循环定价 (2023):您需要了解的一切

递归适合您基于订阅的业务吗?

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Do you offer some kind of online membership?你们提供某种在线会员资格吗? Or, do you package your products and/or services as a subscription or SaaS?或者,您是否将产品和/或服务打包为订阅或SaaS?

无论哪种方式,您都需要一个定期计费解决方案来为您收取客户付款。

…和 Recurly 就是这样一个选择。

因此,在这篇评论中,我们将探讨定期定价套餐、它的核心功能、优点、缺点,以及最终我们对自动定期计费平台的想法。

有很多内容需要介绍,所以让我们直接开始吧!

递归是谁?

正如我们刚刚暗示的, 递归网 是一个 经常性结算 该平台使您能够轻松管理正在进行的基于订阅的在线卡支付。

It’s its own payment gateway (for US vendors) that connects your business with your preferred payment processors. But, on top of that, Recurly also comes with its own built-in virtual terminal, which empowers you to take your subscriber’s credit card info over the phone.

成立于2009年并于2010年成立的Recurly团队迅速发现了 在线订阅 products and services.产品与服务。 They soon realized that merchants would need user-friendly recurring billing software to facilitate this style of business.他们很快意识到,商家将需要用户友好的定期计费软件来促进这种业务风格。

Recurly’s client roster is somewhat impressive. Here you’ll see flourishing subscription businesses like Sling TV, BarkBox, Asana,DISH Digital, Hubspot,LinkedIn,FabFitFun,Cinemark和Fubo.tv。 迄今为止,Recurly已经协助了成千上万的公司在42个国家/地区进行了订阅计费。

递归定价

Recurly describes its paid-for packages as ‘Flexible Plans to Scale Any Business.’ The platform offers three plans to choose from:

  1. 核心
  2. 专业许可证
  3. 精英系列

At this stage, it’s worth noting; you can try each of these plans for free before committing your hard-earned cash.

Let’s explore each of the Recurly pricing packages in greater detail…

核心套餐

The first of the Recurly pricing plans is the Core package.递归定价计划中的第一个是核心套餐。 This is best for online merchants who are ready to get started with automation.这对于准备开始自动化的在线商人是最好的。 With this plan, you can start accepting payments within hours!有了这个计划,您可以在数小时内开始接受付款!

The Core package will set you back $149 a month, plus 0.9% of your revenue, and this is what you’ll get for your money:

  • 您可以在您的Recurly帐户上注册五个用户。
  • 您可以使用一个付款网关处理客户交易。
  • 您可以创建和启动托管付款页面。
  • 您可以访问自动的客户交流和发票工具。
  • You’ll enjoy credit card payment support.
  • 您可以获得具有关键业务见解的即用型报告。
  • You can use Recurly’s coupon and discounting tools.
  • 您可以访问基于24/7在线聊天的支持。

专业套餐

This plan is a step up. It’s best for those scaling their subscription business and generating up to $10M in annual subscription billing. With its more flexible payment options, you’ll soon be able to accelerate your revenue growth.

Recurly 建议联系其销售团队以获取定制报价。

With this, you’ll get everything in the Core package, plus:

  • 您最多可以注册20个用户。
  • 您最多可以使用两个付款网关处理客户交易。
  • 您可以创建五个自定义字段。
  • 您可以访问Recurly JS。
  • 您可以与QuickBooks在线等流行的商业软件集成,
  • 您可以创建手动付款,发票和日历开票。
  • You’ll enjoy proactive credit card updates.
  • You get access to Recurly’s revenue optimization engine and smart dunning management.
  • 您可以接受其他付款方式。
  • 您可以访问24/7电话和在线聊天支持。

精英套餐

Last but not least, there’s the Elite plan, Recurly’s most comprehensive package. It’s the ideal solution for merchants generating over $10M in annual subscription billing and those that want full control and flexibility over their billing strategy.

Again, just with the Pro package, you’ll need to contact Recurly’s sales team to receive a quote.

You’ll get everything in the previous two programs, plus the following:

  • 您可以注册20个以上的用户。
  • You can process customer transactions with any number of Recurly’s 20+ supported payment gateways.
  • 您可以创建五个以上的自定义字段。
  • You’ll benefit from billions of API calls every month and unlimited webhooks.
  • 您可以访问自动网关故障转移和动态网关路由。
  • You’ll benefit from revenue recognition and pricing and billing models for near-on every imaginable scenario.
  • With Recurly’s advanced analytics, you’ll understand your business and customers in incredible detail.
  • You’ll benefit from multilingual customer communication features and local payment methods, and multi-currency support.
  • You’ll get access to tons of flexible integrations across CRM, accounting software, support, tax, fraud management, etc.
  • 您被分配了一位专门的客户成功经理。

递归利弊

让我们从福利开始:

递归优点👍

  • In terms of ease of use and set up, Recurly’s incredibly intuitive
  • 您可以访问令人印象深刻的高度可定制和无缝集成套件。
  • Recurly符合PCI 1级标准(这使Recurly能够代表您存储信用卡)
  • 您可以访问多个支付网关(无需锁定其中的任何一个)。
  • Recurly’s customer support is reportedly excellent.
  • One of its unique selling points is that you’ll see a reduction in credit card declines because Recurly boasts a sophisticated credit card retry logic technology. Apparently, this empowers Recurly to correct over 60 common errors in credit card transactions, consequently reducing credit card declines by 27%.

递归缺点

现在,对于缺点:

  • Recurly customers say they’d like to see a feature that enables them to generate a single payment invoice detailing all the client’s past invoices that are overdue.
  • One customer complained that Recutly’s page load times were slow and that sessions time-out quickly after short periods of inactivity.
  • Recurly’s permissions system (regarding user registration) could be more granular.

Recurly’s Compatible Processors

Recurly 与大多数领先的信用卡处理器和网关集成。

例如:

  • 亚马逊付款
  • Authorize.Net
  • Beanstream
  • Braintree
  • 大通帕耶奇
  • Cyber​​Source的
  • 第一数据
  • 商家解决方案
  • 贝宝支付 (Paypal)
  • Stripe
  • Vantiv
  • WorldPay的

🗒️请注意: You’ll need to create a merchant account with your chosen provider before you can integrate it and use it alongside Recurly. You’ll also need to budget for whatever payment processing rates your provider sets.

递归特征

We’ve mentioned some of these in the Recurly pricing section; however, we thought it would be useful to explore some of Recurly’s features in more detail.

???? 顶端提示: Be sure to keep an eye on Recurly’s website to stay updated with any new features they release.

托管付款页面

您可以创建、管理和启动托管支付页面。 这些是符合 PCI 的 checkout pages that facilitate online transactions. You can customize these pages with your logo and the payment fields you require. You’ll also be pleased to hear that these pages are mobile-optimized so that shoppers using their smartphones or tablets also enjoy a seamless payment process.

订阅管理

Recurly‘s subscription plan management tools, you can offer customer’s a greater degree of flexibility. Namely, you can create tailored subscription plans to meet their needs. It doesn’t matter whether you want to accommodate various billing cycles or pricing tiers; you can manage it with Recurly.

Also, if your customers decide to upgrade or downgrade their subscription, never fear. Recurly automatically prorates their payments so that you don’t have to!

为客户提供试用期并设置一次性费用

If your subscriptions come with a free trial period, you can configure this with Recurly. You just tell them how long you want the trial to last, and voila, you’re good to go.

On a similar note, if there’s a one-time fee associated with your product or service (customer service, a setup fee, insurance, etc.), you can set that expense while customizing your subscription plan inside Recurly.

营业税征收

Recurly 可以为您计算并收取营业税。 该平台保持最新的所有最新税收规则和税率,并以此来指导其销售税的征收。 最棒的是,它甚至还可以处理欧洲增值税。

开票和计量计费

You can even create and send traditional invoices, and keep track of whether the customer’s paid partially or in full. The same goes for metered billing; Recurly also supports this kind of customer payment.

自动计费更新

It’s not uncommon for people to get a new card or change their contact details without telling their subscription providers. Traditionally, this would result in delayed, if not declined, payments.

However, Recurly compares your customer’s credit card details with Visa and Master Card to ensure they process customer payments using their up-to-the-minute billing informat离子。

数据可移植性

您可以访问您的交易formation and stored card data. So, if you choose to switch providers, you can transfer all your data to whichever platform you’re planning to use.

安保行业

Recurly is incredibly secure. In fact, it’s PCI-DSS Level 1 compliant (the highest level of PCI compliance). On top of that, it also encrypts data, follows industry guidelines on secure coding to the letter, and hosts your data in centers boasting first-rate physical and network security.

报告

Recurly的报告功能提供了非常直观的分析仪表板。 从这里,您可以快速浏览最重要的指标-例如,订阅流失率,计划绩效,销售收入,保留率等。

您还可以生成跨不同业务领域的报告,并按日期范围,货币等过滤结果。

Best of all, you can transform these reports into easy-to-read graphs and charts.最重要的是,您可以将这些报告转换为易于阅读的图形和图表。 These are fabulous visuals for displaying data and work wonders for helping you and your team make quick comparisons and spot trends.这些是神话般的视觉效果,用于显示数据和工作奇迹,可帮助您和您的团队进行快速比较并发现趋势。

Who’s Recurly Best For?

In short, Recurly is best for United States merchants looking for enterprise-class recurring billing management. Whether you’re selling a couple of subscription-based products or thousands, this platform has the infrastructure to handle your needs.

However, please note that at the time of writing, Recurly doesn’t offer a Salesforce integration. So, if this is your CRM of choice, you’ll either have to get some custom code to integrate the two platforms, or look elsewhere.

Are You Happy with The Recurly Pricing Plans?您对递归定价计划满意吗? Are You Ready to Start Using Recurly?您准备好开始递归使用了吗?

我们希望读过这篇 Recurly review, you now have a better idea of whether this automated subscription billing system is the right choice for your business needs.回顾一下,您现在对这种自动订阅计费系统是否适合您的业务需求有了更好的了解。 Do the Recurly pricing packages fall in line with your budget?递归定价方案是否符合您的预算?

Let us know in the comments box below whether you go with this provider, and if you do, how you get on with them. Or, will you go for one of their competitors like Chargebee? Either way, we’d love to hear your thoughts. Speak soon!

Rosie Greaves

Rosie Greaves 是一位专业的内容策略师,专攻数字营销、B2B 和生活方式的方方面面。 她在制作高质量内容方面拥有超过三年的经验。 看看她的网站 罗西的博客 获取更多信息.

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