So today I want to dive into some out-of-the-box ways to increase your store’s traffic. Ranging from smart ads to sponsorships, these tips will give you a unique look into the business of increasing your online business. Keep reading to learn about some of these more unusual techniques, and feel free to try them out.
Continue reading “Top 10 Actionable Tips to Increase Your Store's Traffic”
iContact is an easy-to-use email marketing platform with a clean interface, good support, and entry-level automation features.
While it doesn’t compete with Klaviyo or Omnisend on power, it’s a smart choice for new ecommerce stores that need the basics done right — without blowing the budget.
I’ve tested iContact over the past month to see how it stacks up in real-world ecommerce campaigns, especially for small to midsize online stores.
In this review, I’ll walk you through its pros and cons, email builder, automation tools, segmentation features, pricing, and who I believe it’s best suited for.
Continue reading “iContact Review: Affordable Email Marketing for Ecommerce Beginners”
It’s not uncommon to see $16 billion quarterly revenues from Amazon, but what’s interesting is that much of this revenue is now coming from digital sales.
From eBooks to music, digital sales are a wonderful way to make money, and if you make your own digital product marketplace, similar to Amazon, you may just end up with a decent amount of online revenue coming your way.
Continue reading “How to Build a Digital Product Marketplace in 2024”
With the new Apple Watch Edition, consumers can now purchase a $17,000 directly from the comforts of their homes. However, many luxury brands are very reluctant to take their business online, in this article we will look at some of the reasons why this is, and why some companies such as Chanel are finally making the move online.
Continue reading “Why Are so Few Luxury Brands Sold Online?”
Think about where you are in your current ecommerce adventure. Maybe you’ve just setup a nice little shop to sell your new running shoe designs, or maybe your dropshipping business is building a solid customer base, and you need to bring on a few employees to manage all of the orders.
Continue reading “50 Ecommerce Marketing Tips to Outrank Competitors in 2024”
Forget about ecommerce for a moment! Imagine trading one of your prized cattle for a piece of land to raise your family in 7000 BC. That’s how it was done back then. Boy how times have changed. Now think about the first ATM in 1972, and how remarkable it was for people to walk up to a magical machine that spewed out physical cash after a few button clicks.
The history of ecommerce is truly amazing, so we compiled a story of 11,000 years in 30 seconds, by using another modern marvel: animated GIFs. Have a look below and scroll down for the full infographic.
Continue reading “History of Commerce: From Cattle to Bitcoin”
Shopping cart abandonment is a phenomenon that is common in e-commerce. It is an idea that shows the proportion between the number of people who commit to an online purchase and the number of the possible customers who leave the sites at some point, without checking out.
Sadly, the registered abandonment rate, as stated by many specialists in the field, is around 60% and up to 80%. We will try to discuss several tips that could be implemented in order to improve the conversion rates and reduce the number of people abandoning your shopping cart.
Continue reading “How to Reduce Shopping Cart Abandonment: 32 Tactics”
