Copysmith Review (Sep 2021): What you Should know

If you’re looking for a Copysmith review, you’re in the right place.

Copysmith is an unusual addition to the technology space, designed to take advantage of the digital transformation age. With this service, you can produce various forms of marketing copy through artificial intelligence. This can obviously be a lot quicker than producing copy yourself or through a writing team – though there are various pros and cons to consider.

If you’re dealing with multiple websites and spending a lot of time creating copy for those assets, you might find that AI marketing content saves you some serious cash.

Let’s see what Copysmith is all about.

What is Copysmith?

copysmith homepage

First, we should note that this AI writing solution probably isn’t the best choice for large pieces of copy (such as your blogs, articles, eBooks, and so on). However, the AI system, using GPT-3, can help you to create a range of ads and other small snippets of copy.

Copysmith can create category content, product descriptions, headlines and rewritten content, taglines, and PPC ads. The opportunities are endless. According to the website, the solution is built to create high-converting ads, emails, and product descriptions as quickly as possible, so you can spend less time staring at a blank page.

Copysmith allows you to scale your marketing content almost infinitely, with a content producer who never sleeps. You can rewrite the content you love, get help coming up with content and blog ideas, and craft product descriptions in the same place.

Aside from helping create your content, Copysmith also assists with managing your copy assets too. You get a universal platform where you can organize and store copy in different folders, edit your content to make it perfect, and even import or export CSVs. There’s support for teamwork and collaboration too.

Copysmith Features: Templates

Let’s start with a closer look at the various features of Copysmith. As mentioned above, this is a service intended to simplify the whole content creation headache many companies go through when building their stores and blogs. You can create various product descriptions, high-converting ads, and emails in a matter of seconds, all without hiring a writer.

So, what kind of copy can you create?

Copysmith has a wide variety of templates to choose from, intended to suit essentially any need. Your templates include:

Ads

  • Amazon Product descriptions
  • Google ads
  • Carousel ads
  • Facebook ads
  • Instagram ads
  • Instagram product description
  • LinkedIn ads

Blogs

  • Article writing assistant
  • Blog outlining
  • Product descriptions
  • Blog posting
  • Blog idea creation

Brainstorming:

  • AIDA framework
  • Ad ideas
  • Listicles
  • YouTube Video product descriptions
  • Ad headlines
  • Captions
  • Pain benefit solution
  • Content ideas
  • FAQ ideas

Branding

  • Brand essence
  • Unique Value Proposition
  • Event press release
  • Taglines
  • Landing pages
  • SEO metatags

Other:

  • Short sales emails
  • Article summaries
  • Content enhancer
  • Pitch yourself
  • Content rewriter

Because Copysmith is still quite a young company, it’s constantly adding new updates and refinements to the feature set. As you can see above, there’s currently a huge number of templates to choose from, ranging all the way from brainstorming templates and blog writing templates, to Google ads. The process of trying out templates is super simple too.

Copysmith Review: Pros and Cons

Pros 👍

  • Convenient and easy to use
  • Simple user interface
  • Backs up content for you
  • Optimized content for SEO
  • Tool constantly updates to be more effective
  • Affordable pricing in most cases
  • Time-saving functionality
  • Good customer support
  • Easy content exporting

Cons 👎

  • Credits do expire
  • New company with room to grow

Copysmith Review: How Does it Work

Copysmith simplifies the art of creating content by giving you an AI assistant to help with all kinds of writing. You can choose what kind of content you want by picking a template from the service. Just choose the template from the huge selection available, then type the keywords you want to include in the copy. The AI system will examine your information and transform it into copy.

The important thing to remember here is that AI can only be so accurate. For the most part, the content will be pretty good straight away, but you might need to edit the resulting content from time to time. There is an option to edit whatever you create.

You can also revise your keywords and the information you provide to the AI system if you find that you’re not getting the right results.

In general, we found that we were more likely to get great results straight away using the system to create small pieces of content. However, you can get the skeleton or foundations of a good blog post with the blog post generation system too. To use this feature, you’ll need to type a few opening sentences, and keywords, before the system will fill your template with accurate copy.

If you need to edit part of the text, and you want help from AI to do this too, then you can use the content rewriter function to rephrase selected areas.

If you’ve subscribed to a plan which places a cap on the number of blog posts you produce each month, you will be able to buy pay-as-you-go additional generations too. This is good to know when you’re not sure how much copy you’re going to need from day one.

No matter which subscription option you choose, you also get the benefit of knowing that all copy has been checked to protect against plagiarism. The copy is produced on a word-by-word basis, and it passes all of the main plagiarism checkers on the market. You can also access a Google Chrome extension with Copysmith, available to download from the Chrome web store. This enables users to access the tools in a safe, convenient way from any device.

Copysmith Review: Ease of Use

Copysmith is designed to be as easy to use as possible, so you can save time and effort on content creation. The solution is easy to navigate, uncluttered, and brimming with handy features. You can easily access news updates and tutorials on the left-hand side of the home dashboards, and you can create folders when you want to organize your copy.

One of the things that makes Copysmith so easy to use is the fact that it’s powered by a fantastic AI product. The GPT-3 advanced AI model uses deep learning to better understand human text. Because the model is constantly developing with access to user feedback, it keeps getting better.

To use Copysmith, you start by selecting the templates you want to use, then add keywords and short descriptions about your brand, product, or service into the fields provided. The AI tech speedily generates corresponding copy for your needs.

The process is extremely simple, and the team at Copysmith is constantly releasing new features and templates for content creation to help you out. You don’t have to have the AI system write your entire solution either. You can always just get some ideas and go from there.

Another bonus is that when the Copysmith AI system has provided you with the copy you need, you get a wide selection of options – not just one or two. You can click on the “more like this” option underneath the copy segment you like the most. This tells Copysmith what kind of content you like most, so it can produce similar stuff in the future.

Another way to make Copysmith more effective is to click the heart “like” button on any options you consider to be the best. This will inform Copysmith of what you like most, which means you’re more likely to get exactly what you’re looking for in future.

Copysmith Review: Integrations

Copysmith recently introduced the ability to integrate the same AI solution you rely on to write your content within the service itself, into plugins for your device. The Chrome Copysmith add-on allows you to add an AI companion to your browser environment. You can use it when you’re writing content within Google Docs, or immediately visit your Copysmith workspace at a click of a button. You’ll also be able to optimize your workflow with more features too.

Shopify also has its own Copysmith app add-on. The Copysmith.ai solution for Shopify brings more conversions and SEO into your workspace, allowing you to create unique and beautiful descriptions for your Shopify store, often at a fraction of the price of an in-store writer.

You can create hundreds of descriptions for your Shopify store in minutes, and start selling immediately, so you can really start to see a return on investment for your AI solution.

Copysmith Review: Plans and Pricing

copysmith review - pricing

There are various plans you can choose from if you want a little help from Copysmith for your social media, copywriting, and content marketing strategies. Like with many software solutions, hiring your AI copywriter will cost less if you sign up for an annual subscription. Ecommerce marketers with a lot of content types to produce might consider this route.

If you want to pay on a monthly basis, you’ll have four plans to choose from:

  • Starter: The starter plan begins at $19 per month, with 50 credits, 20 plagiarism checks, a Chrome extension, access to 35+ templates, copy in more than 60 languages, and email support.
  • Professional: At $59 per month, the Professional plan comes with all the features of Starter, but you get unlimited credits, 100 plagiarism checks, and 100 long form blog generations. There’s also in-app chat support and third-party integrations.
  • Teams: $118 per month: This package supports 2 users and has all the features of Professional. You can add more users for $49 per month, and you get 500 long-form blog generations, project and file sharing, team collaboration tools, and more.
  • Custom: The custom enterprise plan allows users to choose the features they need, with access to things like custom templates, an account manager, account white labelling, bulk data export and import, and more.

With Copysmith, the credits in your account plan refresh according to your billing cycle. There are discounts for no profits, and volume discounts, if you need to access a lot of ad copy from your copywriting tool.

Customer Support

Whether you’re trying to integrate your Copysmith solution with tools like AppSumo or Microsoft Outlook, or you just want to learn more about the functionality in the Copysmith service, support is crucial. The good news is that Copysmith’s approach to support is definitely high-quality. You can get in touch with the team via email, LinkedIn, Facebook, Twitter, and Instagram.

Copysmith’s active “Features Request” page also shows that they definitely listen to early adopter and customer feedback. The company is frequently updating their strategy to ensure you get high-performing copy for less than you would usually pay a copywriter. Enterprise customers are given particularly fantastic support and onboarding guidance.

You can enjoy all the advantages of having your own account manager as an Enterprise customer, but you will need to pay extra for the privilege. If you don’t have the most expensive account, don’t worry, the company still responds quite quickly to requests for help.

As an extra bonus, you know you’re getting the security and protection you need because Copysmith uses Google Firebase to ensure all data remains protected with high-quality AES 256-bit encryption. You can securely access all your Copysmith account data by signing in with Google too, so this can reduce the amount you need to enter new names and passwords.

Copysmith Review: Verdict

Copysmith is an exciting new addition to the world of copywriting. If you want to make sure you get your company name out there, Copysmith is a great expander for your content strategy. The Copysmith pricing structure is easy enough to understand, and relatively affordable, depending on what you need. Of course, there are other options out there too.

OpenAI solutions and Copy.ai are some of the leading competitors available today. The good news is that the product roadmap for Copysmith is always evolving, making the service more competitive and compelling to today’s business owners. Overall, Copysmith creates useful, original, and decent quality copy in a small amount of time.

The AI function and user-friendly interface work together to give you an excellent tool for ramping up your content production. While you might not be able to get rid of your human professionals immediately, you can use Copysmith to get a lot more done in a shorter space of time.

Rebekah Carter

Rebekah Carter is an experienced content creator, news reporter, and blogger specializing in marketing, business development, and technology. Her expertise covers everything from artificial intelligence to email marketing software and extended reality devices. When she’s not writing, Rebekah spends most of her time reading, exploring the great outdoors, and gaming.