts without buying?

This is a troubling statistic considering the internet is filled with tools to help you understand why people don’t convert into paying customers, and most successful ecommerce stores run tests and reports to make changes for improving cash flow.

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60 Amazing Online Fashion Stores and Their UX Tricks You Should Steal

Ecommerce Design Ecommerce Websites

There are plenty of inspirational fashion stores and these 60 were chosen for their clean design, great UX or creative products. While in a brick and mortar store the assistant can help people entering the store to decide what to buy, in the online world it’s completely different. 90% of visitors want to see great design paired with awesome products, easy-to-read fonts (but matching the overall design!), and so on.

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Getting Social to Sell Successfully on Etsy

Ecommerce Selling Advice

This is a guest post by Adrienne Dancer of Beat Bop Boom.

You might wonder why have an Etsy shop if we already have our own main e-commerce site. The reason is that Etsy has been a great way for us to reach out to customers all over the world in a very cost-effective way. Etsy is growing in popularity and a major competitor with eBay–and I prefer the design and product focus that Etsy offers compared to eBay. (I see eBay like a big yard sale, whereas Etsy has more of a boutique shop feel.) Plus, Etsy's fee structure and features are much more business-friendly compared to eBay if you are selling fixed-priced items and not interested in auction-style pricing.

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