With the goal to make it as easy to create your own online shop as it currently is to create your own website or blog with WordPress, Mr Matt Mullenweg announced that his company, Automattic – the behemoth behind WordPress – bought today the uber-popular WP ecommerce platform WooCommerce, which currently ranks at number 7 in our ecommerce platforms comparison chart.
Mullenweg thinks that WooCommerce has a unique role in the larger ecommerce space, in part because of its open source nature and its broad community of users and developers, but also because it fills a hole for a solution that can be wholly controlled and run by the user.
Quite similar with Automattic, WooCommerce is also created and supported by 55 people in 16 countries. Added to Automattic’s 325 people in 37 countries, that’s a combined 370-person company across 42 countries — the sun never sets.
Long story short, WooCommerce helps WordPress publishers sell stuff, via a powerful software plugin that turns sites into online stores, and competes with Shopify and Bigcommerce. The company says its software powers more than 600,000 sites. Not bad eh? You may also want to see the full Shopify vs Wocommerce comparison.