How to Come Up with a Business Name and URL for your Online Shop
Ready to transform your business idea into an incredible money-making opportunity?
You're going to need one all-important thing first: a business name.
Many business leaders assume that choosing the right title is simple. They think that the ideal name will come to them in a flash of inspiration after they've finished designing their website or creating their products. However, naming a company is very rarely that simple.
There are a lot of business owners out there that have a hard time coming up with a name that really makes sense for their organization.
So, how do you get started?
Continue reading How to Come Up with a Business Name and URL for your Online Shop
Shopify is known around the world as one of the best ways to create and manage your own ecommerce store. This ecommerce platform delivers a range of sensational tools, without requiring custom coding and development. In fact, over 100,000 stores use Shopify to manage and sell products online. The online store platform is the full package, with a store management dashboard, highly customizable product pages, coupon codes, domains and hosting, and direct shopping cart and payment processing support.
Continue reading Shopify vs Shopify Plus: What is the Difference? (March 2020)
Why is SEO important for e-commerce?
Well, 93% of all internet activity starts with a search. That means you're going to have a tough time running an online store if users can't discover your website through Google.
But most ecommerce platforms today offer a variety of features that'll help you optimize your ecommerce store for Google. But considering that SEO involves a lot of factors -UX, speed, meta tags, etc, you'll need to find a platform that does well with all of them.
In fact, it'll need to ace in all of them.
And we're here to help you find the best ecommerce platform for SEO in 2017.
Continue reading How to Choose the Best Ecommerce Platform for SEO (March 2020)
So you have an e-Commerce site or are building one, and you're wondering “What can I do to increase my conversion rates?” Well, then this post is for you! And while you're at it, you might want to read this one as well: How to Improve Your Conversions (Even if You Have None).
Here is a list of e-Commerce sites offering the most inspirational checkouts; the websites in this list have got their checkouts absolutely right and will give you a clear idea of how you can go about designing a checkout page that will increase conversions by turning visitors into customers:
Continue reading 12 e-Commerce Sites with the Most Inspirational Checkouts
We've talked about choosing the right template, improving conversions, and a dozen other topics, but not too much about the… much talked about pricing. There are strategies on how to choose the right price for your product that you should know about if you plan to succeed (or survive) in any competitive marketplace. Today I've picked 3 best practices (out of a rather impressive collection) about how to set your prices.
Continue reading How to Choose The Right Price for Your Product (3 Best Practices)
There are a lot of tips and tricks out there on how to turn your online shop to a sales machine, but today I'll focus on ecommerce user experience features that are an absolute must-have. No excuses!
Continue reading Must-Have Ecommerce User Experience Features
Today we're discussing how to properly use research and analytics before and after building your ecommerce business. First and foremost an ecommerce entrepreneur must profile target customers. For example, what are their current buying behaviors? What age groups are likely to purchase the product? What is their discretionary income? What percentage of this age group is currently buying online?
Continue reading HOW TO: Use Analytics and Research Before & After Opening an Online Shop
Your web design, in many cases, is the determining factor for a lot of customers – whether to buy from you or not. A broken web page will usually scare people off, the credibility and trust disappears and people are worried that you might process the orders with the same types of faults as your designed pages.
Continue reading How to Choose the Right Template for Your Online Store