Imagine earning income from the comfort of your home, simply by promoting high-quality, customizable products to your audience.
With affiliate marketing, thatโs possible, but only if you recommend the right products and services.
Weโve explored countless affiliate programs over the years, and always look for: long-term payouts, desirable products, and simple marketing tools.
Lo and behold, the Printful Affiliate program checks all those boxes.
Picture this: Every time a Printful sale is made through your referral link, a commission lands in your pocket.
Sure, itโs a lot more complicated than that, but during our research we found that Printful at least makes it incredibly easy for those who want to give it a try. If youโre keen on affiliate programs in the ecommerce or print-on-demand (POD) space, Printful may be the perfect partner for you.
Keep reading and we explore every facet of the program, like the amount of money you can make and the marketing tools included.
First Off: What Exactly is Printful?
Printful is a print-on-demand and fulfillment company, with dropshipping elements, for ecommerce businesses.
What does that mean?
- An online store can sign up for Printful and upload custom designs on countless products, like apparel, tote bags, and pillows.
- Using product pictures provided by Printful, merchants can sell the products on their stores, without having a single piece of inventory.
- When a customer purchases an item, the order gets sent to Printful, and they print the design on the appropriate product (like a hoodie or mug), on demand.
- Printful also handles product storage, packaging, and shipping to customers, similar to a dropshipping operation.
This means that printing, warehousing, and shipping are all left to Printful, leaving merchants to focus on product design and marketing.
Printful integrates with major ecommerce platforms like Shopify, WooCommerce, and Etsy, making it easy for store owners to add a wide variety of print-on-demand products to their stores.
There are over 333 products in the Printful collection, including:
- T-shirts
- Hoodies
- Hats
- Mugs
- Posters
- Phone cases
- And more
The Printful business has, over the years, evolved to allow merchants, and regular consumers, to order custom print-on-demand products for themselves. This is similar to custom merchandise printing services like Custom Ink and Zazzle.
Target Audience of the Printful Affiliate Program
Printful's affiliate program is ideal for influencers, bloggers, YouTubers, podcasters, and website owners who want to earn commissions by promoting Printful products and services. It makes the most sense to sign up for the Printful Affiliate Program if your target audience might find selling print-on-demand products useful.
So, affiliates arenโt marketing the actual print-on-demand products; theyโre promoting the overall Printful serviceโso that other businesses and individuals can take advantage of the print-on-demand process.
Affiliates might try to promote Printful to:
- Ecommerce business owners looking for print-on-demand fulfillment
- Online creators making merchandise for their brand or audience
- Crafters and artists interested in selling their designs without inventory risk
- Bloggers and online creators who want to add an extra source of income by way of branded merchandise
How the Printful Affiliate Program Works (And Earnings Potential)
Printful offers a simple and appealing rate to affiliates:
- 10% base commission on all sales
Thatโs all you have to remember, no complicated commission charts, or changing rates, like with Amazonโs Affiliate Program.
This is a unique affiliate program, because your income actually comes from the users of Printful, not by promoting the 300+ products from Printful.
Printful is free to use, though. So, how do you make money as an affiliate?
Well, merchants do eventually end up spending money on Printful. Hereโs how:
- By selling a product: Store owners pay a base fee for each product they sell, so affiliates get a cut of those sales.
- By loading their accounts with money: Merchants often do this to pay for upcoming sales.
- When merchants pay for special services or products: Printful charges for extras like custom package inserts and graphic design services. Thereโs even something called โPrintful Memberships,โ some of which have paid options.
Hereโs how it works to get an affiliate referral:
- Someone clicks through your link.
- They sign up for a Printful account.
- They set up a store that uses Printfulโs print-on-demand services.
- You get 10% of every purchase that Printful fulfills through that store.
That could make for some rather impressive income, especially if you direct someone to Printful who builds a highly successful store.
Itโs important to know, however, that thereโs an expiration to each referral:
- After 12 months, you no longer receive commissions from the referred store.
Still, one year is an incredibly long amount of time when compared to other affiliate programs. Thatโs 12 months of recurring income and, if you continue referring customers to Printful, the new ones start the clock all over again.
We estimate that with each sale by a merchant, affiliates can make anywhere from $1 to $10+ per product sold, and thatโs not including multi-item orders. It all builds up, since affiliates are linked to the merchants they refer to Printful. For instance, if a store youโve referred has sales of $5,000 in its first month, you get $500.
Not surprisingly, success stories from Printful affiliates report 4-figure monthly earnings for top affiliates when they promote through multiple channels.
Eligibility Criteria for Affiliates
Printful has a few basic requirements affiliates need to meet to join the program:
- Have an email address, website, blog, or social media account to promote your link
- Agree to Printful's terms of service
Other than that, you can sign up as a Printful affiliate for free and start earning. There are no minimum sales requirements, fees, or locational restrictions.
Key Features and Perks of Printful's Affiliate Program
What else do you get with the Printful Affiliate program? Thereโs actually quite a bit on the Affiliate Dashboard.
Marketing Materials and Resources
Printful provides affiliates with a variety of marketing materials and resources to help promote Printful products and services. These include:
- Banners, badges, and text links to use on websites and social media
- Email and social media templates
- Product images and lifestyle photos
- Brand guidelines and logos
- Marketing copy and suggested posts
- Discount codes to share with audience
Having these professionally designed assets makes it easy for affiliates to start promoting Printful quickly and effectively.
Tracking and Reporting Tools
Printful provides affiliates with access to their dashboard, which includes helpful tracking and reporting features such as:
- Real-time stats on clicks, impressions, conversions, and earnings
- Data exports for analyzing performance
- Campaign tracking for monitoring ROI
- Affiliate link management
These tools enable affiliates to monitor their promotional activities and identify top-converting campaigns, allowing them to optimize their efforts for maximum commissions over time.
Affiliate Support and Feedback
In addition to providing marketing assets and tracking tools, Printful also offers helpful support to affiliates. Affiliates can reach out with any questions and get assistance from the Printful affiliate team. Printful also provides feedback and suggestions to help affiliates improve their promotional strategies and increase conversions.
Navigating the Affiliate Dashboard
Printful's affiliate dashboard is clean, modern, and easy to navigate. Key features include:
- Getting started guide for new affiliates
- Account overview showing earnings and clicks
- Link management for creating/customizing affiliate links
- Promotional materials library
- Real-time stats and reporting
- Settings for updating payment info
- Custom landing pages
- FAQs
- Tax and legal information
The dashboard has all the tools affiliates need while still being simple enough for beginners to use effectively.
How to Apply for the Program
If you're interested in joining the Printful Affiliate Program, the application process is straightforward. Here's a step-by-step guide to help you apply:
- Go to the Printful Affiliate Program page and click “Get started.”
- Fill out the application form with your personal and website information. Make sure to provide accurate and up-to-date information to avoid any delays in the approval process.
- Include other information like your country and languages.
- Agree to the โTerms and Conditions, and click “Submit” to complete your application.
Once you've submitted your application, the Printful team will review it and notify you (within 2-3 business days) of your acceptance status via email. If your application is approved, you'll receive access to your unique affiliate link and other promotional materials to help you get started.
In our experience, itโs really easy to get into the Printful Affiliate program, but not all applications are approved. Printful reserves the right to decline any application that does not meet their requirements or standards. If your application is declined, you'll receive an email explaining the reason for the denial.
Strategies for Maximizing Earnings
If youโre wondering how best to improve your chances of making money with the Shopify Affiliate program, weโve got you covered with several tips below.
Promoting Your Affiliate Link
Here are some effective strategies affiliates use to promote their Printful link and drive conversions:
- Regardless of your medium, actually use/test Printful and promote it as a user, someone whoโs found value in it for your own business
- Share the link prominently on your website and social media bios
- Promote Printful in blog posts, videos, and podcasts as a sponsor
- Include your affiliate link in YouTube video descriptions
- Leverage email marketing and send dedicated promo emails
- Promote custom product design contests and giveaways
- Use incentive offers like discount codes or free shipping
Diversifying Your Affiliate Activities
Successful affiliates promote their link across multiple platforms and formats including:
- Website display ads
- Social media posts
- YouTube affiliate marketing
- Sponsored blog content
- Email lists and newsletters
- Paid advertising campaigns
Diversification allows Printful affiliates to reach a wider audience and maximize conversions.
Leveraging Printful's Products and Brand
Printful has a strong brand reputation and high-quality products that convert well. Affiliates should leverage this by:
- Educating their audience about print-on-demand and how Printful works
- Highlighting the quality and reliability of Printful's manufacturing
- Promoting Printful's excellent customer service
- Sharing positive reviews and testimonials about Printful
Pros and Cons of Printful's Affiliate Program
If youโre still on the fence about promoting the Printful Affiliate program to your audience, we put together some pros and cons to help you out.
Pros
- A simple 10% commission rate
- 12 months of passive earning from every store you refer to Printful
- The application process is very fast, without many requirements
- You can promote Printful from any country, and your affiliates can come from anywhere around the world
- Payments can be withdrawn whenever you want (into a PayPal account) as long as you have at least $25 in affiliate commissions
- A quick affiliate link and intuitive dashboard without the clutter you see from other affiliate programs
- Helpful marketing materials and resources provided
- Strong brand reputation and high-converting products
- Real-time tracking and reporting through affiliate dashboard
- Excellent affiliate support team
Cons
- Printful has a smaller product catalog vs some competitors, like Printify (but Printfulโs product quality is significantly better that Printify)
- Your passive income eventually expires after 12 months
- Affiliates may need to educate audience about print-on-demand
- Thereโs no way to promote individual products (and make a commission) from certain shops youโve referred to Printful)
Final Verdict: Is Printful's Affiliate Program Worth Joining
Yes, Printful's affiliate program is definitely worth joining for most digital marketers and online influencers. The competitive commission rates, helpful resources, and strong branding provide a solid foundation for earning substantial affiliate income. As long as you are committed to actively promoting Printful on an ongoing basis (since those referrals do expire after a year), there is excellent earning potential.
With all that, please let us know in the comments if you have any questions about the Printful Affiliate program. If youโre a current affiliate, or youโve promoted Printful in the past, share your thoughts on its perks and downsides!
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