Calling all marketing students and students of technology science! This is the Ecommerce Scholarship page, where we ask you to submit your application to potentially receive a contribution to go towards your tuition and school supplies.
If you have any questions or concerns about the scholarship, feel free to reach out to:
Community Manager, Ecommerce Platforms
4 Elder Street, London, UK, E1 6BT
We received over a 100 incredible applications for the Ecommerce Marketing and Technology Science Scholarship.
The winner is Kamilya Zhabykbayeva from Kutztown University of Pennsylvania.
We are publishingKamilya's submission here. We love her insights about what marketing could or should be.
Also, we'd like to suggest that instead of a candy box Kamilya cut choose something that's more suitable to ship worldwide- something less bulky, like seed paper with local flower seeds from different countries and information about their vegetation etc. (food for thought)
Here is Kamilya's submission:
How Marketing Brings Us Together
Marketing is a true art form. While it's mainly associated with business, it is really a part of the humanities. Marketing helps businesses grow but it also creates something even more special. It forces interaction and supports networking. Many people can discover new things and meet new people through great marketing. New ideas and communities can be developed through these interactions.
When you think about the country you live in and think about a foreign country that is very unfamiliar to you, you may assume that you can't relate yourself to that country. However, when you think about how many successful brands have grown globally, you will realize that you probably have something in common with others.
For example, Apple has flourished across the world. Almost everyone has an iPhone or some device made by Apple. The marketing done by Apple is familiar to people around the world. A global community has been created by Apple using their marketing strategies. Whether they use the internet, billboards, or even their own Apple stores, they always bring people together.
Personally, I think great global marketing can truly help bridge gaps between distant communities. I want to help connect people by introducing my own product into the world. I am currently working on a product that could help this happen. My product is called “Yummy Box”.
It is a small box that can be filled with various treats and snacks. The catch is that certain boxes would be associated with a certain country and filled with candy and goods from the corresponding country. Along with the candy, a small postcard with fun facts of its country would be provided to really engage the customer into the product. It could be sold domestically but selling this type of product to a different country would spark interest in customers causing them to gain knowledge about another country.
As a citizen from Kazakhstan, I would really like to create communities between Central Asia and the USA. I plan on creating an online site that I can share with friends and people that I know from other countries. Since my product uses different nationalities, a website that is accessible to many people would help support the product. The website would have to be translated into several languages so it can easily accessible to others. Having a website in multiple languages automatically helps collect traffic from extra sources.
Great marketing has the potential to impact the world by bringing people together. In a world of borders, different governments, and language barriers, marketing can help overcome these obstacles that divide people. Tolerance for others can be built and energized by creating networks and communities of people.
I think my product; “YummyBox” is just one possibility of ideas that can help marketing influence the world in a positive way. I hope to continue pursuing my marketing goals and to see people of different nations come together through my work and the work of future inventors.
Congratulations Kamilya 🙂 Kamilya will receive 2000 USD towards her tuition and other college expenses.