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WordPress is an exceptional option for ecommerce professionals looking for more control over their online stores. It does require a little bit of extra work (finding your own hosting, transferring domains, setting up WordPress,) but you gain full control over your online shop, you get to easily add and adjust CSS and HTML, and the options for expanding your site are endless with the help of plugins. WooCommerce is the most popular WordPress ecommerce plugin, but it doesn't have any features for selling tickets. That's why we want to explore the best WordPress plugins for selling tickets to events.

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Amazon bought Whole Foods Market for $13.6 Billion and it has been widely reported. I am not going to rehash what has been put by many publishers. Recode and TechCrunch wrote about the purchase on a Friday that will haunt retail in the US for the next 15-20 years.

Jeff Bezos famously said in 2011, “We are willing to think long-term. We start with the customer and work backwards. And, very importantly, we are willing to be misunderstood for long periods of time.”  This is the reason why Amazon can innovate unlike any other company in history.

Continue reading “Amazon buys Whole Foods – What does it mean for ecommerce?”

Quick Answer: If you run a B2B ecommerce operation with complex pricing, catalogs, and workflows—and you’ve got access to strong dev resources—VirtoCommerce is a solid choice.

It’s open-source, API-first, and made for scale. But it’s not beginner-friendly. If you're looking for plug-and-play simplicity, this isn't it.

Continue reading “VirtoCommerce Review: My Verdict for 2025”

Cross border ecommerce is a phenomenon that has quietly gained huge momentum as customers purchase products from outside their borders. The last 2 years ecommerce has seen distributed ecommerce (buy buttons  on certain social networks – Twitter and Pinterest) and more recently conversational ecommerce has emerged as a contender for the future. Conversational ecommerce is seen as a potential use case for customer service which involves the usage of technology to help with communication. I personally view these as fads where as cross border ecommerce has potential to be the future of ecommerce.

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Are Chinese marketplaces showing us the future of logistics? Last week both Alibaba and JD.com announced significant projects that will impact the future of ecommerce in China. Chinese ecommerce is one of the most interesting markets are their are large public companies that generate Billions of Dollars in revenue based on their place in the market. Alibaba, JD.com and VIPShop are all market leaders but in terms of market ownership Alibaba is by far dominant in the ecommerce ecosystem.

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A prudent ecommerce store owner knows the value of an email list. Building an email list doesn't take much work, but you are required to set the right tools into motion from the start. This includes the following:

A system that captures customer information upon checkout An email subscription form that gives something out in exchange for an email An email receipt tool with options for upsells and coupons An email newsletter service like MailChimp or AWeber

You're not required to do all of these, but it's highly recommended. Why?

Continue reading “The Ultimate Guide to Getting Subscribers for Your eCommerce Email Newsletter”

Ryan Stewart of Webris is an all around cool guy. He’s been featured on some of the biggest marketing publications like Moz and Ahrefs, and his post on why he stopped selling SEO services was one of the most popular articles on the Moz blog last year.

Then I came across a case study of an Ecommerce store that he put together. I was blown away.

Continue reading “Mastering Viral Traffic for Your eCommerce Store: Your Ultimate 2023 Guide”