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SERP Gap Analyzer Review: How I Used It to Spot AI Search Opportunities

Bogdan Rancea
Advertising SEO

I’ve been working in ecommerce and marketing for over ten years. That’s long enough to watch the ground shift under my feet multiple times. I remember when SEO was basically about stuffing keywords into blog posts and hoping Google would take the bait.

Then came the push for quality content, the rise of EEAT, and the slow march toward mobile-first everything. Every time we adjusted, Google adjusted again.

Now the biggest shift isn’t even happening on Google anymore. It’s happening in AI search.

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SpotOn POS vs Clover POS: Which One Is Better for Your Business?

Bogdan Rancea
Articles POS Systems

SpotOn and Clover are two leading POS systems for small businesses, but which one comes out on top?

I’ve spent over 50 hours reviewing, comparing, and testing both platforms to help you figure out which one fits your needs best.

After testing both, Clover POS is the better option for most retail and ecommerce businesses, thanks to its strong integrations, app marketplace, and support for omnichannel selling.

But SpotOn is a better fit if you're running a restaurant or a service-based business.

Let’s get into the details and see how they compare across pricing, ecommerce features, hardware, and more.

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Shopify WordPress Plugin Review: My Verdict for 2025

Rebekah Carter
Articles Shopify

Quick Verdict: Is the New Shopify WordPress Plugin Worth Using?

Shopify has relaunched its official WordPress plugin — and this version finally gets it right.

The original Buy Button was limited and clunky. This new plugin offers a proper integration that brings Shopify’s powerful checkout and product system directly into WordPress.

If you want to keep WordPress for content, SEO, and design flexibility — but rely on Shopify’s ecommerce infrastructure — this plugin gives you the best of both worlds.

It’s easy to set up, works well with the WordPress block editor, and keeps your checkout fast, secure, and optimised for conversions.
You’ll still need a Shopify subscription, and managing content and ecommerce in two dashboards won’t suit everyone.

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How to Use Shopify with WordPress: The Complete Guide for 2025

Bogdan Rancea
Articles

Running your site on WordPress but want to sell with Shopify? That used to be complicated. Not anymore.

Shopify recently launched a dedicated WordPress plugin, and it’s changed everything. I’ve used both platforms for years—WordPress for content and SEO, Shopify for serious ecommerce. Now you don’t have to choose.

In this guide, I’ll walk you through how to use Shopify with WordPress using the official plugin. I’ll also compare this new setup to the old methods, show you exactly how to get started, and help you figure out if it’s right for your business or your clients.

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How To Create and Sell Custom Products Online

Bogdan Rancea
Articles Print on Demand

Creating and selling custom products online can be one of the most rewarding ways to build a business, especially if you’re looking to combine creativity with ecommerce.

I’ve gone through this process myself, and while it can be a bit overwhelming at first, it gets a lot easier when you break it down step-by-step.

Whether you’re starting from scratch or transitioning from a traditional online store, this guide will walk you through everything you need to know.

From picking the right niche to setting up fulfillment and marketing your products, I’ll cover all the major pieces — and share tools, ideas, and tips I’ve personally used or tested.

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How Does Hosting Work With Shopify?

Bogdan Rancea
Articles Shopify

When I first got into ecommerce, one of the most confusing topics was web hosting.

If you've ever tried building a site with WordPress or WooCommerce, you probably know how frustrating it can be to figure out hosting, performance, and security.

But with Shopify, things work a little differently.

If you’re wondering how hosting works with Shopify, the good news is: you don’t have to worry about it. Hosting is built into the platform, so you don’t need to deal with server setups, performance tuning, or security patches. Shopify handles it all.

In this article, I’ll break down exactly how Shopify handles hosting, what’s included in your monthly plan, and how it compares to other ecommerce platforms.

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Is It the Right Time to Sell Your Ecommerce Business? Key Growth Signals Every Founder Should Watch

Bogdan Rancea
Articles

If you’ve ever caught yourself thinking, “Should I sell now or scale a bit more?”, you’re not alone. The best exits rarely happen by accident, and in high-performing companies, scaling and exit planning run in parallel from day one.

This talks about the key readiness signals buyers look for, the red flags that suggest you should wait, and practical steps to maximize value of your ecommerce business.

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Afterpay vs Klarna: Which BNPL Option Is Better for Your Ecommerce Store?

Bogdan Rancea
Articles Buy Now Pay Later

Afterpay and Klarna are two of the most popular Buy Now, Pay Later (BNPL) platforms used by online retailers — but which one is better for your business?

I’ve spent hours researching and comparing their pricing, features, user experience, and impact on ecommerce performance so that you can make the right call for your store.

Quick Verdict:

Klarna – Best for larger stores offering high-ticket products or international shipping

Afterpay – Best for fashion, beauty, and small-to-mid-size stores focused on Gen Z and Millennials

In this review, I’ll walk you through how Klarna and Afterpay stack up across key areas including checkout experience, payment flexibility, merchant fees, user demographics, and conversion performance.

Continue reading “Afterpay vs Klarna: Which BNPL Option Is Better for Your Ecommerce Store?”

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