A key performance indicator (KPI) is a headline indicator that shows how well an ecommerce business or other organization performs against its primary business goals. Ecommerce KPIs ensure the business keeps an eye on the metrics that matter.
Without KPIs, entrepreneurs and business leaders would have to resort to personal preferences, gut feelings, guesstimates, good luck and other unreliable hypotheses. When things go right or wrong, they wonโt know why.
Continue reading “Decoding E-Commerce KPIs: Your Guide to Measuring Online Business Success”