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Product Research for Shopify: A Proven Process After 10+ Years in Ecommerce

Bogdan Rancea
Articles Ecommerce Shopify

After working in ecommerce for more than a decade, I’ve reviewed hundreds of Shopify stores, consulted on thousands of product selections, and helped brands scale from zero to seven figures.

One thing is always true: poor product research is the biggest reason Shopify stores fail.

It’s not traffic. It’s not ad fatigue. It’s not design.

If the product doesn’t have demand, profit potential, or a clear edge in the market, the rest of the funnel doesn’t matter. That’s why product research should be treated as strategy — not guesswork.

This guide covers the exact process I use with clients, how I vet product ideas, and the specific tools and criteria I rely on to reduce risk before a product ever hits a store.

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Spanish E-Commerce Grew 18% in Q1 2025: What’s Driving the Surge?

Bogdan Rancea
Articles Ecommerce Ecommerce News

Spanish e-commerce is experiencing a massive acceleration. In the first quarter of 2025, the sector grew by 18% year-over-year, reaching a total value of $25.1 billion (€23.5 billion).

This marks one of the strongest quarters of growth in Spain’s digital economy, driven by changes in consumer behavior, improved logistics, and increased cross-border trade.

This article breaks down what’s fueling the growth, what sectors are leading the charge, how consumer trends are evolving, and what businesses can learn from the Q1 boom.

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Shopify vs Square Online: Which Is Best for Your Ecommerce Store?

Bogdan Rancea
Articles

Shopify and Square Online are two of the most popular ecommerce platforms available today. While they both offer tools to help you sell products online, their approaches differ significantly.

Choosing the right one depends on the type of business you're running, your goals, and how much control you want over your store's design and functionality.

In this guide, I’ll walk you through a direct comparison of Shopify and Square Online across key areas like pricing, design, ecommerce tools, payment options, SEO, and customer support.

After testing and researching both platforms extensively, I'll help you determine which one is better suited to your needs.

Quick Verdict

Shopify – Best for growing ecommerce brands with larger product catalogs and long-term scalability Square Online – Best for small businesses and brick-and-mortar stores needing a simple, fast online store

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Best B2B Ecommerce Platforms in Germany (2025)

Bogdan Rancea
Articles Ecommerce

With Germany’s B2B ecommerce market worth over $1.3 trillion, choosing the right platform is no small task.

Whether you're a wholesaler, manufacturer, or industrial supplier, having a robust ecommerce setup that aligns with EU compliance, handles custom pricing, and supports ERP integrations is essential.

After researching dozens of options and reviewing firsthand user experiences, I’ve narrowed down the top 5 B2B ecommerce platforms for companies selling in Germany:

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Does ShipBob Operate in Australia? Here’s What You Need to Know

Bogdan Rancea
Articles Fulfillment Shipping

If you're running an e-commerce business in Australia or looking to expand into the Australian market, you’ve likely come across ShipBob — a global fulfillment partner known for simplifying logistics for online retailers. But one question keeps coming up: Does ShipBob operate in Australia?

Yes, it does.

ShipBob has fully established fulfillment centers in Melbourne and Sydney, enabling both domestic and international brands to serve customers across Australia more efficiently.

Whether you're based in the country or expanding into it from overseas, ShipBob provides scalable fulfillment solutions designed to improve shipping speed, reduce costs, and enhance the customer experience.

In this article, we’ll cover everything you need to know about ShipBob’s Australian operations — from warehouse locations and pricing to supported carriers, product restrictions, and international shipping options.

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ShipBob vs EasyPost: Which One is Better for Your Ecommerce Fulfillment?

Bogdan Rancea
Articles Fulfillment Shipping

I’ve spent over 150 hours researching, testing, and comparing the top fulfillment and shipping platforms used by ecommerce businesses. Based on that experience, I can confidently say:

ShipBob is the better option if you want to outsource fulfillment and scale your store. EasyPost is best if you’re managing your own warehouse and just need smarter shipping tools.

In this review, I’ll walk you through how these platforms compare on features, pricing, use cases, and more — so you can choose the one that fits your business.

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Funnelish vs GemPages: Which Is Better for Ecommerce?

Bogdan Rancea
Articles Ecommerce Comparisons

Funnelish and GemPages are two popular tools that help Shopify sellers boost sales—but they do it in very different ways.

Funnelish is focused on building high-converting funnels, while GemPages offers more flexibility in custom page design.

I’ve spent over 50 hours testing both tools across a range of ecommerce projects—from branded DTC sites to dropshipping funnels—to bring you a clear recommendation.

Here’s my verdict:

Funnelish is better for fast testing, paid ad funnels, and increasing average order value (AOV). GemPages is best if you want full control over your Shopify store’s layout and design.

Let’s break down exactly why, based on my hands-on experience.

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Spoton POS vs Toast POS: Which One’s Better for Your Business?

Bogdan Rancea
Articles POS

Spoton and Toast are two top-rated POS systems—but which one actually delivers more value?

I’ve spent weeks researching and comparing their features, pricing, hardware, and ecommerce capabilities to help you make the right choice for your business.

After testing both platforms, I can confidently say this:

Spoton is the better all-around option for ecommerce, retail, and service businesses.

Toast is ideal if you're strictly running a restaurant or food business.

Let’s take a closer look at how these two POS systems compare side by side.

Continue reading “Spoton POS vs Toast POS: Which One’s Better for Your Business?”

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