Search Engine Optimization (SEO): Simply Explained

Search Engine Optimization (SEO) is a type of web marketing that is focused on increasing the visibility of a web page or entire website in the organic (non-paid) results presented by search engines to various queries. SEO is concerned with both the technical and design aspects of improving the rankings of a web page to increase search engine awareness and organic visitor traffic. SEO is comprised of many different factors, including the actual content on your page, how many and what other sites link to your site, and even how content is structured on your site. With search engines using thousands of factors to rank websites, SEO can be extremely complex in the extreme, but as a basic rule, the design of your site, and the content provided are the best SEO elements that can be addressed.

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The Ultimate Guide to Klaviyo Pricing (2023)

Email Marketing Services Reviews

Choosing the perfect email marketing software is one of the best ways to ensure that you can truly connect with your target audience. Although email might not be the newest form of marketing in the digital landscape, it’s still one of the most successful.

By the end of 2023, there will be more than 4.3 billion email users, that means that you have access to a virtually unlimited audience with the right strategy.

Klaviyo is one of the leading email marketing tool options available today. Offering everything from email automation to integrations with leading tools, Klaviyo will ensure that you can take your promotional efforts to the next level.

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Credit Card Basics: What They Are and How They Work

What is a Credit Card?

A credit card is a rectangular card made out of plastic or metal, which is often given to consumers by a financial services company or bank. The solution allows cardholders to access cash from a line of credit, on a temporary basis, so they can pay for goods and services. Every time you borrow money from a credit card, you agree to pay back what you use, within a specific time period, alongside any agreed charges or interest. 

In order to be issued with a credit card, you will need to satisfy certain criteria from banks or other financial organizations. For instance, you may need to show evidence of your identity and pass a credit check before you’re allowed to use a card. 

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Wix Pricing 2023: Everything You Need to Know

Articles Online Store Builders Website Builders

Unsure about Wix pricing? You’re in the right place.

Wix is one of the better known site builders on the market today.

Offering one of the best ways for business owners to launch their presence online, Wix has captured the attention of companies around the world.

Currently, Wix is the driving force behind millions of websites, and you don’t even need a bunch of tech skills to use it.

Wix Pricing Plans: Light: $16/mo Core: $27/mo Business: $32/mo Business Elite: $159/mo

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Wix vs Squarespace (2023): Which is the Better Website Builder?

Website Builders

Are you in the market for a new website? Or, perhaps you want to create an online portfolio, advertise your services on the web, or just share your passions? Whatever your reason, a website is a must-have for entrepreneurs of any background.

These days, website builders are available across the web with different platforms catering to a variety of needs. There are tons of high-quality services that enable you to get you up and running within an hour, presenting a hassle-free opportunity to establish your online brand.

Here enters the Wix vs Squarespace debate.

These are two of the most popular website builders on the market. Both platforms host millions of websites and gear themselves towards creative companies – and their focus isn't entirely on eCommerce. Instead, both Wix and Squarespace are powerhouses for personal and straightforward business websites alike.

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TouchBistro POS Review: Is This The Right POS For You?

EPOS Reviews

If you've ever worked in a restaurant, you'll know that serving diners can be much more hectic than other forms of retail. Your staff has to handle multiple meals, tables, and customers, while working alongside online orders and deliveries, keep the restaurant in order, and offer outstanding service. 

…so not too much to balance, right? (note the sarcasm)

Getting orders wrong can cause lots of frustration for customers. However, anyone who has worked in a restaurant knows how easy it is to lose track of an order, a missing ingredient, a special deal, etc.

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How To Set Up A Shopify Loyalty Program With Growave

Articles

With 79% of consumers admitting that loyalty programs exceedingly convince them to commit to brands, this is an opportunity you certainly might not want to miss out on in your Shopify store. Besides, setting up a loyalty program in an ecommerce store has been shown to increase the average order quantity by 319%.

Sadly though, the default Shopify platform doesn’t exactly prioritize customer loyalty features. That means you won’t be getting a robust set of tools for setting up and managing dynamic customer loyalty programs.

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Red Stag Fulfillment Review: Order Fulfillment Made Easy

Ecommerce Fulfillment Reviews

If you’re starting an online business selling merchandise of any sort, shipping is probably at the forefront of your mind. As a newbie to the industry, you might be unsure about how you handle shipping. Or perhaps, you're an established business looking for a more scalable and convenient way to manage your shipments? Either way, our Red Stag Fulfillment review might help you find the answer.

Third-party logistics companies don’t provide a one-size-fits-all solution to your fulfillment needs. When you’re looking for a fulfillment partner, you need to find one that has expertise in packing and shipping products like yours. In addition, your fulfillment company should offer the services that you need and your customers expect.

So, with that in mind, we’ve taken a look at how Red Stag handles order fulfillment. Are they an excellent choice for your business? Let’s find out…

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