To earn the loyalty and attention of today’s customers, companies need to create an incredible customer journey. From the moment you first engage with your target audience, you’ll need to understand what they need, how to interact with them, and what it’s going to take to drive a conversion.
Unfortunately, it’s becoming increasingly difficult for any business to see the whole journey at once. Clients are connecting with your company through a range of new channels. Miss out one touch point, and you could have an incomplete view of their experience.
Continue reading Engagebay Review – Everything You Need to Know
Selecting the right analytics software for your business is essential. It goes without saying, you want to understand your customers and prospects better. That’s why you need to track their online behavior, more specifically their engagement and purchasing patterns, so you can use this data to fuel your sales and marketing strategies. Here we take a look at one such analytics software, Mixpanel, and in particular, we’re going to zone in on Mixpanel pricing plans.
But before we do that, let's outline precisely who Mixpanel is, in brief.
Continue reading Mixpanel Review and Pricing – Everything You Need To Know