Category: Articles

Thinking of using a tool like Drip eCommerce CRM?

The world of eCommerce is very competitive. By 2021, it should be worth about 4.8 trillion dollars.

Getting ahead in an environment as cluttered as that one means knowing how to speak to your audience, and drive loyalty for your brand.

If you want to stand out today, you need more than just an awesome website. You also need to learn what your customers need, and how you can deliver the experiences that they're willing to pay for. An eCommerce CRM tool like Drip helps you to do just that.

As an eCommerce customer relationship manager service (ECRM), Drip lets you see exactly how your audience interacts with your brand. You can track everything from which emails they're clicking through, to what pages they're visiting.

Continue reading Drip eCommerce CRM Review: Better CX Management (June 2019)

Confused about HubSpot pricing?

You're not the only one.

HubSpot is one of the most popular CRM and marketing solutions available today.

An innovator when it comes to inbound promotion, HubSpot has been around for more than a decade, and it seems as though they're continually introducing new ways to delight their clients.

While there are many things to love about HubSpot, including their state-of-the-art lead management tools and analytics, people often get confused when it comes to figuring out the pricing.

Continue reading The Ultimate Guide to HubSpot Pricing for 2019: Which Package is Right for You?

Going by the wide range of email marketing services on the web today, selecting the perfect one for your email campaigns is no walk in the park. It can, admittedly, be a very overwhelming process.

One interesting thing you’ll notice, for starters, is that various email marketing services offer pretty much the same range of features. I bet you can already name several email marketing platforms that come with email scheduling, as well as social media integrations, email templates, and free trails.

So, what’s the big fuss about email marketing companies? Why should you be very specific about what you ultimately leverage for your email marketing campaigns?

Continue reading The 10 Best Email Marketing Services for 2019

You can never have too much traffic coming to your online store, and there are plenty of ways to go about boosting your business. You might utilize email marketing or get on social media sites like Facebook and Instagram. Abandoned cart emails are quite popular, especially considering it gives you a second chance to reach out to potential customers and offer a promotion. AdRoll is a company that provides several opportunities for you to expand your business, so that's why we're going through an AdRoll review today.

Continue reading AdRoll Review: Advertising and Re-targeting at its Finest

The need to interact with data on my Shopify store is indisputably an intelligent way to get hold of my profitable audiences. Integrating Google Analytics with Shopify is a quick-witted game plan to boost my store's performance. As a store owner, I need to be conscious of the customer's experience.

Why does this matter?

To get the most out of my Shopify store, I need to have a deep-rooted discernment of what the data trends actually mean. Not to mention the sophisticated reports and the shoppers' behavior. It's a point of concern for most drop shippers. At the heart of my business' profitability, is Google Analytics which elevates my goals to a boundless level.

I can't agree more.

I need to keep a close track of the demographics to find out who my customers are. How else will I monitor a customer's action anytime they visit my online store? Google Analytics is here to show me all the applicable insights. At this point where the E-commerce industry is aggressively gaining traction, a store owner needs to know how to drive traffic in the right direction.

Aside from that, it's quite prudent to monitor how seamless the checkout process is. How best can I take the edge off the bounce rates? It's a question which puzzles so many online merchants. And Google Analytics attempts to extensively answer that.

Continue reading Shopify Google Analytics: A Complete Setup Guide

I am sure you are already familiarized with YouTube and its benefits. Maybe, you already know a couple of vloggers that managed to become popular on this platform.

You know that the channel is accessible and that it attracts a lot of viewers, especially the younger audiences. Did you know that it can also be a doorway to YouTube marketing success?

Did you know that you can use YouTube as your primary marketing channel for boosting your blog, your personal brand and grow your reputation? Still wondering about how to start?

Well, this article will guide you through the process and show you some of the best YouTube marketing techniques you, as a blogger, can use to grow your video channel and your blog reputation.

Continue reading YouTube Marketing Techniques to Grow Your Video Channel and Your Blog Traffic in 2019