Author: Bogdan Rancea

Bogdan Rancea

Bogdan Rancea is the co-founder of Ecommerce-Platforms.com and lead curator of ecomm.design, a showcase of the best ecommerce websites. With over 12 years in the digital commerce space he has a wealth of knowledge and a keen eye for great online retail experiences. As an ecommerce tech explorer Bogdan tests and reviews various platforms and design tools like Shopify, Figma and Canva and provides practical advice for store owners and designers. His hands on experience with these tools and his knowledge of ecommerce design trends makes him a valuable resource for businesses looking to improve their online presence. On ecomm.design Bogdan writes about online stores, ecommerce design and tips for entrepreneurs and designers.

Articles Bogdan has written:

A Comprehensive Guide on Using Color Contrast to Make Your Message Stand Out

Bogdan Rancea
Articles

A brand is defined by the colors they use. It can say a lot about your business, products, or services. Understanding the way color works and how to properly express what your brand stands for will help you stand out amongst the competition.

Using Color to Shape Mood

Colors evoke various responses from different people. Even the shade of color has an effect on human reaction. Why not take advantage of color psychology to influence your customers? You know what message you want your brand to create thanks to my previous article, now let’s find the colors to match!

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Selz vs Squarespace: Which is Better for Selling Online?

Bogdan Rancea
Ecommerce Comparisons

Selz and Squarespace are two very different ecommerce solutions — one designed as a simple selling tool, the other as a full-featured website builder with integrated store capabilities.

But which one is the smarter choice for your online store?

I’ve tested both platforms and spent over 40 hours reviewing their pricing, features, usability, and marketing tools. Based on that testing, Squarespace is the clear winner for anyone starting or scaling an online business today.

Selz — while easy to use — has been in limbo since Amazon acquired it in 2021, and its future is uncertain. That makes it risky for new sellers.

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Best Tools for Ecommerce Websites in 2025

Bogdan Rancea
Ecommerce Selling Advice

Quick answer: The best ecommerce tools help you automate key tasks, drive sales, and stay lean. I’ve tested over 150 tools running ecommerce brands for over 10 years — the tools below are the ones I’d recommend to anyone who wants to scale faster and smarter.

Whether you're just starting out or running a 7-figure store, the right stack can save you hours and add thousands of dollars to your bottom line.

Let’s dive into the best ecommerce tools across categories like sales, marketing, fulfilment, automation, and finance.

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What to Know About Facebook Ads and Sponsored Stories

Bogdan Rancea
Articles Social Media

In this article, we'll explore the intricacies of Facebook Ads and Sponsored Stories, offering you the knowledge to effectively engage your target audience and amplify your brand's message on one of the most influential social platforms.

Facebook offers various options to drive more traffic to your Facebook page, and consequently, to your website.

Two options that are common and many small businesses to large corporations use are Facebook ads and sponsored stories. Both are viable and inexpensive options if you are looking to drive traffic to your ecommerce store.

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How to Use Surveys to Increase Ecommerce Sales

Bogdan Rancea
Articles Ecommerce

Surveys can be a powerful tool in the ecommerce arsenal, offering insights directly from the source that matters most: the customers.

This article will guide you through the strategic use of surveys to amplify your e-commerce sales.

Let's explore how well-crafted surveys can become a catalyst for boosting your online sales and fostering customer loyalty.

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Examples of Three Successful Lifestyle Entrepreneurs

Bogdan Rancea
Articles business

Meet the trailblazers who've turned passions into paychecks. This article spotlights three successful lifestyle entrepreneurs who have redefined the art of blending life with business, offering inspiration and actionable insights for aspiring innovators.

So you’ve heard the term ‘lifestyle entrepreneur’ and you’re intrigued. It sounds great, right?

Location independence, financial independence and the ability to create something that has impact on the world, whilst living on your own terms. Who wouldn’t want those things?

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50 Best Inspirational Photography Logos

Bogdan Rancea
Articles Design

Your photography logo says a lot before anyone even sees your work.

It sets the tone, builds trust, and gives potential clients a feel for your brand style right from the start. Whether you're a wedding photographer, portrait artist, or run a full studio, your logo is often your first impression.

In this article, we’ve pulled together 50 of the best inspirational photography logos to help you find ideas that actually fit your vibe—not just look good on paper.

From clean and modern to classic and artistic, you’ll see what works, what stands out, and how to bring your own brand to life visually.

Continue reading “50 Best Inspirational Photography Logos”

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