You’ve got the most amazing selection of products, competitive prices, and some pretty successful marketing on your online store. However, you won’t be able to pluck success from the ecommerce world until you’ve got one more thing right: your payment gateway.
The payment gateway on your ecommerce site is how you accept and process payments from your customers when they visit you online. Choose the right gateway, and you’ll give your customers a reliable and trustworthy experience that makes them feel comfortable about buying from you. Choose the wrong payment gateway, and you risk losing a potential conversion forever.
So, how do you decide which tool you need?
Continue reading “Stripe vs PayPal: Which Payment Gateway is Right for You?”