Shopify vs. Yahoo Ecommerce – Ecommerce Platform Comparison (October 2019)

Shopify is the heavy hitter in today's ecommerce world but at one point Yahoo! was the only reasonable option when it came to selling products online without much development experience. Therefore, it's time to match up Shopify vs. Yahoo Ecommerce and see which one comes out on top.

Como editor de un blog de la industria del comercio electrónico, me siento algo nostálgico y emocionalmente cargado de revisar el Yahoo Ecommerce Plataforma de comercio electrónico. Yahoo! pasa a ser la primera empresa que trajo una plataforma de construcción de tiendas de comercio electrónico a las masas a lo grande, de vuelta en 1998. Hicieron esto mediante la adquisición de una compañía llamada Viaweb que fue fundada en 1995 por Paul Graham, Robert Tuppen Morris y Trevor Blackwell.

Viaweb fue en realidad la primera aplicación web que permitió a los usuarios con pocos consejos técnicos crear y alojar escaparates en línea.

Algunos años después de la adquisición de Viaweb, Paul Graham (uno de los fundadores) comenzó a crear una incubadora de ideas de Internet / fondo de inversión ángel con un toque único, bajo el nombre de YCombinator, que sigue sembrando docenas de nuevas empresas de Internet desde sus instalaciones de Silicon Valley. cada año incluso hoy.

Since the acquisition of Viaweb, Yahoo! has morphed and evolved this ecommerce platform several times, with the most current version called Yahoo Ecommerce. Since it's a direct competitor to Shopify, it's time to see which one is more friendly for the user.

Antes de entrar en la comparación real, característica por característica de Yahoo Ecommerce con Shopify, es posible que desee ver mi completo y exclusivo final Shopify crítica también.

Ahora, en el Shopify vs Yahoo Ecommerce comparación de plataforma:

Shopify vs. Yahoo Ecommerce: Features

The features for Shopify are hard to match, but Yahoo Ecommerce has lots of years behind it. The only problem is that it's been plagued by so many acquisitions and the fact that Yahoo! has focused on so many different things. Shopify, on the other hand, only runs as an ecommerce platform. Therefore, all of its development power has gone into that. The Yahoo Ecommerce features are great for beginners, but the power just isn't there as you'll see below.

Funcionalidad básica de tienda en línea – Both platforms offer robust basic features and functionalities for creating a good online store. Shopify, however, as a dedicated, single-service ecommerce platform, has at least a slight edge over Yahoo Ecommerce. With Yahoo Ecommerce, you can quickly add products to the store, accept all sorts of payments and combine with many shipping integrations, but that's about it. Shopify has everything from coupons to abandoned cart recovery. Even the most basic store tools include options like discounts, advanced navigation, full blogging and more.

With Yahoo Ecommerce, you can quickly add products to the store, accept all sorts of payments and combine with many shipping integrations, but that's about it. Shopify has everything from coupons to abandoned cart recovery. Even the most basic store tools include options like discounts, advanced navigation, full blogging and more.

La gestión del inventario – Both platforms allow for unlimited products and unlimited bandwidth, regardless of the plans you choose. The same goes for bulk product imports and exports. I like the Shopify inventory management area much better, however, since the Yahoo interface looks a bit intimidating for users. And I've had problems uploading and creating new products where they don't save properly.

me gusta el Shopify inventory management area much better, however, since the Yahoo interface looks a bit intimidating for users. And I've had problems uploading and creating new products where they don't save properly.

Cálculo de gastos de envío – This is one of the most basic and must-have features for an ecommerce app, and not surprisingly, both Shopify and Yahoo Ecommerce handle this quite efficiently.

Cupones y códigos de descuento - Shopify doesn't have coupons or discount codes in the Lite plan, but these are offered when you move into the primary plans. Yahoo, on the other hand, lacks this functionality. You'll have to install an app for this.

Opciones de puerta de enlace de pago - Shopify gana la carrera por un amplio margen aquí, con las opciones de puerta de enlace de pago soportada por 70 en comparación con solo una ofrecida por Yahoo Ecommerce. Furthermore, for using even the one single payment gateway offered by Yahoo, you must have your own merchant account – something you can avoid when using Shopify.

Capacidades multilingües – At a slight advantage, Shopify offers partial multi-lingual support by allowing you to create checkout pages in multiple languages. For implementing store-wide multi-lingual capabilities, you can use third-party apps. Yahoo Ecommerce does not provide multi-lingual capabilities.

Capacidades SEO – Naturally, Yahoo Ecommerce would not take second place to any platform since it is a service offered by one of the oldest search engines. Still, Shopify holds its own on this, with top-of-the-line SEO features and capabilities, as described in detail in my article on las mejores plataformas de comercio electrónico para SEO.

Funcionalidad Blogging – This happens to be a very important feature for an ecommerce store today since a blog allows you to add content to your store at will – something that is highly beneficial for SEO. Shopify wins here by providing integrated blog publishing functionality. With Yahoo Ecommerce, you have to resort to (expensive) third-party options.

Shopify vs. Yahoo Ecommerce: Ease of use

Both Yahoo Ecommerce and Shopify are fairly easy to use ecommerce platforms.

Temas y Plantillas - Ambas plataformas están vinculadas aquí, con cientos de temas gratuitos, así como pagos / premium, que puede usar para configurar su tienda. Si bien los temas de Yahoo en general se describieron como 'feos' en el pasado, esto ha cambiado para mejor en su última encarnación, con todos los temas que parecen bastante modernos y con estilo.

Otro punto importante que se debe tener en cuenta aquí es que ambas plataformas ofrecen una buena cantidad de temas receptivos (para mostrar su tienda correctamente en diferentes tipos de dispositivos de acceso). Esta es un área donde Yahoo Ecommerce solía ser de muy bajo rendimiento, algo que han mejorado en sus revisiones recientes.

Huelga decir que el Shopify theme store has hundreds of choices, and all of them look beautiful. Not to mention, they are all categorized by industry for easy selection.

Capacidades de personalización - Ambas plataformas te permiten personalizar los elementos básicos de tu tienda fácilmente usando métodos de arrastrar y soltar controlados por menús y arrastrados por el agua.

Shopify and Yahoo Ecommerce both have their own unique coding languages. Therefore, this makes it tricky for an advanced developer who wants to work with HTML and CSS. In general, you'll have to learn the distinct languages or hire someone to do it for you.

Also, an update: Shopify now allows you to hide certain sections within the theme editor without having to remove them. Hidden sections will still be customisable in the theme editor but not visible on the store.

Este cambio se realizó para permitirle iniciar secciones para versiones futuras y eliminar la necesidad de duplicaciones de temas.

Shopify vs. Yahoo Ecommerce: Apps and Add-ons

Una vez más, Shopify is at an advantage with the availability of more than a hundred apps (both free and paid) with which you can beef up your store in various ways.

Shopify vs. Yahoo Ecommerce - Shopify aplicaciones

El número de la aplicación está limitado a aproximadamente 44 en el caso de Yahoo Ecommerce. Tienen categorías de finanzas, conversiones, publicidad y más, pero el recuento de aplicaciones simplemente no está allí.

Shopify vs. Yahoo Ecommerce - apps

Shopify vs. Yahoo Ecommerce: Pricing

Tarifas de configuración – Neither Shopify nor Yahoo Ecommerce charge any setup fees. However, Shopify offers a 14-day free trial while Yahoo Ecommerce is probably one of the only major ecommerce platforms that do not offer any free trial.

Cargos mensuales - Shopify offers four different plans with monthly fees ranging from $9 to $299 as follows:

Plan Lite$ 9 / mo.
Básico Shopify Planeación$ 29 / mo.
Shopify Planeación$ 79 / mo.
Advanced Shopify Planeación$ 299 / mo.

Shopify also has an Enterprise Plan, but that's completely custom and you'll have to contact Shopify.

Shopify vs. Yahoo Ecommerce - shopify pricing

You can start a free Shopify trial by aquí.

Yahoo Ecommerce ofrece tres planes, con tarifas mensuales que van desde $ 29 a $ 299, como se indica a continuación (debe tener en cuenta que todos los planes deben pagarse anualmente, por adelantado):

Plan Básico$ 29 / mo.
Plan profesional$ 79 / mo.
plan de Premier$ 299 / mo.
Empresa.Personalizado

Compre una cuenta de comercio electrónico de Yahoo por aquí.

Cargas de ancho de banda - Ninguna de las plataformas cobra tarifas de uso de ancho de banda en ninguno de sus planes.

Tarifas de transacción - Shopify does not charge any transaction fees if you use their own payment gateway. If you use any of the third-party gateways, Shopify's transaction fee structure is as follows:

Plan Lite ($ 9 / mes)2%
Básico Shopify Plan ($29/mo.)2%
Shopify Plan ($79/mo.)1%
Advanced Shopify Plan ($ 299 /mo.)0.5%

La estructura de tarifas de transacción en Yahoo Ecommerce es la siguiente:

Plan Básico ($ 29 / mes)1.5%
Plan profesional ($ 79 / mes)1%
Plan Premier ($ 299 / mes)0.75%
EmpresaPersonalizado

Shopify vs. Yahoo Ecommerce: Who Wins?

With Yahoo's massive market capitalization of over $30 billion and Shopify hardly a blip on the radar, one would not be at fault in thinking that Yahoo Ecommerce would be a far superior product compared to Shopify.

Sin embargo, Shopify outperforms Yahoo Ecommerce in several important areas such as ease of customization, payment processing, blogging capabilities and others. Therefore, despite Yahoo's brand image and omnipresence, I find it difficult to recommend Yahoo Ecommerce as an ecommerce platform today.

To get started with a free Shopify trial, haga clic aquí..

Para comprar una cuenta de comercio electrónico de Yahoo, haga clic aquí..

¿Has tenido alguna experiencia con alguna de estas plataformas? Por favor comparta sus puntos de vista o preguntas usando el formulario de comentarios a continuación.

Catalin Zorzini

Soy un blogger de diseño web y comencé este proyecto después de pasar algunas semanas luchando por descubrir cuál es la mejor plataforma de comercio electrónico para mí. Echa un vistazo a mi actual top constructores de sitios de comercio electrónico de 10.