When comparing ecommerce platforms for launching your online store, Shopify and Sellfy are two names that frequently come up. But which one should you choose?
After reviewing both platforms in-depth — including their pricing, features, ease of use, and AI capabilities — I can confidently say that Shopify is the better option if you're looking to grow and scale your store long-term.
That said, Sellfy does offer a simple, all-in-one solution for digital creators and entrepreneurs who want to start selling quickly without a steep learning curve or additional tools.
In this side-by-side comparison, I’ll break down everything you need to know — from pricing and customization to product features, AI tools, and support — so you can make an informed decision for your business in 2026.