Best GetResponse Alternatives (2023) – Top Solutions Reviewed

The best GetResponse alternatives could be an important consideration if you feel GetResponse isn’t the right marketing automation tool for you. GetResponse is one of the most popular solutions on the market for sending emails, building websites, creating conversion funnels, and automating various parts of your promotional campaigns. But it’s far from the only option.

While many customers love the wide variety of features GetResponse can offer for both large and small brands, others feel the technology just doesn’t quite match their advertising goals.

Today, we’ll be going on a journey to discover some of the most popular alternatives to GetResponse, chosen for their unique functionality, as well as their similarities to GetResponse’s automation solutions. Let’s get started.

What Are The Best Alternatives to GetResponse in 2023?

• HubSpot
• Sendinblue
• Constant Contact
• Aweber
• Klaviyo
• MailerLite
• Moosend
• Omnisend
• ActiveCampaign

Here’s our list of the best GetResponse Alternatives in 2022 (in no particular order).

1. HubSpot

HubSpot is an all-in-one solution for email marketing, sales, and service, which goes above and beyond the basics of email automation. Unlike most email providers, HubSpot aims to be a more comprehensive solution for growing businesses when they need to serve their clients with amazing, bespoke experiences, and build brand images.

You can use as many features from the various HubSpot “Hubs” as you like. The open and segmented architecture means you can pick and choose whichever services you like, including email marketing services. You’ll also get access to a free customer relationship management system as standard, which makes it easier to manage excellent customer relationships.

There’s a free version of the HubSpot email marketing service too. The solution allows companies to design autoresponder campaigns powered by specific triggers. You can also reduce cart abandonment with carefully-designed marketing strategies. What’s more, HubSpot can give you access to sales tools for understanding your leads and driving purchases too.

Pricing

As mentioned above, there is a free version of the HubSpot email marketing tool available, but it’s somewhat basic. If you want a more comprehensive range of features from HubSpot, you’ll need to upgrade to the marketing hub starter pack for $42. The price shoots up to $655 for full access to the comprehensive advertising hub.

Who is it best for?

HubSpot appears to be the ideal choice for companies in need of a more comprehensive sales and marketing strategy. The all-in-one solution can help with your sales, service campaigns, and marketing efforts, but it does require some focus and investment.

2. Sendinblue

Sendinblue is one of the most impressive, and versatile platforms for companies investing in high-quality marketing opportunities. If you’re looking for a tool to help you thrive in a digital marketplace, Sendinblue has virtually everything you could ask for, including email marketing automation, social media integrations, and SMS campaigns.

Sendinblue offers an omnichannel solution for managing your marketing strategy, with SMS, live chat, email marketing and a shared collaborative email inbox all mixed into one. Aside from transactional email and marketing automation tools, you’ll also get a CRM (customer relationship management) system, where you can easily track audience relationships for segmentation.

Sendinblue, like GetResponse, can also help with the creation of your landing pages, signup forms, and even your ads on Facebook, so you can attract as many potential customers as possible. If you’re looking for a way to expand your marketing campaigns, then this is a great choice.

Pricing

There’s a free version of Sendinblue available, which gives you access to unlimited storage for contacts, 300 emails a day, and 1-user live chat. However, you won’t be able to use your own branding. After that, the “Lite” package starts at $25 for 10k emails, no sending limit, email support, A/B testing and advanced statistics, there’s also no Sendinblue logo.

The Premium package, with multi-user access, Facebook ads, landing pages, and marketing automation starts at $65 per month, and the Enterprise package requires a custom quote.

Who is it best for?

If you’re searching for an omnichannel solution similar to GetResponse with a cheap pricing plan and a fantastic level of segmentation, this is the choice for you. Sendinblue combines simplicity with excellent value for today’s email marketing professionals.

3. Constant Contact

Constant Contact is a popular alternative to GetResponse if you’re searching for all-in-one email marketing and automation. The solution makes connecting with your target audience easy, through attractive email templates, beautiful website design, and even ecommerce selling. You can also connect with clients through social media.

With Constant Contact, creating comprehensive funnels for nurturing your leads is as simple as it gets. You can access drag-and-drop tools for customizing templates, and access valuable AI-powered website building solutions to make your online presence more appealing. There’s even the option to try Constant Contact for a month for free before committing to anything.

For segmentation, Constant Contact is also a great choice, with tags and insights into how each customer found your company. You can check the loyalty of each lead, and experiment with things like A/B testing to see how effective your email advertisements are. There’s also support for things like coupons, polls, and event landing pages.

Pricing

Constant Contact’s pricing is pretty straightforward. You’ll pay $20 per month at the base level for email marketing, depending on your number of contacts. For email “Plus”, which includes more marketing tools, it’s $45 per month, or more depending on your number of contacts.

Who is it best for?

If you’re looking for a comprehensive tool which allows you to build your website and improve your brand reputation in the same place, Constant Contact could be a fantastic pick. The solution is quite easy to use, despite having a rich range of features.

4. AWeber

One of the most popular email marketing tools available today, AWeber delivers industry-leading automation functionality, combined with excellent reporting, and an easy-to-use system for marketing. You don’t need a lot of technical knowledge to thrive with the AWeber app, and there are tons of tools to help grow your email list and your business. For instance, you can design landing pages, and even use web push notifications or pop-ups.

AWeber has a free-to-use tool, as well as a pro version where you’ll have access to most features like email split testing, professional images, hosted broadcast archives, and AMP emails. There are hundreds of templates to choose from to help you make your brand stand out, and you’ll have a wide range of useful analytics so you can track your customer’s journey.

AWeber’s combination of email automation, landing pages, and list-building will help any business to grow rapidly. You can even tag and segment your subscribers to ensure you’re sending everyone the right messages.

Pricing

AWeber is one of the most straightforward companies online in terms of pricing. There are two options for your software. You can either use the “free” package, which gives you some basic email marketing functionality, but no advanced features, or you can switch to Pro. The Pro premium account starts with a price of $16.15 per month for 0-500 subscribers, and the pricing goes up depending on how many people you’re trying to reach.

Who is it best for?

If you’re looking for an easy-to-use email automation tool with lots of useful analytics and reporting solutions to help you learn about your audience, AWeber is the product for you. This tool is particularly effective if you’re a beginner, as you can start with the basic package for free and work your way up to something more comprehensive.

5. Klaviyo

Klaviyo is a straightforward and popular tool for email marketing. Everything you need to connect with your audience comes packed in as standard, including a range of stunning email templates, and high-level targeting tools for better segmentation. Designed to work with over 200 native integrations and API flexibility, Klaviyo connects to your existing tech stack.

You’ll get high-performance multichannel marketing campaign functionality, precise segment insights based on real data, and a host of other features, all without having to spend a fortune on your email marketing plan.

With pre-built automations and a comprehensive flow builder, it’s also much easier for people who haven’t experimented with email automation before to discover the benefits. You can even link Facebook and Instagram advertising into your email campaigns and use comprehensive data science to track the customer journey from start to finish.

Pricing

There’s a free version of Klaviyo available if you want very basic features and the option to send messages to up to 250 contacts. For more advanced features and flexibility, you’ll need to use the pricing calculator to figure out what you can expect to pay for your list size. There’s the option to get pricing either for just email, just SMS, or email and SMS.

Who is it best for?

If you’re looking for an email marketing tool which offers extensive reporting and best-in-class segmentation, Klaviyo has you covered. This tool will also be a good pick if you want an email marketing tool you can confidently integrate with the other software in your business.

6. MailerLite

MailerLite is an effective email marketing automation tools, created to empower companies of all sizes and backgrounds. This easy-to-use platform gives you the tools you need to build attractive, branded emails, as well as landing pages for collecting email addresses. One of the most impressive features of MailerLite is it’s ultra-low pricing too.

For a low budget, MailerLite will help companies create ultra-personalized email marketing campaigns, with excellent targeting. There’s also the option to use your MailerLite technology to design popups for your website and sell digital products. This means you can do a lot more with MailerLite than with most email marketing tools.

You can create dynamic emails which adapt according to your target audience and design your emails using a range of pre-built templates. Overall, you’re getting a highly comprehensive email strategy for a very low price.

Pricing

The MailerLite pricing system is relatively easy to follow. You can send up to 12000 emails per month to up to 1000 subscribers for free. After that, all of the premium packages enable unlimited emails, and the pricing goes up depending on your subscriber numbers. It’s $10 for 1,000 subscribers, $15 for 1000-2500, $30 for 2501-5000, and $50 for 5,001 to 10,000.

Who is it best for?

If you’re looking for an affordable email marketing tool designed specifically for smaller companies, MailerLite could be the ideal choice. This affordable marketing solution can even help you build the popups and landing pages you need to capture a wider audience.

7. Moosend

For a small business or growing brand, Moosend offers a flexible way to connect with customers and nurture leads. This cost-effective solution is popular among marketers worldwide, enabling quick and convenient automations to improve the path to purchase for your customers.

With the Moosend email marketing software, you can use pre-built attractive templates to create professional-looking newsletters and transactional emails. There are plenty of customizations to make you brand stand out, and you can build entire behavioral email campaigns, based on how your customers act on your website.

The MooSend environment might not be as well-known as Mailchimp and similar contenders right now, but it’s a top choice among leading brands for its convenient drag-and-drop editor and high deliverability. There’s even a free version available for beginners.

Pricing

Pricing for MooSend, unlike most GetResponse competitors, starts with a free forever plan, enabling unlimited emails, subscription forms, and signup pages. You even get reporting and analytics, without having to even enter your credit card information.

If you want to access a wider range of tools for follow-up emails, segmentation, and integrations, you’ll need to go beyond the basic plan to the “Pro” plan, costing $8 per month. There’s also an “Enterprise” package available on request.

Who is it best for?

Growing companies hoping to upgrade their digital marketing strategy can definitely benefit from Moosend. This simple but effective email marketing platform will help startups and established businesses alike reach their customers and gain more conversions.

9. Omnisend

Last but not least on our list of GetResponse alternatives, we have Omnisend. Like many of the top tools for email marketing today, this tool makes it quick and simple to reach your target audience through more than just SEO and social media marketing. You can create complete automated workflows and access a range of professional templates to get you started.

The drag-and-drop builder helps with extensive customization, while the segmentation section ensures companies can easily dive into the information they have about users. The more data you can access, the better your segments will be. There’s also a range of reports and analytics to help with planning future marking campaigns.

Extra tools for boosting the customer experience also help Omnisend to stand out. For instance, you can access automatic product pickers to suggest what customers should buy next based on previous purchases. There’s also a range of integrations available with platforms like Zapier, Shopify, WordPress, and more, to help align your advertising efforts.

Pricing

There’s a free, but somewhat limited version of Omnisend available, allowing up to 15,000 emails per month. The free package does come with full campaign automation and sales reports, but you can’t expand your campaigns with HTML, social media and LinkedIn integrations, or SMS marketing.

The paid packages of Omnisend start at $16 per month, and with these, you’ll get everything from advanced reporting tools, web push notifications, and free SMS credits.

Who is it best for?

Omnisend is a great tool for selling customized, eye-catching emails for your target audience. Tools like dynamic content for autoresponders and the immersive product picker make it easy to update your emails with experiences to engage your audience.

9. ActiveCampaign

Easily one of the most popular all-in-one marketing automation tools available, ActiveCampaign frequently earns comparison with GetResponse due to it’s extensive feature set. The ActiveCampaign ecosystem is built to help companies expand their reach and build stronger relationships with customers. You even get your own CRM for tracking customer journeys.

Within ActiveCampaign, you’ll find a host of capabilities for marketing and sales, including email marketing tools with extensive segmentation, subscription forms, marketing automation, automation maps, messaging and texting, event tracking, and even Facebook custom audiences.

You can create dynamic content and track your customer’s journey on your website to help improve your chances of conversion. ActiveCampaign can also offer one-on-one training to help get you started with your marketing campaigns, and there’s free migration too.

Pricing

Similar to many email marketing tools, the price of ActiveCampaign will depend on the number of contacts you have. If you want the “lite” package, it starts at $15 per month for up to 500 contacts. However, this only offers a basic selection of features. Plus, with more extensive features, starts at $70 per month for 500 contacts, and there’s also the Professional plans tarting at $159 per month. Alternatively, enterprise users can explore the Enterprise package for $279 per month.

Additional add-on packages like “Conversations” for real-time chat are available for $19 per month per agent too.

Who is it best for?

If you’re looking for an extremely comprehensive set of features from your email marketing solution, ActiveCampaign is a great choice. You’ll have no trouble building comprehensive marketing strategies with ActiveCampaign, but you may need a little more training time.

Choosing the best GetResponse Alternatives

Finding the best GetResponse alternative can seem like a daunting challenge, with so many options available on the market. The best thing you can do is search for the service offering the best selection of features, from integrations with Salesforce to help improve customer relationships, to mobile app access so you can check campaigns on iOS or android.

Keep in mind, a number of the options listed above also come with a free version, so you can always try some of the functionality before you invest in a long-term plan. Good luck finding the email marketing tool best for your needs.