Top 10 Most Important Things To Do After Installing Shopify

Ecommerce Selling Advice

Over 40 percent of all internet users have, at some point, purchased items via online platforms on their phones, tablets or computers.

You want in on the action, right? If you’ve turned to the Shopify ecommerce platform you are on the right track, because Shopify is known as one of the standout ecommerce platforms for getting your site up and running fast. If you want more info please read my full Shopify review.

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How to Make the Most of Your Email Database

Ecommerce Selling Advice

This is a guest post by Matthew Neal of Out To Sea. Most marketers know that email marketing can deliver serious results if you know how to utilize it properly. Optimizing our clients email newsletters and triggered email strategy is a high priority at my agency Out To Sea. It is a fascinating aspect of digital marketing and for the retailers especially, it is a channel that needs to be firing on all cylinders if you are serious about generating revenue from your store.

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7 Must Have Ecommerce Analytics Tools

Ecommerce Selling Advice

The first thing I say to every new ecommerce entrepreneur is you will need to invest time in setting up an analytics tool. While I would really recommend analytics tools to be the first tool any website owner should install on their site, there are certain features that make them an absolute must on ecommerce sites. In this article, I have found the top seven best ecommerce analytics tools.

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Why and How to Use Enhanced Ecommerce Feature in Google Analytics

Ecommerce Selling Advice

Google Analytics has recently launched a new feature for ecommerce store owners, named “Enhanced Ecommerce”. As a matter of fact, it’s a lot more than a simple feature. It’s the opening to a whole new world of statistics, insights, and conversion optimization opportunities for ecommerce sellers.

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Making The Most of Google Shopping Campaigns for Your Ecommerce Store

Ecommerce Selling Advice

Google Shopping Campaigns is a paid advertising solution by Adwords that allows you to bid on product based searches, unlike a typical campaign where you are bidding on keywords. And while Adwords allows only text-based ads in search results, Google Shopping Campaigns allows you to serve ads with product image, name, pricing, and some promotional text.

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5 Ways Exit-intent Technology Can Improve Conversion Rates on Your Ecommerce Site

Ecommerce Selling Advice

For ecommerce sites, improving conversion rates is the name of the game. Finding more ways to convert visitors to buyers helps you make the most of the money you spend on driving traffic to your site. By improving your conversion rates, you spend less to make each sale.

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