The Ultimate Jigoshop Ecommerce WordPress Plug-in Review

jigoshop ecommerce review

Jigoshop is an open-source and user-friendly WordPress e-commerce plug-in developed by highly-experienced folks at Jigowatt, a UK based company. The first public beta version of this feature-packed plug-in was released on 31 May 2011. Since then, it has been updated many times with the recently released version Jigoshop 1.11.4.

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How to Choose the Right Template for Your Online Store

template online shop

Your web design, in many cases, is the determining factor for a lot of customers – whether to buy from you or not. A broken web page will usually scare people off, the credibility and trust disappears and people are worried that you might process the orders with the same types of faults as your designed pages.

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How to Find the Right Voice & Create the Right Content for Online Shops

right voice content marketing

I had to find my own writing voice, nobody else volunteered to do it for me. I've built several online communities, blogs and web pages in the past to know how a different medium requires a different voice, but in the end it comes down to being able to take that voice and apply it to everything you write.

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Ways to Validate Your Niche for Less than $100 (Part 3 of 3) – Gift Card Incentive

validate niche gift cards

This is the third episode of our series on niche validation. You might want to read part one and two to get the whole picture. 

I recently spoke to Carl Thompson from pincollarshirts.co.uk. Carl quit his day job and was able to replace his income with sales from his online store. Carl's store sells a particular niche of men's dress shirts that have a pin connecting the collar where a tie would normally go. Click here to listen to Carl's journey.

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Ways to Validate Your Niche for Less than $100 (Part 2 of 3) – Hello Bar

validate niche hello bar

This is the second episode of our series on niche validation. You might want to read part one and three to get the whole picture. 

I've spent the last 2 months speaking to successful ecommerce entrepreneurs on my podcast, Shopify Masters, and one of the most common mistakes entrepreneurs regret making is that they started off with too many products. One of my guests, Morgen Newman from MixedMade (click here to listen to his story of launching an ecommerce store that generates revenue in 30 days), spoke about a valuable lesson a seasoned entrepreneur taught him. The entrepreneur told him “when you go from 1 product to 2 products, you doubled the amount of work and risk.”

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The Basic 5 SEO Rules for Ecommerce

seo for ecommerce

SEO, we just can’t stop talking about it, I know. But the truth is that all this talk, and all those dozens of lists with rules can be sometimes overwhelming, especially to SEO and ecommerce newbies. So, I would take small steps and, to begin with, focus on a couple of essential rules before digging into other great resources. Yes, I discovered that some are more important than others (blame it on experience). I pay more attention to these 5 SEO rules for ecommerce in 2014, which should help you increase organic traffic to your online shop. Here they are:

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