Online shopping isn't just growing – it's completely changed. The way people buy online these days is worlds apart from where it was five years ago – and if your brand isn't adapting to these shifts, you're falling behind.
Whether you're running a DTC brand, selling on Shopify, or managing a big ecommerce site, knowing online shopping habits is the secret to staying ahead of the game.
This guide breaks down what's really going on with online behavior, what your customers are expecting from you, and some common patterns that are helping some brands get it right, and others … well, missing the boat.
Continue reading “Online Shopping Habits: Men vs Women Infographic”
