Working with, and for ecommerce teams for years has made one thing clear: the right CRM software can double your sales efficiency, but the wrong one can slow everything down.
HubSpot and Pipedrive are two of the biggest names in CRM for ecommerce companies for a few reasons. They’re easy-to-use, comprehensive, and can be pretty affordable. I wanted to see how they stacked up for myself.
I connected both to online stores, tracked live campaigns, and watched how each handled leads, automations, and customer data once orders started coming in.
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