The print on demand landscape has come a long way in the last few years. If you’re looking for the best print on demand product ideas in 2024, you’re no longer restricted to basic t-shirts and hoodies.
Now, you can sell everything from eco-friendly tote bags, to custom prints, drinkware and more.
Plus, it’s a fantastic time to dive into the POD landscape, with new printing methods emerging all the time, and the growing popularity of ecommerce driving new opportunities for sales.
With today’s print on demand vendors, you can sell a huge range of items, in virtually any category.
Plus, you access all the benefits of dropshipping (no upfront costs, and outsourced fulfillment), while still having an opportunity to differentiate your products from competing options.
We examined the latest market trends and new products on print on demand companies, to bring you this list of the best print-on-demand product ideas for 2024.
Key Takeaways
Before we dive into our exploration of some of the top trending print on demand product ideas for 2024, here are some key takeaways to keep in mind:
- Diversity is crucial: Going beyond basic t-shirts and common POD items is a great way to differentiate yourself from other print on demand sellers.
- Look for good profit margins: The best POD products should give you excellent potential to make a significant profit. Look for low base costs, and high potential returns.
- Quality is essential: No matter which products you sell with your POD solution, it’s crucial to ensure they live up to customer expectations for quality and durability.
- Be ready to scale: The great thing about print on demand is it offers a low barrier to entry with excellent scalability. You can expand your product portfolio as much as you like.
- Don’t forget to experiment: Since you only pay for POD products when customers place an order, you can experiment with a range of items and designs, without any risk.
Remember, as your business evolves, the products you sell are likely to evolve too. To build a scalable business, you’ll need to constantly search for new solutions to add to your online store.
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The Best Print on Demand Product Ideas for 2024
We based our choice of the best print on demand product ideas for 2024 on buyer trends, search results (on channels like Google Trends) and market statistics.
Here are just some of the best options I recommend experimenting with in 2024.
1. Unisex T-Shirts
Custom apparel and T-shirts have long been the most popular print-on-demand product for many vendors. They come in a wide range of styles, sizes, and materials, and appeal to a huge collection of customers.
However, since virtually every POD retailer has their own t-shirt collection, it’s worth looking for ways to stand out. That’s why we recommend unisex shirts.
The global unisex clothing market is expected to grow to a value of $3.2 billion by 2030, plus the increase in gender fluidity has prompted a rise in demand for more flexible apparel.
With unisex clothing you can appeal to a huge range of customers, including younger generations.
2. Children’s T-Shirts
Another excellent option if you’re looking to sell something beyond standard t-shirts, is to branch into the children’s clothing landscape.
The market for children’s apparel has remained consistently high for decades, and is expected to reach a value of $318.34 billion by 2030.
Print on demand gives you an opportunity to boost your sales, by creating products in a range of sizes, and materials (including eco-friendly fabrics).
Plus, you can even allow customers to customize their own clothing options with names, and unique images. This means consumers can create great personalized gifts for children of all ages.
3. Hoodies and Zip Hoodies
Hoodies, zip hoodies and sweatshirts are another example of a series of products that have retained their popularity for countless years.
They’re ideal for appealing to customers of any age, weight, or gender identity, and they’re perfect for all occasions. Plus, the global hoodies and sweatshirts market is set to reach a value of $324.94 billion by 2030.
If you’re looking for an all-time best-seller that will make your company a profit all year round, you can’t go wrong with custom hoodies.
Plus, you can even set yourself apart from the competition with all-over-print hoodies if you work with certain print on demand suppliers.
4. Tank Tops and Baseball Shirts
Another excellent option in the apparel category, tank tops and baseball shirts are great for expanding your product collection with casual, but attractive garments. Tank tops already make up a huge portion of the custom apparel market.
Plus, like baseball shirts, they belong to the profitable “global activewear” market, currently expected to reach a value of $686.4 billion by 2032.
Since the pandemic, activewear, and sports accessories (including things like yoga mats and sports backpacks) have skyrocketed in popularity.
As trends like athleisure clothing continue to gain steam, tank tops and custom baseball shirts will give online store owners an excellent opportunity to stand out in the custom clothing space.
5. Hats and Beanies
While there are plenty of different types of profitable accessories you can sell as a print on demand vendor, hats and beanies are some of the best options.
You can create collections suitable for all-year wear, in a range of materials, colors, and styles.
Leading POD vendors even offer various white label options to choose from, ranging from baseball caps and trucker hats, to visors, bucket hats, and beanies. The great thing about hats, is they’re easy for customers to buy for themselves, or as gifts, as they don’t have to worry about sizing.
6. Socks and Footwear
Practical, and stylish, socks and footwear will always be big sellers for print on demand vendors. The global socks market is expected to reach a value of $88.34 billion by 2032, growing at a rate of 7.1% CAGR.
Plus, socks benefit from being relatively affordable to produce, giving you higher profit margins. Add in footwear and you have a wide collection of unique products to sell.
You can experiment with custom sneakers and sandals, boots, flipflops, and even slippers for indoor wear. You can even work with some POD vendors to create custom footwear for kids, or explore footwear options in the eco-friendly products niche.
7. Leggings and Yoga Pants
Leggings and yoga pants have exploded in popularity in the print on demand market over the last few years for a few reasons.
First, they’re comfortable and easy to wear, and fit perfectly with the growing demand for athleisure products.
Secondly, they’re relatively affordable and easy to create, making it simpler for businesses to earn high profit margins.
Additionally, the rise of new printing methods like all-over print solutions has led to new ways for vendors to create highly unique products. By 2027, the market for leggings is expected to grow to a value of $14.86 billion.
8. Jewelry and Fanny Packs
As the demand for print on demand solutions has continued to grow, the options for creating unique and custom accessories has evolved.
Now, alongside bags and hats, many leading print on demand vendors offer options to create custom engraved jewelry and even fanny packs.
The great thing about both of these products is they’re great from differentiating your store from other market leading POD vendors.
Plus, you can sell your collections all-year round, without worrying about seasonal dips in sales. Many products are also extremely lightweight, making them ideal for fast and low-cost shipping.
9. Mugs and Water Bottles
Speaking of products you can sell all-year round, custom mugs and water bottles are a practical but profitable solution for a range of online vendors.
They’re simple, convenient, and used by consumers all over the world every day. In fact, one study found 60% of consumers have strong connections to their favorite mugs, water bottles, and tumblers.
Mugs are affordable to create and come in a variety of sizes and styles. Custom water bottles are also extremely useful for appealing to today’s eco-conscious consumers, who want to reduce their carbon footprint and cut down on plastic waste.
10. Cushions and Towels
Cushions and towels are two more examples of practical print on demand products that can give your ecommerce store a crucial edge in the modern market.
They’re great for consumers who want to purchase comfortable products for their home, while showcasing their own personal sense of style.
You can add your own designs to throw cushions, cushion covers, and various different styles of towels, from hand towels to bath sheets.
These products are once again relatively affordable to create, and give you plenty of room to add your own custom designs and patterns. They also fall neatly into the home décor market, currently growing at a rate of 6.6% CAGR.
11. Wall Art and Canvas Prints
Similar to t-shirts, Canvas prints and wall art have become some of the most popular print on demand products over the last few years.
They cost very little to produce, meaning you can potentially make high profit margins. Plus, they appeal to a wide range of consumers of all ages and backgrounds. These products are particularly good for artists who want to make a profit selling their own work.
Plenty of dropshipping and POD companies make it easy to create eye-catching art for your online store. You can choose from countless options, from simple posters to comprehensive wooden canvases and metal posters.
Plus, custom wall art is part of the “luxury product segment”, currently expected to reach a value of around $72.6 billion by 2028, so the potential for profit is phenomenal.
12. Notebooks and journals
The global office supplies market has grown steadily in value for the last few years, and is expected to reach a value of around $149.4 billion by 2028.
Custom journals and notebooks are just two examples of the practical products you can sell on your ecommerce website, without spending a fortune on base production costs (or shipping).
Leading print on demand providers give you plenty of options to experiment with notebook styles, bindings, paper types, and designs, so you can appeal to a huge selection of customers.
You can even design custom planners and unique notebooks that feature their own integrated calendars. Complementary products you can sell alongside notebooks and journals include cards (Christmas or occasion cards), stickers, and mouse pads.
13. Candles and Beach Towels
If you’re looking for products that are relatively unique in the print on demand market, candles and beach towels are two excellent options.
Although they’re highly popular items, they haven’t been offered by many print on demand providers up until now, giving you a great way to differentiate yourself from the competition.
You can even boost your chances of sales by creating eco-friendly candles made with natural materials and scents, or beach towels that feature ultra-soft and luxurious materials.
Notably, however, not all vendors offer these products, so you’ll still have to shop around to find the right product collection for your business.
14. Tapestries and Rugs
Tapestries and rugs take the popularity of print on demand solutions for fabrics and materials to the next level.
Rugs are practical and convenient products that appeal to consumers all over the globe, looking for ways to express their personal style and improve the comfort of their homes. You can even experiment with outdoor rugs, living room options, and bathroom mats.
Tapestries give you a chance to create huge pieces of art, banners, and more, for a range of different consumers. Both of these options give you plenty of freedom with your designs, by giving you a huge surface to print on, so you can go above and beyond what you would usually be able to do with smaller products.
15. Personalized Products
Technically, all print on demand products are “personalized” with custom designs, but with the right vendor, you can take your collection to the next level.
Some POD solution providers make it easy to request special additions to products based on requests from your consumers.
This means you can create custom robes with embroidered names, specialist engraved jewlery, or gifts that feature a person’s name or date of birth.
You’ll need to give your customers a way to contact you with their special requests, but the potential for profit is phenomenal. Studies show that the global market for personalized products is currently growing at a rate of 6.7%.
16. Phone Cases and PopSocket Grips
Worldwide, there are around 6.94 billion smartphones in circulation, and consumers are always looking for ways to protect their devices, personalize them, and make them more convenient. Custom smartphone cases and pop socket grips deliver a range of benefits to businesses.
They appeal to a huge range of customers, particularly if you can create cases designed for different phone models.
Plus, they’re easy to create, with most POD platforms offering drag-and-drop design templates you can experiment with.
They’re also a scalable business idea because they cost very little to produce. With pop-socket style accessories, you can take your profit margins to the next level, giving consumers even more ways to customize their favorite device.
Unique Print on Demand Product Ideas
If you’re looking for some particularly unique print on demand product ideas, here are some great options to consider:
- Customized sneakers: Footwear is an exciting new category in the print on demand world. With today’s top POD vendors, customers and companies can design their own sneakers with custom patterns, artwork, and even text (such as their own names). This is a great way to set yourself apart from other apparel-focused POD vendors.
- Personalized books: POD technology has made it easier to create some interesting book options for literature fans. You can design custom books where your customer can influence the story, change the names or appearances of the characters, and add their own illustration. This is particularly popular for creating unique children’s books.
- Custom pet products: People love spending money on their furry friends. With the right POD vendor, you can create custom pet beds, bowls, collars, and even apparel. This is a great way to differentiate yourself from other companies and allow customers to create custom gifts featuring a pet’s photo or name.
- Custom yoga mats: The rising popularity of yoga and personal wellness has led to a rapid increase in the number of customers purchasing custom yoga mats. With POD technology, customers can have mats printed with their own designs, mantras, quotes, and anything else they choose.
- Custom puzzles: Jigsaw puzzles have burst back into popularity in recent years, particularly since the pandemic. Many leading POD companies allow you to create custom puzzles for customers using personal photos, designs, and artworks. This is great for creating fantastic gifts, memorials, or new types of art.
The Most Popular Print on Demand Products in 2024
The most popular products for print on demand in 2024 have remained relatively consistent from the last few years.
Just remember, while these products are popular, they’re sold by a lot of different vendors, so you’ll need to work extra hard to stand out.
The top 3 trending print on demand products include:
- T-shirts: T-shirts are a go-to option for any print on demand vendor. They’re easy to create in a range of styles, and relatively affordable to produce. Plus, you can design different types of t-shirt, from eco-friendly and unisex options, to luxury shirts.
- Mugs: Coffee mugs and other forms of mugs are another extremely popular choice in 2024. Like T-shirts, they’re affordable to produce, and they’re highly practical, appealing to a wide audience. They can also make great gifts.
- Phone cases: As mentioned above, phone cases are excellent for boosting the profitability of your print on demand company. You can produce cases in a range of sizes and designs, and even give customers the option to customize their own cases.
Choosing the Best Products for your POD Business
Notably, there’s no one-size-fits-all strategy to choosing the right products for your print-on-demand business.
The most profitable products for you will depend on a number of factors, from your ideal target audience (or the niche markets you serve), to the type of brand you want to build.
If you’re struggling to come up with ideas, the options above should give you some great custom product ideas to look for when browsing through the catalogs offered by print-on-demand services.
Here are some other quick ways to find products to sell through your ecommerce platform:
- Check marketplaces for trending products: Many entrepreneurs look at trending products on channels like Etsy and Amazon for ideas on what to sell. You could even look at competing print on demand companies, and check out what their customers are ordering.
- Watch social media: Pay attention to what influencers and customers in your industry are talking about right now. Which product listings are getting the most shares on social media. What trends are your target market talking about?
- Use SEO tools: SEO tools aren’t just great for your marketing strategies. Solutions like Ahrefs and SEMRush can help you discover what potential customers are searching for online. This can give you insights into quality products you can sell online.
- Explore product catalogues: Check out the products offered by your favorite print on demand vendors, like Redbubble, Printful, or Printify. Look at the different ways you can customize your merch, and explore ways to make your business stand out.
- Experiment: Create product pages for the products you want to sell and use your inventory management tools and order insights to track which items get the most attention. Since you only pay for products when customers make a purchase, there’s no risk to experimenting.
Top Print on Demand Companies for 2024
If you’re ready to get started selling some of the most popular print on demand products in 2024, then you’ll need to find the right POD company to work with.
Based on our own experience working with print on demand companies, and the insights we’ve taken from other consumers, our top picks are:
- Printful: Printful is one of the world’s leading print on demand companies, offering hundreds of different products to choose from, a range of production methods, and powerful AI design tools. The platform integrates with a range of sales channels, is incredibly easy to use, and specializes in offering high-quality products in all categories.
- Printify: If you’re looking for a lot of product variety, Printify gives you hundreds of different items to choose from. The company is even branching out into the CPG industry, and it has its own AI powered design tools, which can generate images based on text input. Printify integrates with leading tools like Shopify and Wix.
- Gelato: Known for offering rapid global fulfillment services, Gelato has production facilities in 32 countries, and offers a fantastic selection of products to choose from. It has a great reputation for ultra-fast delivery and product quality. Plus, the company is eco-friendly, investing in sustainable production and fulfillment strategies.
Further reading 📚
Start Growing Your POD Business Today
While it’s never been easier to start a print on demand store, it’s tougher to stand out in today’s competitive market.
If you want your ecommerce business to thrive, you’ll need to experiment with a wide range of products that generate high demand with low competition.
Explore a range of products relevant to your target audience, use analytics and apps to track the best-selling print on demand products in your niche, and make sure you set yourself apart from the competition with great product quality and print designs.
Remember to keep an eye on the latest news and trends too.
As print-on-demand sites evolve, customer preferences change, and new trends emerge, your online business should be ready to adapt with new additions to your product portfolio.
FAQ
The best products to sell in your POD store will depend on a number of factors, including your target audience. Popular options range from custom apparel, to home accessories like coffee mugs and rugs, smartphone cases, stickers, tote bags, hats, posters, and more.
Research your target market and competitors carefully. Ideally, it’s best to choose a specific niche for your POD business model, as this will minimize the competition you night to fight against for customer attention. Remember to validate your niche by looking for evidence of product demand.
Many print-on-demand sites offer access to high-quality design tools that can help you with producing unique designs. Alternatively, you can use AI tools to generate images from text prompts, or consider working with graphic designers to produce patterns and designs for your products.
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