Clover POS, Shopify, and Squarespace are all popular names in the selling world — but they approach e-commerce and point-of-sale in very different ways.
I’ve spent time testing each platform, exploring their strengths and weaknesses, and comparing them on pricing, sales features, design, ease of use, and more.
Here’s my quick verdict upfront:
Continue reading “Clover POS vs Shopify vs Squarespace: Which Should You Choose for Your Store?”
Shopify and ShopWired are two strong ecommerce website builders, but which comes out on top?
After over 40 hours of testing and reviewing both platforms, I’ve found that Shopify is the better choice for global growth and advanced selling tools, while ShopWired wins for UK-based businesses that want a more cost-predictable, built-in approach.
Continue reading “Shopify vs ShopWired: Which Ecommerce Platform Should You Choose in 2025?”
Yotpo is one of the most popular ecommerce marketing platforms, offering a full suite of tools to boost trust, retention, and sales — from reviews and user-generated content and loyalty programs.
I’ve spent weeks testing Yotpo across multiple online stores to see whether it truly lives up to its reputation.
In this review, I’ll walk you through Yotpo’s features, pricing, pros, and cons, as well as how it stacks up against its competitors.
By the end, you’ll know whether Yotpo is the right fit for your ecommerce business.
When I first started looking into dropshipping, I made the same mistake a lot of beginners make: I thought the product was the only thing that mattered.
It took me a while to realize that the platform I chose was just as important as the product I sold.
The right ecommerce platform can save you hours of work every week, reduce customer complaints, and even improve your profit margins.
Over the years, I’ve tested multiple platforms—some were incredibly easy to use, while others felt like they were built for developers, not business owners.
In this guide, I’ll walk you through the best ecommerce platforms for dropshipping, based on my own experience, current market data, and real-world case studies.
Continue reading “Best Ecommerce Platform for Dropshipping in 2025”
Online business market research is the foundation of any ecommerce strategy that actually works. It’s how you figure out what people want, what your competition is doing, and how you can offer something better. Without it, you're just guessing — and guessing is expensive.
In this guide, we’ll walk through how ecommerce brands can conduct proper online market research. Whether you’re launching your first product or scaling an existing store, this process will help you make smarter, data-driven decisions that lead to better results.
Most ecommerce store owners make the mistake of launching based on passion or assumptions. But the market doesn’t care how much you like your product — it only rewards what sells. With the right research process, you remove guesswork and increase your chances of building a product or brand that people will actually pay for.
Continue reading “Market Research for Ecommerce: What Actually Works”
When it comes to CRMs and marketing automation tools for ecommerce, SharpSpring and HubSpot are two names that frequently pop up.
But which one actually gives ecommerce store owners the best bang for their buck?
I spent over 100 hours testing both platforms across ecommerce setups — from Shopify to WooCommerce — to help you make the right choice.
After this deep dive, HubSpot stands out as the better all-in-one CRM for most ecommerce businesses.
Continue reading “SharpSpring vs HubSpot: Which CRM is Better for Ecommerce?”
Aloha POS, built by NCR, has long been a go-to point-of-sale system for restaurants.
With its deep roots in hospitality and a client list that includes brands like Outback Steakhouse and Red Robin, Aloha is clearly trusted by big players.
But how does it hold up in 2025, especially if you're looking to combine online ordering with in-store operations?
I spent time researching how Aloha works, who it’s best for, and what you’ll actually get for your money.
If you’re managing a restaurant and considering Aloha for your business — or want to know how it integrates with ecommerce — I’ll cover everything you need to know here.
Thinkific and Graphy are two leading platforms for selling online courses — but which one works best if you're already running an ecommerce business?
To help you decide, I’ve spent hours comparing their pricing, integrations, customization options, marketing features, and more — specifically through the lens of an ecommerce store owner.
As a result of my testing, Thinkific is the clear winner if you already have an online store and want to sell digital products seamlessly.
Graphy still offers solid features, but it's better suited for solo creators, especially those building a new audience from scratch.
