Choosing the right ecommerce platform is a complex decision that generates many concerns, such as cost, time-to-market, usability, reliability and customization. No software solution — whether off-the-shelf or custom-developed Software-as-a-Service platform — provides everything your business needs. Off-the-shelf platforms maybe have custom modules that allow for the necessary customization, but you are beholden to the developer to maintain and update those modules going forward and to create new ones as needs arise.
If you currently run an online business, take out your most recent credit card processing statement. If you’re still in the market for building an online business, put all your focus on this article, because this could mean the difference between you cutting costs efficiently or draining your resources way too quick.
Merchant account pricing models, a topic that sounds super boring, is actually rather simple once you take a moment to think about it. Not only that, but a quick understanding of the desirable, and not-so-desirable, options could be mean success or failure for you. Your best bet is the ever-so detailed, yet transparent, interchange-plus pricing model.
Instagram is a match made in heaven for those looking to use social media for ecommerce and reach out to people who are on their phones, since it's not even that common for users to open up Instagram on regular computers.
For quite some time you weren't even able to access the Instagram homepage from a PC or MAC, and you still can't post images from the primary Instagram website. What does this mean? Instagram is one of the most intimate social media networks in the world, since you gain access to every follower's personal phone. In short, it's wonderful for generating sales and pushing more people to your online store.
As the ecommerce market has evolved, customers have become more and more aware of the companies attempts to fulfill their needs and make them happy. Nowadays, customers are not looking for a plain shopping experience because they buy with their heart and soul, and they want to be surprised. Considering these aspects and the competitive market, why don’t you take a step forward and adapt your business to the latest trends from the retail market?
On a daily basis we see over a thousand different packaging designs, some of them we stop to look at, and others we simply walk past without even noticing them. Last week we looked at how important packaging is for your ecommerce business, and today we will look at five things you can do to really make your packaging stand out, as well as provide you with some eye catching examples.
Flash sales and private sales hit the ecommerce market with a fury back in 2009 and 2010. Some would even argue that flash sales are still the most scalable ecommerce business model. However, just like all new innovations, they hit a bubble, or trickle in their effectiveness, bringing up new and exciting innovations, particularly in the ecommerce world.
So, what is the next new and upcoming wave of innovation in the ecommerce space? Could your online business see something so revolutionary that could allow you to engage your customers through an unheard of medium? Is there a sales strategy that has gone untapped?
So you want to start a membership site, huh? It’s a daunting task, but one that pays off if you choose the right niche and execute the plan properly. I would recommend starting your strategy with some of the wonderful membership site tips from the folks at Copyblogger. After that, it’s time to get to work on building your membership site with the proper plugins.
Depending on your online store’s credit card processor, you may get charged for something called a PCI Compliance Fee. When running an ecommerce store it’s essential to understand what PCI Compliance actually means and how it protects you and your customers from losing valuable transaction information.