The best rewards apps for Shopify are an excellent way to improve engagement among customers, and boost your chances of repeat purchases. With rewards apps, you provide your consumers with points or bonuses every time they make a purchase or complete a certain action.
Rewards apps allow you to implement different kinds of rewards based on customer behavior. For instance, you could give someone a discount whenever they refer someone new to your store. The idea is to give customers a reason to keep coming back and shopping with you.
Remember, repeat customers are the most valuable type of customer you can access, often spending up to 67% more than new clients. What’s more, repeat customers are more likely to advocate for your business, and improve your top line profits.
Today, we’re going to look at some of the best reward apps for Shopify store owners.
What Are The Best Shopify Rewards Apps?
One of the best things about building a store on Shopify, is you’ll have access to a huge variety of add-ons and plugins for your store. The Shopify app market makes it quick and easy to extend the functionality of your website however you choose.
Here are some of the top-rated apps on the marketplace specifically designed for rewards.
Referral Candy is one of the better-known apps available for Shopify rewards and loyalty programs. The solution integrates seamlessly with your admin page in Shopify, so you can easily set up rewards plans however you choose. The biggest focus of this app is “referrals”, and it’s designed to transform your customers into advocates for your brand.
Referral Candy comes with features to set post-purchase pop-ups and emails, designed to recruit customers into your loyalty program and push them to refer their friends. Whenever a customer refers someone new to your store, they can receive an automatic reward in the form of referral points. These points can be traded in for anything you choose, from discounts, to free gifts and shipping. Referral Candy also integrates with other apps you might be using on Shopify, like ad retargeting tools, email marketing, and web analytics services.
With Referral Candy, you can also customize your landing pages and pop-ups however you choose, ensuring they reflect your brand personality. You’ll be able to make changes with a built-in theme editor, so there’s no coding required.
Referral Candy starts with a 30-day free trial, followed by two paid packages. There’s a “Premium” plan for $49 per month, which supports unlimited referrals and customers, data reports, and dashboards. You also get automated fraud protection, and live chat customer service.
The “Plus” plan is $299 per month, and comes with extra bonuses like SLAs, premium support, and a quarterly review from an expert to help you make the most of your campaigns. Referral Candy also charges commissions on each successful sale you earn.
- Easy to customize your pop-ups and pages
- Fraud prevention for peace of mind
- Excellent customer service and support
- Integrations with existing Shopify apps
- Convenient back-end environment
- Data reports and dashboards
- Can be quite expensive
- The app takes a while to get used to.
Another excellent pick among the top rewards apps for Shopify, Growave has some fantastic ratings on the Shopify app store. The all-in-one app comes with a range of features to choose from. You can use it to set up loyalty programs which reward your customers based on all kinds of factors. For instance, you can assign points to customers whenever they refer a friend, or make a purchase.
The referral program system built into Growave makes it easy to automatically reward customers whenever they share their own links via email or social media. To help you leverage the power of social proof, Growave also comes with a tool for collecting testimonials, product reviews, and photo reviews from your target audience.
Another excellent feature from Growave is the “wish list” capability, which allows customers to save the items they want to buy to their accounts. You can also allow customers to register for their account with one-click access through social accounts like Amazon, Line, Facebook, Google, and Yahoo. This makes it easier to convert clients.
There’s a convenient 30-day trial of Growave available for beginners, followed by a selection of four paid packages to suit different business needs. Your premium options include:
- Basic: $9 per month for wish lists, rewards, review capturing, social log-in, and Instagram selling. You can also support up to 75 orders.
- Starter: $19 per month for all the Basic features plus support for 150 orders and live chat customer service.
- Medium: $49 per month for the Starter features, plus support for up to 500 orders.
- Enterprise: $299 per month for enhanced API access, a personal success manager, custom actions, new point options at checkout, and support for 3500 orders.
- Lots of ways to convert and reward customers
- Built-in system for collecting reviews and feedback
- Integrations with Instagram shopping and social media
- Affordable package for beginners
- Excellent wish list functionality
- Some limitations on orders in the early packages
- Customer support could be better
Code-free and easy to customize, Smile.io makes it easier to build reward programs unique to your brand. You can align your rewards program with your brand colors and logo to ensure you stand out from the crowd, and there’s plenty of ways to enhance the experience for customers.
Smile.io gives companies the opportunity to reward customers for a variety of different actions. You can issue points when a customer joins a loyalty program, when they place an order, or even to celebrate a birthday or anniversary. The app has a fantastic tool for setting up VIP programs for customers who make the most purchases too.
Smile.io also has on-site “Nudges” which encourage customers to engage with the business at just the right moment. There’s the option to set expiration dates on rewards, and send customers automatic reminder emails. Plus, you have access to a ton of help resources if you get stuck. Smile automatically integrates with a range of other Shopify tools too, such as Klaviyo, MailChimp, and POS systems.
There are various options for getting started with Smile.io, including a fully free plan which supports up to 200 monthly orders, and allows for sending default reward emails. There are also basic branding options, an analytics overview, and of course, your points and referral programs. Paid packages include:
- Starter: $49 per month for advanced branding customizations, custom reward emails, 1 app integration, and support for unlimited orders.
- Growth: $199 per month for all the features of “Starter”, as well as on-site nudges, 2 integrations, points expiry setting, and more.
- Pro: $599 per month for the features in Growth, plus VIP programs, Shopify Plus customizations, and unlimited app integrations
- Lots of customization options for branding
- Excellent range of tools for rewarding customers
- Insights and analytics into reward systems
- On-site nudges to improve conversions
- Easy-to-use backend environment
- Free plan for beginners
- The app can be a little slow to load
- Some plans can be quite expensive
Otherwise known as “Swell”, Yotpo loyalty and rewards is one of the most popular loyalty apps on the market for Shopify. The solution allows companies to reward customers for a multitude of different actions. For instance, you can issue points whenever someone refers a friend, or makes a purchase. Plus, there are VIP reward tiers to boost customer engagement and retention.
Yotpo also offers ways to engage and reward loyal customers with points when they have a birthday, sign-up for a campaign, make a purchase, or complete a review. There are tools for managing social media shares and referrals, and you can decide exactly what kind of rewards your points add up to. For instance, you could offer discounts, coupons, free shipping or free products.
Yotpo’s templates for reward programs make it quick and simple to start engaging your clients and improving life-time value. There’s a no-code rewards page builder, and email integration built-in, so you can keep your customers informed about their points. Yotpo even supports headless sites and custom store fronts.
There’s a “free to install” plan available from Yotpo which allows you to initiate loyalty programs for up to 100 monthly orders. This plan also comes with 10 reward campaigns, a powerful program for referrals, and a custom email capture tool.
The paid plans start with “Silver” at $29 per month, for stores with up to 400 orders. This package supports omnichannel programs and multiple customization options, as well as automatic email syncing. The “Gold” plan supports up to 1000 monthly orders, and comes with templates, ReCharge integrations, and other email marketing integrations.
- Lots of ways to reward and engage customers
- Easy-to-use environment with no-code page builder
- Headless and custom store front support
- Integrations with a range of tools
- VIP reward tiers
- Slight learning curve for beginners
- Can get expensive for larger stores
S Loyalty is an all-in-one referrals and rewards tool built for Shopify and Shopify Plus merchants. You can create a branded loyalty program from scratch and reward your customers however you like for referrals, purchase, and more. There’s even the option to set up holiday bonuses, special points events, and birthday rewards for your customers.
To help keep your customers engaged, S Loyalty allows you to delight clients with both “Welcome” and “Thank You” messages sent to their email accounts automatically. There’s multi-language support, and an integration with “Referral Candy”, so you can automatically reward any customer who makes a purchase with your business.
S Loyalty comes with advanced reward program theming and design options, signature images and custom rewards tier names, high volume sale automation, and in-depth insights. You can check the redemption history of all your customers, and get a deeper insight into customer purchasing behaviors whenever you like.
There are three packages available from S Loyalty, starting with the “free” plan for unlimited members. The free plan supports up to 100 monthly orders, 3 rewards which offer a fixed discount, birthday bonuses, custom themes, shopper notifications, and multiple languages.
The “Basic” premium plans tarts at $19.99 per month for up to 1000 orders, 5-20 rewards options, and a range of bonus points campaigns. You can also set expiration dates for points. The high-volume plan starts at $199 per month for more than 1000 monthly orders, 20 rewards options, no S Loyalty branding, and free interface design.
- Excellent customization and theming options
- Support for double and extra points events
- Advanced points campaigns
- Integrations with existing tools
- Unlimited members on all packages
- Expensive to remove S Loyalty branding
- Can be confusing for beginners
Stamped loyalty is an excellent tool for incentivizing your customers with a range of engagement-focused rewards. You can offer points whenever someone follows your company on Instagram, retweets your post, or makes a purchase. There’s also an in-built referral program to help you leverage the benefits of word-of-mouth marketing.
Companies can build loyalty VIP tiers to give different rewards to their clients based on their actions and purchases. There’s also a host of integrations available with leading tools like Klaviyo and Omnisend. The easy-to-use back-end environment comes with everything you need to customize your reward campaigns too, such as branding and color changing tools.
The app is completely mobile optimized, and equipped with automatic email notifications and smart reminders for when points are about to expire. There’s multi-lingual support for global companies, and you can rest assured that the full system is GDPR compliant.
Stamped Loyalty has a “free” lite package, which allows you to manage up to 100 orders and comes with a points and referral program, as well as a UI launcher customization system. The paid packages include:
- Premium: $59 per month for a comprehensive points and referral program, custom branding, and apps integrations
- Business: $179 per month for the points and referral program, branding removal, POS integrations, email layout editing, and more.
- Professional: $479 per month for all the features of Business, plus VIP programs, HTML editing for emails, API access, and onboarding support
- Great for adding brand customization
- Loyalty VIP tiers included
- Referral program for word of mouth marketing
- Integrations with leading tools
- GDPR compliant performance
- Very basic free plan
- Slight learning curve for beginners
ShopHub Loyalty and Rewards
ShopHub is a popular Shopify app designed to help companies improve the shopping experience for their customers. This user-friendly tool has been proven to increase revenue by allowing customers to earn stamps, and rewards with various actions.
There’s no coding required to customize the experience to suit your brand, either. A simple backend environment ensures you can adjust colors and styles however you choose. There’s also plenty of support available if you have any concerns about using the app.
There are technical experts on-hand via live chat if you’re struggling with something like connecting ShopHub to any existing loyalty apps you might have. Alternatively, you can use the self-service knowledge base to address common questions.
The ShopHub app is the only add-on for Shopify which uses stamps instead of points, to provide consumers with a simple way to track their progress towards free gifts and rewards. According to ShopHub, customers are more comfortable using stamps, as they’re already familiar with them in the traditional consumer world.
ShopHub is one of the only reward apps on Shopify which is completely free to use, with absolutely no hidden costs or fees. This means you can easily add the app to your store and start using it immediately, without having to worry about any budgeting issues.
- Convenient stamp-based loyalty system
- Easy customizations to match your app to your brand
- Live chat support
- Completely free to use
- Optimized for mobile
- Some limitations in how you can offer rewards
Choosing the Best Shopify Reward Apps
There are plenty of amazing Shopify reward apps available today, ideal for anyone who wants to strengthen their relationship with their customers, and generate more sales. The right reward app for your needs will depend on a number of factors, including how you want to connect with your clients.
For instance, if you want to give your customers points every time they refer another customer to your store, you’ll need an app with a referral system. If you’re looking for a solution to give your clients different points based on their purchases, then you’ll need a VIP system.
Remember, many of the apps above come with free trials, so you can always test the functionality before you commit to a purchase.